3.6 sec in total
1.1 sec
2.3 sec
265 ms
Click here to check amazing Superdrug content for United Kingdom. Otherwise, check out these important facts you probably never knew about superdrug.com
Visit superdrug.comWe analyzed Superdrug.com page load time and found that the first response time was 1.1 sec and then it took 2.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.
superdrug.com performance score
name
value
score
weighting
Value4.3 s
18/100
10%
Value4.3 s
42/100
25%
Value15.7 s
0/100
10%
Value14,580 ms
0/100
30%
Value0.198
62/100
15%
Value27.1 s
0/100
10%
1070 ms
99 ms
66 ms
68 ms
110 ms
Our browser made a total of 69 requests to load all elements on the main page. We found that 61% of them (42 requests) were addressed to the original Superdrug.com, 6% (4 requests) were made to Display.ugc.bazaarvoice.com and 6% (4 requests) were made to Network.bazaarvoice.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Superdrug.com.
Page size can be reduced by 649.9 kB (25%)
2.6 MB
1.9 MB
In fact, the total size of Superdrug.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.7 MB which makes up the majority of the site volume.
Potential reduce by 123.2 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 123.2 kB or 80% of the original size.
Potential reduce by 28.3 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Superdrug images are well optimized though.
Potential reduce by 373.8 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 373.8 kB or 65% of the original size.
Potential reduce by 124.6 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Superdrug.com needs all CSS files to be minified and compressed as it can save up to 124.6 kB or 89% of the original size.
Number of requests can be reduced by 28 (42%)
67
39
The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Superdrug. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.
www.superdrug.com
1070 ms
combined.min.css
99 ms
cocon.css
66 ms
hos.css
68 ms
changes.css
110 ms
jquery.fancybox-1.3.4.css
68 ms
combined.min.js
221 ms
2703590643.js
89 ms
bvapi.js
144 ms
main.js
145 ms
dc.js
43 ms
gtm.js
41 ms
event
41 ms
healthbeautycard.png
38 ms
sd-logo.png
39 ms
beautycardfreedel.png
100 ms
e0316_GS2_homepage_lighterlife.jpg
82 ms
e0216_hgsc_ck2.jpg
228 ms
e0316_GS3_homepage_loreal.jpg
212 ms
e0316_GS3_homepage_freemirror.jpg
137 ms
e0316_GS5_homepage_colgate.jpg
136 ms
e0316_hgsc_skinny_tan_3for2.jpg
108 ms
e0316-GS_herbal_essences_bthp.jpg
297 ms
e0316hpgrid1_starbuysWK9.jpg
212 ms
e0316_ss2_mothers_day_Fragrance_Deals.jpg
171 ms
e0316_HSS3_health_xls.jpg
239 ms
e0316hpgrid4_hosiery.jpg
210 ms
e0316_HLS5_toiletaries_zoella.jpg
297 ms
e0316_HLS7_health_scholl.jpg
297 ms
e0316hpgrid8_mothers_day_skin.jpg
255 ms
e0316gridhp_silverspot_mothersday.jpg
295 ms
e0316gridhp6_home_gilletteproshield.jpg
296 ms
e0316gridhp9_home_sterilisebabybottles.jpg
297 ms
e0316gridhp6_home_triple-points.jpg
364 ms
LogoSancoInternet_UK_B-336.png
210 ms
icons-s4.png
361 ms
__utm.gif
26 ms
analytics.js
8 ms
bat.js
25 ms
hotjar-136263.js
98 ms
activityi;src=4276339;type=Count0;cat=Super0;u5=;u3=;u2=undefined;u6=http%3A%2F%2Fwww.superdrug.com%2F;ord=5910241953353;~oref=http%3A%2F%2Fwww.superdrug.com%2F
54 ms
activityi;src=4276339;type=Count0;cat=Super00;ord=1;num=1796585186967;~oref=http%3A%2F%2Fwww.superdrug.com%2F
51 ms
activityi;src=4276339;type=Count0;cat=Super000;ord=1;num=7683265686897;~oref=http%3A%2F%2Fwww.superdrug.com%2F
78 ms
collect
30 ms
cocon.woff
283 ms
bullet_arrow_white.png
268 ms
sd-custom.woff
268 ms
arrows.png
258 ms
collect
61 ms
jquery-bv%401.11.1%2Blodash-bv%401.2.0.js
86 ms
bv-primary.js
146 ms
modules-1f5c71aea63f8df71401422ed80fbe5f.js
25 ms
screen.css
108 ms
print.css
208 ms
btn_lookatme_footer.jpg
190 ms
btn_dare_footer.jpg
190 ms
magpie.js
190 ms
social_icons45.png
176 ms
init.js
142 ms
sideSkin_homepage.xml
167 ms
bg_sub_left.png
41 ms
bg_sub.png
42 ms
sid.gif
16 ms
id.json
8 ms
nr-852.min.js
15 ms
peerius.page
165 ms
st.gif
4 ms
fa4803510d
57 ms
st.gif
3 ms
superdrug.com accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
superdrug.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Displays images with incorrect aspect ratio
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
superdrug.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Superdrug.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Superdrug.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
superdrug.com
Open Graph description is not detected on the main page of Superdrug. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: