Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 77% of websites

  • 0

    Best Practices

  • 77

    SEO

    Google-friendlier than
    36% of websites

store.edsheeran.com

Ed Sheeran | Official Shop

Page Load Speed

1.2 sec in total

First Response

107 ms

Resources Loaded

869 ms

Page Rendered

262 ms

store.edsheeran.com screenshot

About Website

Visit store.edsheeran.com now to see the best up-to-date Store Ed Sheeran content for United Kingdom and also check out these interesting facts you probably never knew about store.edsheeran.com

The official Store for Ed Sheeran EU! Get the latest merch, music, t-shirts, hoodies and accessories

Visit store.edsheeran.com

Key Findings

We analyzed Store.edsheeran.com page load time and found that the first response time was 107 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

store.edsheeran.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value21.4 s

0/100

25%

SI (Speed Index)

Value6.2 s

44/100

10%

TBT (Total Blocking Time)

Value1,050 ms

25/100

30%

CLS (Cumulative Layout Shift)

Value0.036

100/100

15%

TTI (Time to Interactive)

Value9.8 s

28/100

10%

Network Requests Diagram

store.edsheeran.com

107 ms

widgets.css

52 ms

developer.css

61 ms

megastore_mega_menu.css

63 ms

storeswitch.css

50 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Store.edsheeran.com, 53% (33 requests) were made to Css.cdn-2.warnerartists.net and 35% (22 requests) were made to Js.cdn-2.warnerartists.net. The less responsive or slowest element that took the longest time to load (418 ms) relates to the external source Img.cdn-2.warnerartists.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (67%)

Content Size

1.5 MB

After Optimization

505.4 kB

In fact, the total size of Store.edsheeran.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Javascripts take 799.3 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 101.4 kB

  • Original 119.8 kB
  • After minification 101.6 kB
  • After compression 18.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.2 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 101.4 kB or 85% of the original size.

Image Optimization

-27%

Potential reduce by 86.8 kB

  • Original 321.8 kB
  • After minification 235.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Store Ed Sheeran needs image optimization as it can save up to 86.8 kB or 27% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-74%

Potential reduce by 594.0 kB

  • Original 799.3 kB
  • After minification 638.5 kB
  • After compression 205.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 594.0 kB or 74% of the original size.

CSS Optimization

-83%

Potential reduce by 234.1 kB

  • Original 280.7 kB
  • After minification 214.4 kB
  • After compression 46.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Store.edsheeran.com needs all CSS files to be minified and compressed as it can save up to 234.1 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 50 (82%)

Requests Now

61

After Optimization

11

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Store Ed Sheeran. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

store.edsheeran.com accessibility score

91

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

SEO Factors

store.edsheeran.com SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Document doesn't have a valid hreflang

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Store.edsheeran.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Store.edsheeran.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Store Ed Sheeran. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: