Report Summary

  • 80

    Performance

    Renders faster than
    86% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 50% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

1800gum.com

Cheap nicotine gum, with free shipping. Trust 1800gum.com

Page Load Speed

2.1 sec in total

First Response

295 ms

Resources Loaded

1.6 sec

Page Rendered

158 ms

1800gum.com screenshot

About Website

Visit 1800gum.com now to see the best up-to-date 1800 Gum content and also check out these interesting facts you probably never knew about 1800gum.com

Nicotine gum at prices that will make you smile. Bigger discounts with larger orders. Free shipping options & guaranteed delivery to the US. Quit smoking today

Visit 1800gum.com

Key Findings

We analyzed 1800gum.com page load time and found that the first response time was 295 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

1800gum.com performance score

80

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

71/100

10%

LCP (Largest Contentful Paint)

Value4.3 s

42/100

25%

SI (Speed Index)

Value3.1 s

93/100

10%

TBT (Total Blocking Time)

Value90 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value3.6 s

91/100

10%

Network Requests Diagram

1800gum.com

295 ms

www.1800gum.com

168 ms

GetResource.ashx

30 ms

js

68 ms

GetResource.ashx

52 ms

Our browser made a total of 26 requests to load all elements on the main page. We found that 96% of them (25 requests) were addressed to the original 1800gum.com, 4% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (692 ms) belongs to the original domain 1800gum.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 28.9 kB (18%)

Content Size

161.4 kB

After Optimization

132.5 kB

In fact, the total size of 1800gum.com main page is 161.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 66.2 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 19.2 kB

  • Original 26.5 kB
  • After minification 24.8 kB
  • After compression 7.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.2 kB or 72% of the original size.

Image Optimization

-6%

Potential reduce by 3.8 kB

  • Original 66.2 kB
  • After minification 62.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. 1800 Gum images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 2.1 kB

  • Original 54.4 kB
  • After minification 54.4 kB
  • After compression 52.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-27%

Potential reduce by 3.8 kB

  • Original 14.2 kB
  • After minification 14.2 kB
  • After compression 10.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. 1800gum.com needs all CSS files to be minified and compressed as it can save up to 3.8 kB or 27% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (17%)

Requests Now

24

After Optimization

20

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of 1800 Gum. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

1800gum.com accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Best Practices

1800gum.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

1800gum.com SEO score

77

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise 1800gum.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that 1800gum.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of 1800 Gum. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: