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dotti.com.au screenshot

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 68

    SEO

    Google-friendlier than
    28% of websites

dotti.com.au

Unsupported Browser Error

Page Load Speed

5.9 sec in total

First Response

1.5 sec

Resources Loaded

4 sec

Page Rendered

438 ms

dotti.com.au screenshot

About Website

Click here to check amazing Dotti content for Australia. Otherwise, check out these important facts you probably never knew about dotti.com.au

Dotti offers the latest in Australian women’s fashion, trends & clothing. Shop dresses, tops, jeans, skirts, shoes, accessories & more online or in store

Visit dotti.com.au

Key Findings

We analyzed Dotti.com.au page load time and found that the first response time was 1.5 sec and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

dotti.com.au performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

49/100

10%

LCP (Largest Contentful Paint)

Value5.7 s

16/100

25%

SI (Speed Index)

Value8.3 s

19/100

10%

TBT (Total Blocking Time)

Value4,080 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value2.181

0/100

15%

TTI (Time to Interactive)

Value22.7 s

1/100

10%

Network Requests Diagram

dotti.com.au

1486 ms

www.dotti.com.au

1316 ms

dotti

553 ms

css

30 ms

css

43 ms

Our browser made a total of 104 requests to load all elements on the main page. We found that 69% of them (72 requests) were addressed to the original Dotti.com.au, 6% (6 requests) were made to Scontent.cdninstagram.com and 4% (4 requests) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Dotti.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.4 MB (46%)

Content Size

3.1 MB

After Optimization

1.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Dotti.com.au main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 103.2 kB

  • Original 130.5 kB
  • After minification 109.3 kB
  • After compression 27.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.2 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 103.2 kB or 79% of the original size.

Image Optimization

-1%

Potential reduce by 14.0 kB

  • Original 1.4 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Dotti images are well optimized though.

JavaScript Optimization

-80%

Potential reduce by 1.2 MB

  • Original 1.5 MB
  • After minification 1.2 MB
  • After compression 293.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.2 MB or 80% of the original size.

CSS Optimization

-79%

Potential reduce by 94.5 kB

  • Original 119.6 kB
  • After minification 115.9 kB
  • After compression 25.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dotti.com.au needs all CSS files to be minified and compressed as it can save up to 94.5 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 51 (52%)

Requests Now

98

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 98 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Dotti. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

dotti.com.au

dotti.com.au

1486 ms

www.dotti.com.au

www.dotti.com.au

1316 ms

dotti

dotti

553 ms

css

css

30 ms

css

css

43 ms

dojo.js

dojo.js

12 ms

screen.css

screen.css

16 ms

claro.css

claro.css

16 ms

tooltip.css

tooltip.css

16 ms

progressbar.css

progressbar.css

16 ms

ServicesEventMapping.js

ServicesEventMapping.js

16 ms

CommonContextsDeclarations.js

CommonContextsDeclarations.js

24 ms

CommonControllersDeclaration.js

CommonControllersDeclaration.js

24 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

20 ms

CheckoutHelper.js

CheckoutHelper.js

19 ms

jquery.placeholder.1.3.min.js

jquery.placeholder.1.3.min.js

23 ms

MessageHelper.js

MessageHelper.js

26 ms

ExtRegistration.js

ExtRegistration.js

26 ms

ServicesDeclaration.js

ServicesDeclaration.js

33 ms

CategoryDisplay.js

CategoryDisplay.js

33 ms

ExtLogonHelper.js

ExtLogonHelper.js

34 ms

swipe.js

swipe.js

33 ms

IntelligentOffer.js

IntelligentOffer.js

33 ms

UrgencyToPurchase.js

UrgencyToPurchase.js

35 ms

StoreCommonUtilities.js

StoreCommonUtilities.js

36 ms

TJGUtils.js

TJGUtils.js

35 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

32 ms

DottiGlobal.css

DottiGlobal.css

11 ms

ga.js

ga.js

90 ms

fbevents.js

fbevents.js

37 ms

transparent.gif

transparent.gif

12 ms

loading.gif

loading.gif

12 ms

logo.gif

logo.gif

13 ms

sprite_global.png

sprite_global.png

14 ms

DottiAUSRedir.jpg

DottiAUSRedir.jpg

13 ms

DottiNZRedir.jpg

DottiNZRedir.jpg

15 ms

Dropdown_Rocker_NewArrivals.png

Dropdown_Rocker_NewArrivals.png

52 ms

Dropdown_Rocker_TOPS.png

Dropdown_Rocker_TOPS.png

48 ms

Dropdown_Rocker_DRESSES.gif

Dropdown_Rocker_DRESSES.gif

48 ms

Dropdown_Rocker_JACKETS.png

Dropdown_Rocker_JACKETS.png

15 ms

Dropdown_Rocker_BOTTOMS.png

Dropdown_Rocker_BOTTOMS.png

48 ms

__utm.gif

__utm.gif

30 ms

43 ms

css

css

73 ms

QuickSignUpView

QuickSignUpView

277 ms

instafeed.min.js

instafeed.min.js

19 ms

tinyslider2_v2.js

tinyslider2_v2.js

280 ms

tinybox1.js

tinybox1.js

18 ms

eluminate.js

eluminate.js

64 ms

TJGCategoryDisplay.js

TJGCategoryDisplay.js

16 ms

LogonForm.js

LogonForm.js

28 ms

1828

1828

331 ms

cmcustom.js

cmcustom.js

27 ms

b9QBgL0iMZfDSpmcXcE8nDokq8qT6AIiNJ07Vf_NrVA.ttf

b9QBgL0iMZfDSpmcXcE8nDokq8qT6AIiNJ07Vf_NrVA.ttf

50 ms

Zd2E9abXLFGSr9G3YK2MsDR-eWpsHSw83BRsAQElGgc.ttf

Zd2E9abXLFGSr9G3YK2MsDR-eWpsHSw83BRsAQElGgc.ttf

59 ms

DT1512_Sale_Dropdown_NEW.png

DT1512_Sale_Dropdown_NEW.png

26 ms

DT1602_Rocker_Homepage_V2_09.png

DT1602_Rocker_Homepage_V2_09.png

34 ms

DT1602_Rocker_Homepage_DENIM_09.png

DT1602_Rocker_Homepage_DENIM_09.png

35 ms

DT1602_Rocker_Homepage_WIN_homepageNEW_10.png

DT1602_Rocker_Homepage_WIN_homepageNEW_10.png

32 ms

DT1602_Rocker_Homepage_V2_13.jpg

DT1602_Rocker_Homepage_V2_13.jpg

30 ms

DT1602_Rocker_Homepage_AUSHINYNEW_14.gif

DT1602_Rocker_Homepage_AUSHINYNEW_14.gif

38 ms

DT1602_Rocker_Homepage_V2_19.png

DT1602_Rocker_Homepage_V2_19.png

35 ms

DT1602_Rocker_Homepage_V2_20.jpg

DT1602_Rocker_Homepage_V2_20.jpg

39 ms

DT1602_Rocker_Homepage_V2_21.png

DT1602_Rocker_Homepage_V2_21.png

35 ms

DT1602_Rocker_Homepage_V2_22.png

DT1602_Rocker_Homepage_V2_22.png

37 ms

DT1602_Rocker_Homepage_V2_23.jpg

DT1602_Rocker_Homepage_V2_23.jpg

39 ms

DT1602_Rocker_Homepage_V2_24.jpg

DT1602_Rocker_Homepage_V2_24.jpg

40 ms

DT1602_Rocker_Homepage_V2_25.jpg

DT1602_Rocker_Homepage_V2_25.jpg

41 ms

DT1602_Rocker_Homepage_V2_28.png

DT1602_Rocker_Homepage_V2_28.png

39 ms

ROCKER_HomepaeInstaIntro.png

ROCKER_HomepaeInstaIntro.png

41 ms

DT1506_GraphicModernism_HomepageAU_16.png

DT1506_GraphicModernism_HomepageAU_16.png

40 ms

DT1506_GraphicModernism_HomepageAU_17.png

DT1506_GraphicModernism_HomepageAU_17.png

39 ms

DT1506_GraphicModernism_HomepageAU_18.png

DT1506_GraphicModernism_HomepageAU_18.png

41 ms

DT1506_GraphicModernism_HomepageAU_19.png

DT1506_GraphicModernism_HomepageAU_19.png

45 ms

DT1506_GraphicModernism_HomepageAU_20.png

DT1506_GraphicModernism_HomepageAU_20.png

42 ms

BigPopUp_Feb2016_AU_NEW.png

BigPopUp_Feb2016_AU_NEW.png

43 ms

i_dotti.png

i_dotti.png

43 ms

prev.png

prev.png

15 ms

next.png

next.png

15 ms

recent

recent

92 ms

Y_TKV6o8WovbUd3m_X9aAA.ttf

Y_TKV6o8WovbUd3m_X9aAA.ttf

70 ms

12748402_1089016494456598_391257294_n.jpg

12748402_1089016494456598_391257294_n.jpg

48 ms

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63 ms

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95 ms

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94 ms

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93 ms

12716856_194315607599950_1560162524_n.jpg

12716856_194315607599950_1560162524_n.jpg

92 ms

head.js

head.js

80 ms

90378415.js

90378415.js

202 ms

quicksignup.css

quicksignup.css

9 ms

cookie-id.js

cookie-id.js

10 ms

QuickSignUpView

QuickSignUpView

255 ms

credit-cards.png

credit-cards.png

4 ms

1828

1828

80 ms

cm

cm

122 ms

blank.gif

blank.gif

66 ms

io_config.js

io_config.js

171 ms

all.js

all.js

19 ms

28 ms

103 ms

xd_arbiter.php

xd_arbiter.php

16 ms

xd_arbiter.php

xd_arbiter.php

24 ms

head.js

head.js

17 ms

3 ms

Accessibility Review

dotti.com.au accessibility score

75

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best Practices

dotti.com.au best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

dotti.com.au SEO score

68

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dotti.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dotti.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

dotti.com.au

Open Graph description is not detected on the main page of Dotti. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: