Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

Page Load Speed

4.1 sec in total

First Response

240 ms

Resources Loaded

3.5 sec

Page Rendered

268 ms

brandtheagency.com screenshot

About Website

Visit brandtheagency.com now to see the best up-to-date Brandtheagency content and also check out these interesting facts you probably never knew about brandtheagency.com

Brand The Agency based in Charleston SC, is the marketing and advertising agency for your business. That's what you want. That's what we do. That's why you're here. And we're ready for you. You have t...

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Key Findings

We analyzed Brandtheagency.com page load time and found that the first response time was 240 ms and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

brandtheagency.com performance score

0

Network Requests Diagram

brandtheagency.com

240 ms

www.brandtheagency.com

2532 ms

main.css

120 ms

twitter.css

197 ms

jquery.min.js

70 ms

Our browser made a total of 19 requests to load all elements on the main page. We found that 74% of them (14 requests) were addressed to the original Brandtheagency.com, 11% (2 requests) were made to Google-analytics.com and 5% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain Brandtheagency.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 105.8 kB (25%)

Content Size

419.2 kB

After Optimization

313.4 kB

In fact, the total size of Brandtheagency.com main page is 419.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 372.5 kB which makes up the majority of the site volume.

HTML Optimization

-64%

Potential reduce by 6.4 kB

  • Original 9.9 kB
  • After minification 8.8 kB
  • After compression 3.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.1 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.4 kB or 64% of the original size.

Image Optimization

-23%

Potential reduce by 84.9 kB

  • Original 372.5 kB
  • After minification 287.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Brandtheagency needs image optimization as it can save up to 84.9 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-17%

Potential reduce by 3.9 kB

  • Original 23.5 kB
  • After minification 22.1 kB
  • After compression 19.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 3.9 kB or 17% of the original size.

CSS Optimization

-80%

Potential reduce by 10.6 kB

  • Original 13.2 kB
  • After minification 8.7 kB
  • After compression 2.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandtheagency.com needs all CSS files to be minified and compressed as it can save up to 10.6 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (27%)

Requests Now

15

After Optimization

11

The browser has sent 15 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brandtheagency. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

brandtheagency.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandtheagency.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Brandtheagency.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brandtheagency. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: