54.1 sec in total
1.9 sec
51.8 sec
439 ms
Click here to check amazing Baozun content for China. Otherwise, check out these important facts you probably never knew about baozun.cn
Visit baozun.cnWe analyzed Baozun.cn page load time and found that the first response time was 1.9 sec and then it took 52.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 6 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.
baozun.cn performance score
name
value
score
weighting
Value0.7 s
100/100
10%
Value0.7 s
100/100
25%
Value1.8 s
100/100
10%
Value0 ms
100/100
30%
Value0
100/100
15%
Value0.7 s
100/100
10%
1946 ms
2453 ms
3019 ms
1048 ms
6508 ms
Our browser made a total of 50 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Baozun.cn, 98% (49 requests) were made to Baozun.com. The less responsive or slowest element that took the longest time to load (20.4 sec) relates to the external source Baozun.com.
Page size can be reduced by 317.6 kB (60%)
528.4 kB
210.8 kB
In fact, the total size of Baozun.cn main page is 528.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. CSS take 205.4 kB which makes up the majority of the site volume.
Potential reduce by 26.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.1 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 26.3 kB or 80% of the original size.
Potential reduce by 18.8 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Baozun needs image optimization as it can save up to 18.8 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 98.8 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 98.8 kB or 67% of the original size.
Potential reduce by 173.7 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Baozun.cn needs all CSS files to be minified and compressed as it can save up to 173.7 kB or 85% of the original size.
Number of requests can be reduced by 14 (35%)
40
26
The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Baozun. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.
baozun.cn
1946 ms
www.baozun.com
2453 ms
wp-emoji-release.min.js
3019 ms
styles.css
1048 ms
jquery.min.js
6508 ms
bootstrap.min.css
16635 ms
bootstrap-theme.min.css
1505 ms
font-awesome.min.css
2182 ms
animate.min.css
17552 ms
cabin.css
3869 ms
style.css
2691 ms
bootstrap.min.js
5720 ms
wow.min.js
3648 ms
app.js
4174 ms
flip.js
5677 ms
jquery.form.min.js
5621 ms
scripts.js
5634 ms
wp-embed.min.js
5978 ms
logo-en.png
3298 ms
1.-We-Drive-E-Commerce-For-Global-Brands-1.jpg
20397 ms
Customer-Service1.jpg
20396 ms
3.-Cross-Channel-Cross-Platform-One-Consumer.jpg
20397 ms
4.-Making-Your-Marketing-Perform.jpg
20396 ms
FP-Color-Block-1-150x150-150x150.jpg
1551 ms
online-winkelen-150x150.jpg
3100 ms
China-150x150-150x150.jpg
8529 ms
HR-150x150-150x150.jpg
4461 ms
Toyota.jpg
5741 ms
Hollister.jpg
6553 ms
AEO.jpg
7301 ms
Coach-100x100.jpg
7750 ms
Converse-100x100.jpg
8161 ms
Dabao.jpg
9726 ms
Folli-Follie-100x100.jpg
11048 ms
Neutrogena.jpg
11172 ms
Godiva-100x100.jpg
12576 ms
Haagen-Dazs-100x100.jpg
12396 ms
Jack-Wolfskin1.jpg
12807 ms
JnJ.jpg
14513 ms
Microsoft-100x100.jpg
13219 ms
Gopro.jpg
14049 ms
Nike-100x100.jpg
14445 ms
Esprit.jpg
14850 ms
Philips.jpg
15505 ms
icon.gif
15305 ms
blue_bg.png
15669 ms
glyphicons-halflings-regular.woff
17942 ms
fontawesome-webfont.woff
20323 ms
logo_en.png
20302 ms
fontawesome-webfont.ttf
9806 ms
baozun.cn accessibility score
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
baozun.cn best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
baozun.cn SEO score
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Baozun.cn can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Baozun.cn main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
baozun.cn
Open Graph description is not detected on the main page of Baozun. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: