Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

iqtoys.co.nz

Toys - NZ's #1 Online Toy Store | 6,000+ Toys in Stock Now at Mighty Ape NZ

Page Load Speed

18.4 sec in total

First Response

1.9 sec

Resources Loaded

16 sec

Page Rendered

464 ms

iqtoys.co.nz screenshot

About Website

Click here to check amazing Iq Toys content for New Zealand. Otherwise, check out these important facts you probably never knew about iqtoys.co.nz

New Zealand's leading online toy store - over 6,000 different toys in stock now! Buy now from the best quality toy shop in NZ and get overnight delivery in New Zealand...

Visit iqtoys.co.nz

Key Findings

We analyzed Iqtoys.co.nz page load time and found that the first response time was 1.9 sec and then it took 16.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

iqtoys.co.nz performance score

0

Network Requests Diagram

Toys

1910 ms

mightyape~849e2f30.css

68 ms

royalslider~04e95360.css

61 ms

rs-default~0ab1e1aa.css

62 ms

analytics.js

47 ms

Our browser made a total of 146 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Iqtoys.co.nz, 26% (38 requests) were made to D3nbni5ovlf4g9.cloudfront.net and 6% (9 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (7.4 sec) relates to the external source D3fa68hw0m2vcc.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 686.2 kB (38%)

Content Size

1.8 MB

After Optimization

1.1 MB

In fact, the total size of Iqtoys.co.nz main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 911.9 kB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 264.6 kB

  • Original 292.5 kB
  • After minification 155.6 kB
  • After compression 27.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 136.9 kB, which is 47% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 264.6 kB or 90% of the original size.

Image Optimization

-2%

Potential reduce by 20.7 kB

  • Original 911.9 kB
  • After minification 891.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Iq Toys images are well optimized though.

JavaScript Optimization

-59%

Potential reduce by 273.9 kB

  • Original 463.3 kB
  • After minification 463.0 kB
  • After compression 189.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 273.9 kB or 59% of the original size.

CSS Optimization

-81%

Potential reduce by 127.1 kB

  • Original 157.4 kB
  • After minification 155.7 kB
  • After compression 30.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Iqtoys.co.nz needs all CSS files to be minified and compressed as it can save up to 127.1 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (31%)

Requests Now

142

After Optimization

98

The browser has sent 142 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Iq Toys. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

SEO Factors

iqtoys.co.nz SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Iqtoys.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Iqtoys.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Iq Toys. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: