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adaptiv.io screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

adaptiv.io

Adaptiv.io

Page Load Speed

2.1 sec in total

First Response

324 ms

Resources Loaded

1.4 sec

Page Rendered

397 ms

adaptiv.io screenshot

About Website

Visit adaptiv.io now to see the best up-to-date Adaptiv content for United States and also check out these interesting facts you probably never knew about adaptiv.io

adaptiv.io is a next generation cross-channel and cross-platform marketing automation system that provides real-time analysis and actions to maximize revenue and user engagement.

Visit adaptiv.io

Key Findings

We analyzed Adaptiv.io page load time and found that the first response time was 324 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

adaptiv.io performance score

0

Network Requests Diagram

www.adaptiv.io

324 ms

styles.css

156 ms

style.css

151 ms

main.min.css

453 ms

jquery.min.js

26 ms

Our browser made a total of 34 requests to load all elements on the main page. We found that 35% of them (12 requests) were addressed to the original Adaptiv.io, 29% (10 requests) were made to D1ec9tjyt9tzdz.cloudfront.net and 9% (3 requests) were made to S.ytimg.com. The less responsive or slowest element that took the longest time to load (453 ms) belongs to the original domain Adaptiv.io.

Page Optimization Overview & Recommendations

Page size can be reduced by 601.2 kB (56%)

Content Size

1.1 MB

After Optimization

468.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Adaptiv.io main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. CSS take 416.9 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 11.0 kB

  • Original 15.8 kB
  • After minification 14.8 kB
  • After compression 4.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.0 kB or 70% of the original size.

Image Optimization

-11%

Potential reduce by 31.4 kB

  • Original 276.9 kB
  • After minification 245.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Adaptiv needs image optimization as it can save up to 31.4 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-59%

Potential reduce by 212.4 kB

  • Original 360.0 kB
  • After minification 358.0 kB
  • After compression 147.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 212.4 kB or 59% of the original size.

CSS Optimization

-83%

Potential reduce by 346.3 kB

  • Original 416.9 kB
  • After minification 415.6 kB
  • After compression 70.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adaptiv.io needs all CSS files to be minified and compressed as it can save up to 346.3 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 13 (46%)

Requests Now

28

After Optimization

15

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Adaptiv. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.adaptiv.io

www.adaptiv.io

324 ms

styles.css

styles.css

156 ms

style.css

style.css

151 ms

main.min.css

main.min.css

453 ms

jquery.min.js

jquery.min.js

26 ms

modernizr.min.js

modernizr.min.js

161 ms

jquery.form.min.js

jquery.form.min.js

172 ms

scripts.js

scripts.js

154 ms

scripts.min.js

scripts.min.js

225 ms

analytics.js

analytics.js

60 ms

logo.png

logo.png

96 ms

g90xL5atOLE

g90xL5atOLE

113 ms

bg_chalkboard.jpg

bg_chalkboard.jpg

143 ms

btn_watch_video.png

btn_watch_video.png

82 ms

illustration_funnel.png

illustration_funnel.png

95 ms

icon_excessive_data.png

icon_excessive_data.png

78 ms

icon_integrations.png

icon_integrations.png

83 ms

icon_engagement.png

icon_engagement.png

103 ms

marketing_tomorrow_diagram.png

marketing_tomorrow_diagram.png

128 ms

bg_orange_logo.jpg

bg_orange_logo.jpg

150 ms

logo_icon.png

logo_icon.png

139 ms

widget.min.js

widget.min.js

40 ms

lato-regular.woff

lato-regular.woff

315 ms

lato-light.woff

lato-light.woff

176 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

313 ms

collect

collect

16 ms

ajax-loader.gif

ajax-loader.gif

83 ms

www-embed-player-vflfNyN_r.css

www-embed-player-vflfNyN_r.css

62 ms

www-embed-player.js

www-embed-player.js

85 ms

base.js

base.js

117 ms

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

fBnyGA8Aionz5086-mElmoOSPUuyQ1M9Un647_EjucU.js

44 ms

ad_status.js

ad_status.js

92 ms

2UX7WLTfW3W8TclTUvlFyQ.woff

2UX7WLTfW3W8TclTUvlFyQ.woff

84 ms

RxZJdnzeo3R5zSexge8UUT8E0i7KZn-EPnyo3HZu7kw.woff

RxZJdnzeo3R5zSexge8UUT8E0i7KZn-EPnyo3HZu7kw.woff

85 ms

SEO Factors

adaptiv.io SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adaptiv.io can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adaptiv.io main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

adaptiv.io

Open Graph description is not detected on the main page of Adaptiv. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: