Tools & Wizards About Us
lancia.com screenshot

Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 60

    Accessibility

    Visual factors better than
    that of 26% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

lancia.com

EDIZIONE LIMITATA CASSINA

Page Load Speed

2.9 sec in total

First Response

146 ms

Resources Loaded

2.5 sec

Page Rendered

310 ms

lancia.com screenshot

About Website

Visit lancia.com now to see the best up-to-date Lancia content for United States and also check out these interesting facts you probably never knew about lancia.com

Visit lancia.com

Key Findings

We analyzed Lancia.com page load time and found that the first response time was 146 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

lancia.com performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value9.4 s

0/100

10%

LCP (Largest Contentful Paint)

Value12.0 s

0/100

25%

SI (Speed Index)

Value11.3 s

5/100

10%

TBT (Total Blocking Time)

Value1,560 ms

13/100

30%

CLS (Cumulative Layout Shift)

Value0.723

6/100

15%

TTI (Time to Interactive)

Value17.2 s

4/100

10%

Network Requests Diagram

it

146 ms

init.js

289 ms

CMSOverride.css

207 ms

jquery-1.9.1.min.js

240 ms

LanciaScript.js

10 ms

Our browser made a total of 121 requests to load all elements on the main page. We found that 41% of them (50 requests) were addressed to the original Lancia.com, 3% (4 requests) were made to Cookielaw.emea.fcagroup.com and 3% (4 requests) were made to P.rfihub.com. The less responsive or slowest element that took the longest time to load (429 ms) belongs to the original domain Lancia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 876.6 kB (55%)

Content Size

1.6 MB

After Optimization

731.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Lancia.com main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 58.4 kB

  • Original 72.3 kB
  • After minification 68.8 kB
  • After compression 13.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.4 kB or 81% of the original size.

Image Optimization

-4%

Potential reduce by 15.8 kB

  • Original 369.0 kB
  • After minification 353.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lancia images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 697.5 kB

  • Original 1.0 MB
  • After minification 985.9 kB
  • After compression 343.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 697.5 kB or 67% of the original size.

CSS Optimization

-83%

Potential reduce by 104.9 kB

  • Original 126.4 kB
  • After minification 94.5 kB
  • After compression 21.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lancia.com needs all CSS files to be minified and compressed as it can save up to 104.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 77 (73%)

Requests Now

105

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 105 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lancia. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

it

it

146 ms

init.js

init.js

289 ms

CMSOverride.css

CMSOverride.css

207 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

240 ms

LanciaScript.js

LanciaScript.js

10 ms

typography.css

typography.css

187 ms

common.css

common.css

192 ms

grid.css

grid.css

12 ms

slideshow.css

slideshow.css

203 ms

main.css

main.css

309 ms

box-template.css

box-template.css

195 ms

home.css

home.css

201 ms

modernizr.js

modernizr.js

211 ms

vtabs.css

vtabs.css

211 ms

satelliteLib-4e6e26760ce7d939730cd303ffa2a14b867853ad.js

satelliteLib-4e6e26760ce7d939730cd303ffa2a14b867853ad.js

93 ms

customCss.css

customCss.css

209 ms

generatecss

generatecss

68 ms

generatejs

generatejs

69 ms

WebResource.axd

WebResource.axd

331 ms

WebResource.axd

WebResource.axd

429 ms

require.js

require.js

226 ms

initExternalLibrary.js

initExternalLibrary.js

234 ms

analytics.js

analytics.js

22 ms

css

css

33 ms

bg_pattern.png

bg_pattern.png

188 ms

collect

collect

14 ms

aksb.min.js

aksb.min.js

8 ms

lancia-logo-corporate.png

lancia-logo-corporate.png

7 ms

search_icon_gray.png

search_icon_gray.png

10 ms

collect

collect

52 ms

social-icons.png

social-icons.png

113 ms

arrow-down-white.png

arrow-down-white.png

146 ms

arrow-down-black.png

arrow-down-black.png

147 ms

arrow-right-white.png

arrow-right-white.png

145 ms

arrow-right-blu.png

arrow-right-blu.png

142 ms

satellite-551573856635360014b50200.js

satellite-551573856635360014b50200.js

49 ms

s-code-contents-605177cdff8a3309938480a6a8e6238697a714e9.js

s-code-contents-605177cdff8a3309938480a6a8e6238697a714e9.js

86 ms

lancia_logo.png

lancia_logo.png

26 ms

arrow-down-blue.png

arrow-down-blue.png

15 ms

loader.gif

loader.gif

115 ms

canvas_everywhere2.jpg

canvas_everywhere2.jpg

75 ms

new_235x235_nepal.jpg

new_235x235_nepal.jpg

74 ms

tmb_nuova.jpg

tmb_nuova.jpg

75 ms

salonegranpremiotorino235x235.jpg

salonegranpremiotorino235x235.jpg

77 ms

1000miglia2015_235x235.jpg

1000miglia2015_235x235.jpg

78 ms

storia.jpg

storia.jpg

85 ms

ricerca.jpg

ricerca.jpg

84 ms

lanciaworld.jpg

lanciaworld.jpg

105 ms

lancia-channel.jpg

lancia-channel.jpg

112 ms

lancia-trendvisions.jpg

lancia-trendvisions.jpg

108 ms

helveticaneueltw1g-cn-webfont.ttf

helveticaneueltw1g-cn-webfont.ttf

227 ms

helveticaneueltw1g-thcn-webfont.ttf

helveticaneueltw1g-thcn-webfont.ttf

377 ms

helveticaneueltw1g-bdcn-webfont.ttf

helveticaneueltw1g-bdcn-webfont.ttf

311 ms

helveticaneueltw1g-mdcn-webfont.ttf

helveticaneueltw1g-mdcn-webfont.ttf

414 ms

tracking.js

tracking.js

234 ms

trackingDTM.js

trackingDTM.js

222 ms

menu.js

menu.js

339 ms

slideshow.js

slideshow.js

367 ms

s54728406786452

s54728406786452

7 ms

jsondata.aspx

jsondata.aspx

137 ms

logging.js

logging.js

191 ms

opentag-74790-624532.js

opentag-74790-624532.js

14 ms

activityi;src=3383270;type=homep188;cat=lanci871;u1=Lancia;u3=IT;u6=desktop;ord=806160822277

activityi;src=3383270;type=homep188;cat=lanci871;u1=Lancia;u3=IT;u6=desktop;ord=806160822277

30 ms

adServer.bs

adServer.bs

30 ms

class.UVMappingRules.js

class.UVMappingRules.js

136 ms

tag2

tag2

156 ms

conversion.js

conversion.js

24 ms

ld.js

ld.js

24 ms

pixel_1x1.gif

pixel_1x1.gif

41 ms

39 ms

activityi;src=4386501;type=HPlancia;cat=Lanci0;ord=4885478862561.285

activityi;src=4386501;type=HPlancia;cat=Lanci0;ord=4885478862561.285

63 ms

36 ms

ScrollToPlugin.min.js

ScrollToPlugin.min.js

124 ms

event

event

24 ms

pixel

pixel

29 ms

TweenMax.min.js

TweenMax.min.js

127 ms

89 ms

144 ms

event

event

178 ms

i

i

222 ms

ebOneTag.js

ebOneTag.js

17 ms

Serving

Serving

63 ms

18 ms

ytc.js

ytc.js

39 ms

tc.min.js

tc.min.js

26 ms

event

event

20 ms

31 ms

event

event

106 ms

ca.html

ca.html

27 ms

ca.html

ca.html

52 ms

tr

tr

68 ms

pixel

pixel

25 ms

Pug

Pug

65 ms

cx

cx

74 ms

rum

rum

42 ms

adb.gif

adb.gif

63 ms

1

1

61 ms

cs

cs

376 ms

sync

sync

36 ms

cm

cm

58 ms

lr.gif

lr.gif

34 ms

rum

rum

41 ms

40 ms

cm

cm

40 ms

360947.gif

360947.gif

41 ms

xrefid.xgi

xrefid.xgi

30 ms

demconf.jpg

demconf.jpg

29 ms

pixel

pixel

30 ms

mapuid

mapuid

28 ms

cm

cm

30 ms

cm

cm

24 ms

cx

cx

22 ms

12 ms

sd

sd

28 ms

xrefid.xgi

xrefid.xgi

12 ms

362378.gif

362378.gif

13 ms

cx

cx

17 ms

pixel.gif

pixel.gif

9 ms

pixel.gif

pixel.gif

24 ms

tap.php

tap.php

416 ms

dis.aspx

dis.aspx

192 ms

Accessibility Review

lancia.com accessibility score

60

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

lancia.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

lancia.com SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    IT

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lancia.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it does not match the claimed Italian language. Our system also found out that Lancia.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

lancia.com

Open Graph description is not detected on the main page of Lancia. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: