Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 64

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

advocis.com

Advocis | The Financial Advisors Association of Canada

Page Load Speed

14.7 sec in total

First Response

97 ms

Resources Loaded

14.3 sec

Page Rendered

273 ms

advocis.com screenshot

About Website

Welcome to advocis.com homepage info - get ready to check Advocis best content for Canada right away, or after learning these important things about advocis.com

Advocis is the largest voluntary professional membership association of financial advisors in Canada, with over 17,000 member-clients & 40 Chapters.

Visit advocis.com

Key Findings

We analyzed Advocis.com page load time and found that the first response time was 97 ms and then it took 14.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

advocis.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value14.9 s

0/100

10%

LCP (Largest Contentful Paint)

Value22.1 s

0/100

25%

SI (Speed Index)

Value20.7 s

0/100

10%

TBT (Total Blocking Time)

Value2,620 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value31.1 s

0/100

10%

Network Requests Diagram

www.advocis.ca

97 ms

advocis-splash-page-shadow-bar-2.png

51 ms

spacer.gif

57 ms

advocis-splash-page-laptop.png

14168 ms

advocis-splash-page-logo.png

3023 ms

Our browser made a total of 8 requests to load all elements on the main page. We found that all of those requests were addressed to Advocis.com and no external sources were called. The less responsive or slowest element that took the longest time to load (14.2 sec) relates to the external source Advocis.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 61.1 kB (47%)

Content Size

129.1 kB

After Optimization

67.9 kB

In fact, the total size of Advocis.com main page is 129.1 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only 5% of websites need less resources to load. Images take 121.6 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 6.0 kB

  • Original 7.4 kB
  • After minification 6.5 kB
  • After compression 1.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 862 B, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.0 kB or 81% of the original size.

Image Optimization

-45%

Potential reduce by 55.1 kB

  • Original 121.6 kB
  • After minification 66.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Advocis needs image optimization as it can save up to 55.1 kB or 45% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

We found no issues to fix!

Requests Now

7

After Optimization

7

The browser has sent 7 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advocis. According to our analytics all requests are already optimized.

Accessibility Review

advocis.com accessibility score

64

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

advocis.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

advocis.com SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Advocis.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Advocis.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Advocis. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: