Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

direct2time.com

Direct2Time

Page Load Speed

1.4 sec in total

First Response

150 ms

Resources Loaded

1.1 sec

Page Rendered

142 ms

direct2time.com screenshot

About Website

Welcome to direct2time.com homepage info - get ready to check Direct2 Time best content for United States right away, or after learning these important things about direct2time.com

Time Inc.'s Direct2Time website is the primary source of advertising specifications for Time Inc. magazines as well as general publishing related information.

Visit direct2time.com

Key Findings

We analyzed Direct2time.com page load time and found that the first response time was 150 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

direct2time.com performance score

0

Network Requests Diagram

direct2time.com

150 ms

screen.css

49 ms

jquery-1.2.3.min.js

134 ms

jquery.dimensions.min.js

81 ms

jquery.innerfade.js

56 ms

Our browser made a total of 24 requests to load all elements on the main page. We found that 63% of them (15 requests) were addressed to the original Direct2time.com, 38% (9 requests) were made to Coversxchange.timeinc.com. The less responsive or slowest element that took the longest time to load (805 ms) relates to the external source Coversxchange.timeinc.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 83.3 kB (26%)

Content Size

319.1 kB

After Optimization

235.7 kB

In fact, the total size of Direct2time.com main page is 319.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 217.4 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 6.9 kB

  • Original 9.6 kB
  • After minification 9.3 kB
  • After compression 2.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.9 kB or 72% of the original size.

Image Optimization

-3%

Potential reduce by 7.5 kB

  • Original 217.4 kB
  • After minification 209.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Direct2 Time images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 53.3 kB

  • Original 73.5 kB
  • After minification 70.5 kB
  • After compression 20.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 53.3 kB or 73% of the original size.

CSS Optimization

-84%

Potential reduce by 15.6 kB

  • Original 18.6 kB
  • After minification 13.1 kB
  • After compression 3.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Direct2time.com needs all CSS files to be minified and compressed as it can save up to 15.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 3 (13%)

Requests Now

23

After Optimization

20

The browser has sent 23 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direct2 Time. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

direct2time.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Direct2time.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Direct2time.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Direct2 Time. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: