Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

Page Load Speed

6.1 sec in total

First Response

162 ms

Resources Loaded

5.7 sec

Page Rendered

170 ms

affinnova.com screenshot

About Website

Visit affinnova.com now to see the best up-to-date Affinnova content for United States and also check out these interesting facts you probably never knew about affinnova.com

Affinnova innovation technology improves marketing success related to product development, packaging, ad design, messaging, pricing and store placement.

Visit affinnova.com

Key Findings

We analyzed Affinnova.com page load time and found that the first response time was 162 ms and then it took 5.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

affinnova.com performance score

0

Network Requests Diagram

www.affinnova.com

162 ms

tubepress.css

80 ms

Options_Global.css

135 ms

prettyPhoto.css

136 ms

wp-video-lightbox.css

133 ms

Our browser made a total of 198 requests to load all elements on the main page. We found that 94% of them (187 requests) were addressed to the original Affinnova.com, 1% (2 requests) were made to Fast.wistia.com and 1% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (601 ms) belongs to the original domain Affinnova.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 661.5 kB (27%)

Content Size

2.4 MB

After Optimization

1.8 MB

In fact, the total size of Affinnova.com main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 60.1 kB

  • Original 68.5 kB
  • After minification 65.0 kB
  • After compression 8.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 60.1 kB or 88% of the original size.

Image Optimization

-11%

Potential reduce by 188.9 kB

  • Original 1.6 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Affinnova needs image optimization as it can save up to 188.9 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-52%

Potential reduce by 279.8 kB

  • Original 540.9 kB
  • After minification 492.3 kB
  • After compression 261.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 279.8 kB or 52% of the original size.

CSS Optimization

-84%

Potential reduce by 132.6 kB

  • Original 158.6 kB
  • After minification 125.1 kB
  • After compression 26.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Affinnova.com needs all CSS files to be minified and compressed as it can save up to 132.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (23%)

Requests Now

195

After Optimization

151

The browser has sent 195 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Affinnova. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 14 to 1 for CSS and as a result speed up the page load time.

SEO Factors

affinnova.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Affinnova.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Affinnova.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Affinnova. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: