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martini.com screenshot

Report Summary

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    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

martini.com

Martini | The Original Vermouth Since 1863 | Martini Rossi

Page Load Speed

439 ms in total

First Response

37 ms

Resources Loaded

256 ms

Page Rendered

146 ms

martini.com screenshot

About Website

Click here to check amazing Martini content for Belgium. Otherwise, check out these important facts you probably never knew about martini.com

Discover Martini learn more about our Vermouths the best vermouth based drinks, history and browse our selection of delicious cocktails.

Visit martini.com

Key Findings

We analyzed Martini.com page load time and found that the first response time was 37 ms and then it took 402 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

martini.com performance score

0

Network Requests Diagram

home.html

37 ms

lda.html

54 ms

flexible.min.css

7 ms

core.min.css

15 ms

age-gate-page-template.min.css

8 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that 89% of them (16 requests) were addressed to the original Martini.com, 6% (1 request) were made to Googletagmanager.com and 6% (1 request) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (68 ms) relates to the external source Googletagmanager.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 381.9 kB (49%)

Content Size

783.5 kB

After Optimization

401.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Martini.com main page is 783.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 440.1 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 26.0 kB

  • Original 31.1 kB
  • After minification 18.4 kB
  • After compression 5.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.7 kB, which is 41% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 26.0 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 1.2 kB

  • Original 253.7 kB
  • After minification 252.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Martini images are well optimized though.

JavaScript Optimization

-70%

Potential reduce by 307.8 kB

  • Original 440.1 kB
  • After minification 437.3 kB
  • After compression 132.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 307.8 kB or 70% of the original size.

CSS Optimization

-80%

Potential reduce by 46.9 kB

  • Original 58.7 kB
  • After minification 58.0 kB
  • After compression 11.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Martini.com needs all CSS files to be minified and compressed as it can save up to 46.9 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (50%)

Requests Now

14

After Optimization

7

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 14 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Martini. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

home.html

home.html

37 ms

lda.html

lda.html

54 ms

flexible.min.css

flexible.min.css

7 ms

core.min.css

core.min.css

15 ms

age-gate-page-template.min.css

age-gate-page-template.min.css

8 ms

global.min.css

global.min.css

7 ms

martini_en_clientlibs-1.4.min.css

martini_en_clientlibs-1.4.min.css

10 ms

core.min.js

core.min.js

28 ms

age-gate-page-template.min.js

age-gate-page-template.min.js

23 ms

gtm.js

gtm.js

68 ms

agegate-background.jpg

agegate-background.jpg

59 ms

redDownArrow.png

redDownArrow.png

3 ms

country-code

country-code

17 ms

logoimg.enscale.martini_agegate.full.high.png

logoimg.enscale.martini_agegate.full.high.png

14 ms

pssnimg.enscale.pessione_agegate.full.high.png

pssnimg.enscale.pessione_agegate.full.high.png

15 ms

Verlag-Book.otf

Verlag-Book.otf

21 ms

Verlag-Black.otf

Verlag-Black.otf

23 ms

analytics.js

analytics.js

19 ms

SEO Factors

martini.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Martini.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Martini.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

martini.com

Open Graph data is detected on the main page of Martini. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: