Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

southwest-heart.com

Southwest Airlines - Error

Page Load Speed

3.8 sec in total

First Response

143 ms

Resources Loaded

2.9 sec

Page Rendered

792 ms

southwest-heart.com screenshot

About Website

Welcome to southwest-heart.com homepage info - get ready to check Southwest Heart best content for United States right away, or after learning these important things about southwest-heart.com

Discover the new tri-color Heart logo and plane design for Southwest. Air travel is where our heart is and our bold new look displays that idea proudly.

Visit southwest-heart.com

Key Findings

We analyzed Southwest-heart.com page load time and found that the first response time was 143 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

southwest-heart.com performance score

0

Network Requests Diagram

www.southwest-heart.com

143 ms

main.css

57 ms

satelliteLib-c14f319a170565e7bb99b5d72650cf46af22967a.js

33 ms

modernizr-2.8.3.js

50 ms

jquery.min.js

31 ms

Our browser made a total of 165 requests to load all elements on the main page. We found that 93% of them (154 requests) were addressed to the original Southwest-heart.com, 2% (3 requests) were made to Assets.adobedtm.com and 2% (3 requests) were made to Metrics.southwest.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Southwest-heart.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 353.0 kB (7%)

Content Size

4.9 MB

After Optimization

4.6 MB

In fact, the total size of Southwest-heart.com main page is 4.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.4 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 55.4 kB

  • Original 68.6 kB
  • After minification 68.5 kB
  • After compression 13.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55.4 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 18.2 kB

  • Original 4.4 MB
  • After minification 4.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Southwest Heart images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 232.8 kB

  • Original 371.8 kB
  • After minification 371.6 kB
  • After compression 139.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 232.8 kB or 63% of the original size.

CSS Optimization

-82%

Potential reduce by 46.6 kB

  • Original 57.0 kB
  • After minification 56.8 kB
  • After compression 10.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Southwest-heart.com needs all CSS files to be minified and compressed as it can save up to 46.6 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 8 (5%)

Requests Now

161

After Optimization

153

The browser has sent 161 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Southwest Heart. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

southwest-heart.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Southwest-heart.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Southwest-heart.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Southwest Heart. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: