Analyze

shopdirect-online.de: Ladenausstattung vom Spezialisten | ShopDirect

Ihr Online-Shop für Ladenausstattung ✓ großes Sortiment ✓ Trusted Shops-zertifiziert ✓ Steigern Sie Ihre Verkäufe durch unser umfangreiches Sortiment!

Page load speed analysis

  • 62/100

    Normal result
  • 6

    Successful tests
  • 2

    Failed tests
  • First response

    337 ms

  • Resources loaded

    3.7 sec

  • Page rendered

    310 ms

  • Total page load time

    4.4 sec

Welcome to shopdirect-online.de homepage info - get ready to check Shop Direct Online best content for Germany right away, or after learning these important things about shopdirect-online.de

We analyzed Shopdirect-online.de page load time and found that the first response time was 337 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Page optimization

  • HTML 132.1 kB
    Images 684.9 kB
    Javascripts 666.3 kB
    CSS 143.9 kB

    In fact, the total size of Shopdirect-online.de main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 684.9 kB which makes up the majority of the site volume.

    • Original 132.1 kB
    • After minification 125.4 kB
    • After compression 18.8 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 113.3 kB or 86% of the original size.

    • Original 684.9 kB
    • After optimization 619.8 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shop Direct Online images are well optimized though.

    • Original 666.3 kB
    • After minification 553.1 kB
    • After compression 149.3 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 517.0 kB or 78% of the original size.

    • Original 143.9 kB
    • After minification 141.0 kB
    • After compression 23.5 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shopdirect-online.de needs all CSS files to be minified and compressed as it can save up to 120.3 kB or 84% of the original size.

Network requests diagram

  • shopdirect-online.de
  • www.shopdirect-online.de
  • 0eeeef9a7535c35ec1108aa513acd76a.css
  • de0e418ebb05b128e0c662505105d70e.js
  • getgeotrustsslseal
  • conversion.js
  • analytics.js
  • telefonicon_sd.png
  • versand.png
  • ssl-shopdirect.png
  • trusted_shops.jpg
  • ssl.jpg
  • sd_iconset.png
  • shopdirect-logo.jpg
  • shopdirect-suche.png
  • warenkorb.png
  • kleiderbuegel_teaser.jpg
  • ladenbausystem-shopdirect.jpg
  • plakate.jpg
  • image_10915.jpg
  • image_10935.jpg
  • image_10950.jpg
  • image_11026.jpg
  • 6660-0-863-996_0.jpg
  • 6736-0-126-17-v_0.jpg
  • image_11011.jpg
  • table_tris_8380-8381-8382_002_1.jpg
  • shopdirect-laden.jpg
  • shopdirect-einrichtung.jpg
  • katalog-bestellen-klein.jpg
  • zahlungsarten-shopdirect.jpg
  • shopdirect-sicher-einkaufen.jpg
  • shopdirect-navi.jpg
  • getgeotrustsslseal
  • collect
  • collect
  • XA26AEE7BA2A0A9B256ECA20095B1B28A.js
  • ladeneinrichtung.png
  • schaufensterpuppen.png
  • vitrinen.png
  • verkaufsstaender.png
  • ladenbedarf.png
  • verkaufsfoerderung.png
  • verpackung.png
  • kleiderbuegel.png
  • ga-audiences
  • 68d237e97284c876e591397253812eb9.css

Our browser made a total of 49 requests to load all elements on the main page. We found that 80% of them (39 requests) were addressed to the original Shopdirect-online.de, 4% (2 requests) were made to Seal.geotrust.com and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Shopdirect-online.de.

Additional info on shopdirect-online.de

Requests

The browser has sent 45 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shop Direct Online. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

5

Javascripts

37

Images

2

CSS

1

AJAX

45

All

Possible request optimization

1

Javascripts

37

Images

2

CSS

1

AJAX

4

Optimized

41

All

Normal result

Redirects

As for redirects, our browser was forwarded to https://www.shopdirect-online.de/ before it reached this domain.

IP address

Shopdirect-online.de uses IP address which is currently shared with 1 other domain. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Normal result

IP Trace

shopdirect-online.de

shopdirect-online.at

213.9.21.103

DNS records

Type Host Target/ip TTL Other
A

shopdirect-online.de

213.9.21.103 299
NS

shopdirect-online.de

ns.rackspeed-cloud.com 3599
NS

shopdirect-online.de

ns.rackspeed-cloud.de 3599
NS

shopdirect-online.de

ns.rackspeed-cloud.eu 3599
SOA

shopdirect-online.de

3599 Mname: ns.rackspeed-cloud.de
Rname: 2ndlevel.rackspeed.de
Serial: 2017062202
Refresh: 10800
Retry: 3600
Expire: 604800
Minimum-ttl: 3600

Language and encoding

Normal result

Language

DE de language flag

Detected

EN en language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shopdirect-online.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it does not match the claimed English language. Our system also found out that Shopdirect-online.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Shopdirect-online.de has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 90.8% of all visits is Germany. It’s good for Shopdirect-online.de that their server is also located in Germany, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Shop Direct Online. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

shopdirect-online.de

Share this report in social media

Analyze another website

Analyze