Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 62% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

alladvertising.co.uk

All Advertising Ltd - Full Service Digital Agency

Page Load Speed

9.1 sec in total

First Response

252 ms

Resources Loaded

7.4 sec

Page Rendered

1.5 sec

alladvertising.co.uk screenshot

About Website

Welcome to alladvertising.co.uk homepage info - get ready to check All Advertising best content right away, or after learning these important things about alladvertising.co.uk

We're a one-stop digital services provider. With expertise in many aspects of advertising. Website design, branding, hosting & development.

Visit alladvertising.co.uk

Key Findings

We analyzed Alladvertising.co.uk page load time and found that the first response time was 252 ms and then it took 8.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

alladvertising.co.uk performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value8.5 s

2/100

25%

SI (Speed Index)

Value13.7 s

2/100

10%

TBT (Total Blocking Time)

Value1,830 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value0.051

99/100

15%

TTI (Time to Interactive)

Value17.5 s

4/100

10%

Network Requests Diagram

advertising-agency

252 ms

1927 ms

621edeb301cfe9433c1271282d72ba99.js

554 ms

55370.js

161 ms

4da0da1ced241b9c57e24d64bd62cd37.css

273 ms

Our browser made a total of 95 requests to load all elements on the main page. We found that 91% of them (86 requests) were addressed to the original Alladvertising.co.uk, 2% (2 requests) were made to Fonts.googleapis.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.2 sec) belongs to the original domain Alladvertising.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 832.0 kB (30%)

Content Size

2.7 MB

After Optimization

1.9 MB

In fact, the total size of Alladvertising.co.uk main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 65.7 kB

  • Original 79.0 kB
  • After minification 73.4 kB
  • After compression 13.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.7 kB or 83% of the original size.

Image Optimization

-7%

Potential reduce by 122.1 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. All Advertising images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 463.5 kB

  • Original 673.3 kB
  • After minification 650.2 kB
  • After compression 209.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 463.5 kB or 69% of the original size.

CSS Optimization

-88%

Potential reduce by 180.7 kB

  • Original 204.8 kB
  • After minification 173.7 kB
  • After compression 24.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Alladvertising.co.uk needs all CSS files to be minified and compressed as it can save up to 180.7 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (46%)

Requests Now

92

After Optimization

50

The browser has sent 92 CSS, Javascripts, AJAX and image requests in order to completely render the main page of All Advertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

alladvertising.co.uk accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

alladvertising.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

alladvertising.co.uk SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Alladvertising.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Alladvertising.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of All Advertising. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: