Tools & Wizards About Us
buff.tmall.com screenshot

Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

buff.tmall.com

Page Load Speed

63.9 sec in total

First Response

1.1 sec

Resources Loaded

60.6 sec

Page Rendered

2.1 sec

buff.tmall.com screenshot

About Website

Visit buff.tmall.com now to see the best up-to-date Buff Tmall content for China and also check out these interesting facts you probably never knew about buff.tmall.com

淘宝, 店铺, 旺铺, buff旗舰店

Visit buff.tmall.com

Key Findings

We analyzed Buff.tmall.com page load time and found that the first response time was 1.1 sec and then it took 62.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 2 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

buff.tmall.com performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value9.2 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.8 s

0/100

25%

SI (Speed Index)

Value9.2 s

13/100

10%

TBT (Total Blocking Time)

Value250 ms

84/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value11.9 s

16/100

10%

Network Requests Diagram

buff.tmall.com

1113 ms

buff.tmall.com

3814 ms

buff.world.tmall.com

4115 ms

buff.world.tmall.com

1670 ms

jump

2805 ms

Our browser made a total of 185 requests to load all elements on the main page. We found that 1% of them (2 requests) were addressed to the original Buff.tmall.com, 56% (103 requests) were made to Gdp.alicdn.com and 19% (36 requests) were made to G.alicdn.com. The less responsive or slowest element that took the longest time to load (20.3 sec) relates to the external source Log.mmstat.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 796.7 kB (7%)

Content Size

11.2 MB

After Optimization

10.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Buff.tmall.com main page is 11.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 10.1 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 193.9 kB

  • Original 241.2 kB
  • After minification 198.8 kB
  • After compression 47.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 42.4 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 193.9 kB or 80% of the original size.

Image Optimization

-1%

Potential reduce by 85.6 kB

  • Original 10.1 MB
  • After minification 10.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Buff Tmall images are well optimized though.

JavaScript Optimization

-35%

Potential reduce by 149.5 kB

  • Original 426.8 kB
  • After minification 426.8 kB
  • After compression 277.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 149.5 kB or 35% of the original size.

CSS Optimization

-88%

Potential reduce by 367.6 kB

  • Original 418.1 kB
  • After minification 405.1 kB
  • After compression 50.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Buff.tmall.com needs all CSS files to be minified and compressed as it can save up to 367.6 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 74 (44%)

Requests Now

167

After Optimization

93

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 167 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Buff Tmall. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

buff.tmall.com

buff.tmall.com

1113 ms

buff.tmall.com

buff.tmall.com

3814 ms

buff.world.tmall.com

buff.world.tmall.com

4115 ms

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1670 ms

jump

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2805 ms

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6487 ms

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localhost.wwbizsrv.alibaba.com

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ww.69.2

ww.69.2

581 ms

adapter.js

adapter.js

42 ms

ww.69.2

ww.69.2

85 ms

TB1cut8FVXXXXafXXXXOcKP.FXX-130-60.gif

TB1cut8FVXXXXafXXXXOcKP.FXX-130-60.gif

30 ms

T1YYg5FdhcXXc1Y.Af-102-114.gif

T1YYg5FdhcXXc1Y.Af-102-114.gif

329 ms

T1FXHXXahjXXXAK3zo-77-18.gif

T1FXHXXahjXXXAK3zo-77-18.gif

30 ms

translateelement.css

translateelement.css

43 ms

main.js

main.js

33 ms

loading.gif

loading.gif

647 ms

favicon.ico

favicon.ico

4794 ms

element_main.js

element_main.js

136 ms

translate_24dp.png

translate_24dp.png

175 ms

l

l

96 ms

cleardot.gif

cleardot.gif

325 ms

Accessibility Review

buff.tmall.com accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

buff.tmall.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

buff.tmall.com SEO score

62

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    GBK

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Buff.tmall.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Buff.tmall.com main page’s claimed encoding is gbk. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

buff.tmall.com

Open Graph description is not detected on the main page of Buff Tmall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: