Tools & Wizards About Us
starwood.com.tr screenshot

Report Summary

  • 27

    Performance

    Renders faster than
    47% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 80

    SEO

    Google-friendlier than
    42% of websites

starwood.com.tr

Anasayfa - Starwood

Page Load Speed

7.8 sec in total

First Response

623 ms

Resources Loaded

6.9 sec

Page Rendered

280 ms

starwood.com.tr screenshot

About Website

Welcome to starwood.com.tr homepage info - get ready to check Starwood best content for Turkey right away, or after learning these important things about starwood.com.tr

Starwood

Visit starwood.com.tr

Key Findings

We analyzed Starwood.com.tr page load time and found that the first response time was 623 ms and then it took 7.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

starwood.com.tr performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.9 s

1/100

10%

LCP (Largest Contentful Paint)

Value13.7 s

0/100

25%

SI (Speed Index)

Value17.0 s

0/100

10%

TBT (Total Blocking Time)

Value830 ms

35/100

30%

CLS (Cumulative Layout Shift)

Value0.016

100/100

15%

TTI (Time to Interactive)

Value11.9 s

17/100

10%

Network Requests Diagram

starwood.com.tr

623 ms

www.starwood.com.tr

869 ms

ana-sayfa

452 ms

jquery-1.5.1.min.js

15 ms

jquery.validate.min.js

359 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 85% of them (60 requests) were addressed to the original Starwood.com.tr, 4% (3 requests) were made to Platform.twitter.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Starwood.com.tr.

Page Optimization Overview & Recommendations

Page size can be reduced by 466.4 kB (35%)

Content Size

1.3 MB

After Optimization

863.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Starwood.com.tr main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 835.0 kB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 14.1 kB

  • Original 18.9 kB
  • After minification 17.8 kB
  • After compression 4.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 14.1 kB or 75% of the original size.

Image Optimization

-9%

Potential reduce by 72.3 kB

  • Original 835.0 kB
  • After minification 762.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Starwood images are well optimized though.

JavaScript Optimization

-79%

Potential reduce by 309.5 kB

  • Original 392.3 kB
  • After minification 253.9 kB
  • After compression 82.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 309.5 kB or 79% of the original size.

CSS Optimization

-84%

Potential reduce by 70.5 kB

  • Original 83.7 kB
  • After minification 63.2 kB
  • After compression 13.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Starwood.com.tr needs all CSS files to be minified and compressed as it can save up to 70.5 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (51%)

Requests Now

68

After Optimization

33

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 68 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Starwood. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

starwood.com.tr

starwood.com.tr

623 ms

www.starwood.com.tr

www.starwood.com.tr

869 ms

ana-sayfa

ana-sayfa

452 ms

jquery-1.5.1.min.js

jquery-1.5.1.min.js

15 ms

jquery.validate.min.js

jquery.validate.min.js

359 ms

jquery.validate.unobtrusive.min.js

jquery.validate.unobtrusive.min.js

354 ms

jquery.unobtrusive-ajax.min.js

jquery.unobtrusive-ajax.min.js

324 ms

site.js

site.js

311 ms

jquery.fancybox-1.3.4.js

jquery.fancybox-1.3.4.js

481 ms

jquery.fancybox-1.3.4.css

jquery.fancybox-1.3.4.css

332 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

656 ms

prettyPhoto.css

prettyPhoto.css

485 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

485 ms

jcarousel.css

jcarousel.css

663 ms

superfish.js

superfish.js

660 ms

hoverIntent.js

hoverIntent.js

659 ms

jquery.bgiframe.min.js

jquery.bgiframe.min.js

660 ms

supersubs.js

supersubs.js

666 ms

superfish.css

superfish.css

796 ms

superfish-vertical.css

superfish-vertical.css

799 ms

jquery.treeview.css

jquery.treeview.css

821 ms

jquery.cookie.js

jquery.cookie.js

795 ms

jquery.treeview.js

jquery.treeview.js

799 ms

jquery.nivo.slider.pack.js

jquery.nivo.slider.pack.js

813 ms

nivo-slider.css

nivo-slider.css

1064 ms

flowplayer-3.2.8.min.js

flowplayer-3.2.8.min.js

1071 ms

reset.css

reset.css

1072 ms

stil.css

stil.css

1085 ms

jquery.tinyscrollbar.min.js

jquery.tinyscrollbar.min.js

1073 ms

browserDetect-min.js

browserDetect-min.js

1066 ms

video-js.css

video-js.css

1226 ms

video.dev.js

video.dev.js

1599 ms

jcarousellite_1.0.1.pack.js

jcarousellite_1.0.1.pack.js

1208 ms

marquee.js

marquee.js

1211 ms

jquery.mousewheel.min.js

jquery.mousewheel.min.js

1216 ms

widgets.js

widgets.js

18 ms

body_bg.jpg

body_bg.jpg

192 ms

logo.png

logo.png

166 ms

AnaSayfaGorsel_ing.jpg

AnaSayfaGorsel_ing.jpg

1209 ms

Main_Slider_02_ENG.jpg

Main_Slider_02_ENG.jpg

632 ms

Main_Slider_03_ENG.jpg

Main_Slider_03_ENG.jpg

588 ms

Main_Slider_04_ENG.jpg

Main_Slider_04_ENG.jpg

840 ms

Main_Slider_05_TR.jpg

Main_Slider_05_TR.jpg

3211 ms

Main_Slider_01_ENG.jpg

Main_Slider_01_ENG.jpg

718 ms

urunlerimiz.jpg

urunlerimiz.jpg

865 ms

left_arrow.png

left_arrow.png

861 ms

kartela_ana_2015_01.png

kartela_ana_2015_01.png

942 ms

kartela_ana_2015_02.png

kartela_ana_2015_02.png

1017 ms

right_arrow.png

right_arrow.png

1013 ms

yapi_market.jpg

yapi_market.jpg

1021 ms

StarAkademiAnasayfa.png

StarAkademiAnasayfa.png

1230 ms

li_bg.png

li_bg.png

1200 ms

loading.gif

loading.gif

1199 ms

head_bg_blue.jpg

head_bg_blue.jpg

1205 ms

head_bg_lightGreen.jpg

head_bg_lightGreen.jpg

1409 ms

head_bg_orange.jpg

head_bg_orange.jpg

1402 ms

head_bg_green.jpg

head_bg_green.jpg

1407 ms

news_bg.jpg

news_bg.jpg

1422 ms

facebook.png

facebook.png

1402 ms

twitter.png

twitter.png

1662 ms

ulunetlogo.png

ulunetlogo.png

1697 ms

ga.js

ga.js

44 ms

button.0308b81ff1714e446f674b5b9793f2cd.js

button.0308b81ff1714e446f674b5b9793f2cd.js

41 ms

__utm.gif

__utm.gif

36 ms

follow_button.b9740740e0bcf9b0657c5b11bd4388da.tr.html

follow_button.b9740740e0bcf9b0657c5b11bd4388da.tr.html

22 ms

info.json

info.json

107 ms

like.php

like.php

207 ms

qeKvIRsJabD.js

qeKvIRsJabD.js

293 ms

LVx-xkvaJ0b.png

LVx-xkvaJ0b.png

329 ms

jot

jot

81 ms

bullets.png

bullets.png

155 ms

Accessibility Review

starwood.com.tr accessibility score

72

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

starwood.com.tr best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

starwood.com.tr SEO score

80

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    TR

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1254

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Starwood.com.tr can be misinterpreted by Google and other search engines. Our service has detected that Turkish is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Starwood.com.tr main page’s claimed encoding is windows-1254. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

starwood.com.tr

Open Graph description is not detected on the main page of Starwood. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: