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zurich.com screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    46% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 77% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

zurich.com

Page Load Speed

5.2 sec in total

First Response

340 ms

Resources Loaded

4.6 sec

Page Rendered

239 ms

zurich.com screenshot

About Website

Welcome to zurich.com homepage info - get ready to check Zurich best content for Germany right away, or after learning these important things about zurich.com

Zurich Insurance Group: A global insurer whose strategy focuses on providing the right general insurance and life insurance solutions for its individual, small business, medium-sized business and corp...

Visit zurich.com

Key Findings

We analyzed Zurich.com page load time and found that the first response time was 340 ms and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

zurich.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

48/100

10%

LCP (Largest Contentful Paint)

Value8.0 s

3/100

25%

SI (Speed Index)

Value6.8 s

35/100

10%

TBT (Total Blocking Time)

Value2,240 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value16.4 s

5/100

10%

Network Requests Diagram

zurich.com

340 ms

www.zurich.com

3678 ms

main-blessed1.min.css

17 ms

main.min.css

7 ms

z_custom.min.css

16 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 63% of them (34 requests) were addressed to the original Zurich.com, 6% (3 requests) were made to Sadmin.brightcove.com and 6% (3 requests) were made to Match.adsrvr.org. The less responsive or slowest element that took the longest time to load (3.7 sec) belongs to the original domain Zurich.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 501.7 kB (23%)

Content Size

2.2 MB

After Optimization

1.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Zurich.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 102.9 kB

  • Original 137.5 kB
  • After minification 111.0 kB
  • After compression 34.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 26.4 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 102.9 kB or 75% of the original size.

Image Optimization

-0%

Potential reduce by 336 B

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Zurich images are well optimized though.

JavaScript Optimization

-55%

Potential reduce by 147.1 kB

  • Original 266.3 kB
  • After minification 266.1 kB
  • After compression 119.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 147.1 kB or 55% of the original size.

CSS Optimization

-85%

Potential reduce by 251.4 kB

  • Original 294.4 kB
  • After minification 294.1 kB
  • After compression 43.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Zurich.com needs all CSS files to be minified and compressed as it can save up to 251.4 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (27%)

Requests Now

44

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Zurich. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

zurich.com

zurich.com

340 ms

www.zurich.com

www.zurich.com

3678 ms

main-blessed1.min.css

main-blessed1.min.css

17 ms

main.min.css

main.min.css

7 ms

z_custom.min.css

z_custom.min.css

16 ms

head.min.js

head.min.js

36 ms

VisitorIdentification.js

VisitorIdentification.js

15 ms

analytics.js

analytics.js

80 ms

insight.min.js

insight.min.js

35 ms

tt-25d114d44f1ee498521f51cd12e524e8fd6e67c82a9d21fc29c0bbc7fff457c4.js

tt-25d114d44f1ee498521f51cd12e524e8fd6e67c82a9d21fc29c0bbc7fff457c4.js

78 ms

webtrends.min.js

webtrends.min.js

115 ms

collect

collect

21 ms

global.html

global.html

43 ms

zurichlogomobile.png

zurichlogomobile.png

21 ms

zurich-logo-big.png

zurich-logo-big.png

21 ms

eafecdd5-35c6-4dc5-bc71-9b81010c7fa4.svg

eafecdd5-35c6-4dc5-bc71-9b81010c7fa4.svg

11 ms

19c307d6-6fd8-47d3-a56d-fa998322491a.woff

19c307d6-6fd8-47d3-a56d-fa998322491a.woff

11 ms

wtid.js

wtid.js

24 ms

beacon

beacon

163 ms

activity

activity

132 ms

smarttag.js

smarttag.js

125 ms

d3755f1d-88db-4cd3-a42b-8226e3aeeaf4.svg

d3755f1d-88db-4cd3-a42b-8226e3aeeaf4.svg

55 ms

6f8c05f7-2d01-4282-ba89-505635df2953.woff

6f8c05f7-2d01-4282-ba89-505635df2953.woff

54 ms

zurich-icons.svg

zurich-icons.svg

54 ms

zurich-icons.woff

zurich-icons.woff

54 ms

a3f40f07-8d2b-4630-a6c6-a6e1ceb4e1e7.svg

a3f40f07-8d2b-4630-a6c6-a6e1ceb4e1e7.svg

27 ms

d1001ef9-2b8e-4cd1-99e7-9f48a6f7d356.woff

d1001ef9-2b8e-4cd1-99e7-9f48a6f7d356.woff

31 ms

dcs.gif

dcs.gif

63 ms

cursor_drag.gif

cursor_drag.gif

36 ms

jquery-2.1.1.min.js

jquery-2.1.1.min.js

8 ms

site.min.js

site.min.js

14 ms

BrightcoveExperiences.js

BrightcoveExperiences.js

122 ms

smarttagevent

smarttagevent

66 ms

1600x575_half-year-results.jpg

1600x575_half-year-results.jpg

122 ms

rountingtool.json

rountingtool.json

62 ms

BrightcoveExperiences.js

BrightcoveExperiences.js

59 ms

1600x400-mario-video.jpg

1600x400-mario-video.jpg

89 ms

1600x400-skykey-desktop.jpg

1600x400-skykey-desktop.jpg

102 ms

1600x400-mark-your-love-des.jpg

1600x400-mark-your-love-des.jpg

103 ms

1600x575_half-year-results-blurred.jpg

1600x575_half-year-results-blurred.jpg

25 ms

1600x400-mario-video-blur.jpg

1600x400-mario-video-blur.jpg

86 ms

1600x400-skykey-desktop-blur.jpg

1600x400-skykey-desktop-blur.jpg

86 ms

1600x400-mark-your-love-blu.jpg

1600x400-mark-your-love-blu.jpg

83 ms

2500x834_car.jpg

2500x834_car.jpg

86 ms

wind-wheels.jpg

wind-wheels.jpg

125 ms

global-insurer-1-new.jpg

global-insurer-1-new.jpg

94 ms

risk-interco.jpg

risk-interco.jpg

97 ms

keys-on-a-rope.jpg

keys-on-a-rope.jpg

98 ms

generic

generic

91 ms

upgrade_flash_player2.gif

upgrade_flash_player2.gif

47 ms

pixel

pixel

18 ms

google

google

6 ms

generic

generic

11 ms

12 ms

Accessibility Review

zurich.com accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

zurich.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

zurich.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Zurich.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Zurich.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

zurich.com

Open Graph data is detected on the main page of Zurich. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: