Tools & Wizards About Us
ruggedrental.com screenshot

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 50% of websites

  • 0

    Best Practices

  • 84

    SEO

    Google-friendlier than
    53% of websites

ruggedrental.com

Home - Rugged Rental

Page Load Speed

1.4 sec in total

First Response

141 ms

Resources Loaded

1.1 sec

Page Rendered

160 ms

ruggedrental.com screenshot

About Website

Welcome to ruggedrental.com homepage info - get ready to check Rugged Rental best content for United States right away, or after learning these important things about ruggedrental.com

Rugged operates an independent vehicle rental company in Salt Lake City, Utah specializing in Pickup Truck, SUV, and Van rentals with an emphasis on 4WD, AWD and towing options.

Visit ruggedrental.com

Key Findings

We analyzed Ruggedrental.com page load time and found that the first response time was 141 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

ruggedrental.com performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value40.9 s

0/100

25%

SI (Speed Index)

Value13.9 s

1/100

10%

TBT (Total Blocking Time)

Value2,620 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.228

55/100

15%

TTI (Time to Interactive)

Value17.3 s

4/100

10%

Network Requests Diagram

ruggedrental.com

141 ms

__utm.js

50 ms

style.css

67 ms

logo.gif

47 ms

vehicle-collage.jpg

48 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 44% of them (20 requests) were addressed to the original Ruggedrental.com, 22% (10 requests) were made to App.revolutionreservations.com and 13% (6 requests) were made to Reservations.ruggedrental.com. The less responsive or slowest element that took the longest time to load (480 ms) relates to the external source Reservations.ruggedrental.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 69.3 kB (36%)

Content Size

193.7 kB

After Optimization

124.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ruggedrental.com main page is 193.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 95.6 kB which makes up the majority of the site volume.

HTML Optimization

-69%

Potential reduce by 6.0 kB

  • Original 8.7 kB
  • After minification 8.3 kB
  • After compression 2.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.0 kB or 69% of the original size.

Image Optimization

-4%

Potential reduce by 3.8 kB

  • Original 95.6 kB
  • After minification 91.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Rugged Rental images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 48.9 kB

  • Original 75.3 kB
  • After minification 62.1 kB
  • After compression 26.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 48.9 kB or 65% of the original size.

CSS Optimization

-75%

Potential reduce by 10.6 kB

  • Original 14.1 kB
  • After minification 10.0 kB
  • After compression 3.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ruggedrental.com needs all CSS files to be minified and compressed as it can save up to 10.6 kB or 75% of the original size.

Requests Breakdown

Number of requests can be reduced by 24 (55%)

Requests Now

44

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rugged Rental. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

ruggedrental.com

ruggedrental.com

141 ms

__utm.js

__utm.js

50 ms

style.css

style.css

67 ms

logo.gif

logo.gif

47 ms

vehicle-collage.jpg

vehicle-collage.jpg

48 ms

rates.gif

rates.gif

40 ms

vehicles.gif

vehicles.gif

43 ms

policies.gif

policies.gif

48 ms

forsale.gif

forsale.gif

49 ms

contact.gif

contact.gif

64 ms

about-us.gif

about-us.gif

68 ms

shuttle.gif

shuttle.gif

67 ms

links.gif

links.gif

69 ms

__utm.gif

__utm.gif

44 ms

480 ms

i.gif

i.gif

11 ms

0.gif

0.gif

16 ms

rugged-map-great-rates-great-service.jpg

rugged-map-great-rates-great-service.jpg

50 ms

blue-arrow.gif

blue-arrow.gif

36 ms

building.jpg

building.jpg

51 ms

ace-logo.jpg

ace-logo.jpg

38 ms

skynsee_logo.png

skynsee_logo.png

38 ms

facebook.gif

facebook.gif

46 ms

main.js

main.js

72 ms

__utm.js

__utm.js

37 ms

style.css

style.css

41 ms

calendar.js

calendar.js

98 ms

calendar-en.js

calendar-en.js

72 ms

calendar-setup.js

calendar-setup.js

72 ms

jquery-ui.css

jquery-ui.css

5 ms

jquery.min.js

jquery.min.js

7 ms

jquery-ui.min.js

jquery-ui.min.js

9 ms

quick_rates.css

quick_rates.css

71 ms

cat-rate-search.js

cat-rate-search.js

82 ms

main-1.1.js

main-1.1.js

95 ms

combo

combo

31 ms

__utm.gif

__utm.gif

18 ms

calendar-default.css

calendar-default.css

23 ms

cat-rate-search.css

cat-rate-search.css

21 ms

default.css

default.css

20 ms

quick_rates.css

quick_rates.css

24 ms

quick-rate-search.gif

quick-rate-search.gif

18 ms

calendar.gif

calendar.gif

56 ms

ui-bg_flat_75_ffffff_40x100.png

ui-bg_flat_75_ffffff_40x100.png

26 ms

rr_badge.js

rr_badge.js

69 ms

Accessibility Review

ruggedrental.com accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

SEO Factors

ruggedrental.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ruggedrental.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ruggedrental.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

ruggedrental.com

Open Graph description is not detected on the main page of Rugged Rental. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: