Tools & Wizards About Us
ancestryshop.co.uk screenshot

Report Summary

  • 68

    Performance

    Renders faster than
    81% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 67% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    18% of websites

  • 62

    SEO

    Google-friendlier than
    22% of websites

ancestryshop.co.uk

Ancestry Shop: Family Tree Maker™ | Family Tree Software | Birth Marriage Death Certificates | Who Do You Think You Are?

Page Load Speed

1.8 sec in total

First Response

511 ms

Resources Loaded

1.1 sec

Page Rendered

146 ms

ancestryshop.co.uk screenshot

About Website

Click here to check amazing Ancestry Shop content for United Kingdom. Otherwise, check out these important facts you probably never knew about ancestryshop.co.uk

Number 1 Family Tree Maker Software: Family Tree Maker World Edition. Birth, marriage, and death certificate copy sent to your inbox in 24 hours.

Visit ancestryshop.co.uk

Key Findings

We analyzed Ancestryshop.co.uk page load time and found that the first response time was 511 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

ancestryshop.co.uk performance score

68

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

27/100

10%

LCP (Largest Contentful Paint)

Value5.2 s

23/100

25%

SI (Speed Index)

Value3.9 s

82/100

10%

TBT (Total Blocking Time)

Value170 ms

93/100

30%

CLS (Cumulative Layout Shift)

Value0.017

100/100

15%

TTI (Time to Interactive)

Value4.2 s

85/100

10%

Network Requests Diagram

ancestryshop.co.uk

511 ms

960.css

229 ms

default.css

307 ms

jquery.fancybox.css

238 ms

jquery.min.js

30 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 69% of them (25 requests) were addressed to the original Ancestryshop.co.uk, 8% (3 requests) were made to Google-analytics.com and 6% (2 requests) were made to Res.levexis.com. The less responsive or slowest element that took the longest time to load (511 ms) belongs to the original domain Ancestryshop.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 81.6 kB (31%)

Content Size

264.7 kB

After Optimization

183.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ancestryshop.co.uk main page is 264.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 130.6 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 11.8 kB

  • Original 15.9 kB
  • After minification 14.7 kB
  • After compression 4.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.8 kB or 74% of the original size.

Image Optimization

-5%

Potential reduce by 6.5 kB

  • Original 130.6 kB
  • After minification 124.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ancestry Shop images are well optimized though.

JavaScript Optimization

-44%

Potential reduce by 39.0 kB

  • Original 88.3 kB
  • After minification 83.2 kB
  • After compression 49.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 39.0 kB or 44% of the original size.

CSS Optimization

-81%

Potential reduce by 24.4 kB

  • Original 30.0 kB
  • After minification 23.1 kB
  • After compression 5.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ancestryshop.co.uk needs all CSS files to be minified and compressed as it can save up to 24.4 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 18 (51%)

Requests Now

35

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 35 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ancestry Shop. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

ancestryshop.co.uk

ancestryshop.co.uk

511 ms

960.css

960.css

229 ms

default.css

default.css

307 ms

jquery.fancybox.css

jquery.fancybox.css

238 ms

jquery.min.js

jquery.min.js

30 ms

jquery.fancybox-1.2.1.pack.js

jquery.fancybox-1.2.1.pack.js

239 ms

anc_shop.js

anc_shop.js

157 ms

omniture003.js

omniture003.js

304 ms

cookie.js

cookie.js

237 ms

omniture004.js

omniture004.js

186 ms

ancestry.js

ancestry.js

129 ms

tman.js

tman.js

354 ms

logo.png

logo.png

86 ms

btn-search.png

btn-search.png

85 ms

nav-bg.png

nav-bg.png

84 ms

nav-hover-left.png

nav-hover-left.png

83 ms

icon-basket-menu.png

icon-basket-menu.png

84 ms

HALLOFNAMES_NEW.jpg

HALLOFNAMES_NEW.jpg

229 ms

promo-btns.png

promo-btns.png

152 ms

box-sprite.png

box-sprite.png

155 ms

prod-box-grad.png

prod-box-grad.png

157 ms

DNA_MED.jpg

DNA_MED.jpg

159 ms

btn-buy-now.png

btn-buy-now.png

186 ms

BIRTHCERT_TN.jpg

BIRTHCERT_TN.jpg

227 ms

DNA_LOOK_MED.jpg

DNA_LOOK_MED.jpg

306 ms

HALLOFNAMES_NEW_TN.jpg

HALLOFNAMES_NEW_TN.jpg

399 ms

CASSINIMAP_TN.jpg

CASSINIMAP_TN.jpg

316 ms

shop-sprite.png

shop-sprite.png

239 ms

cards.png

cards.png

303 ms

ga.js

ga.js

30 ms

s875089354068

s875089354068

7 ms

__utm.gif

__utm.gif

13 ms

tmpageid=14&levyouruid=0.7663672673515975&tmpageref=1&tmlogit=0&tmtag=js

tmpageid=14&levyouruid=0.7663672673515975&tmpageref=1&tmlogit=0&tmtag=js

19 ms

s87019957408774

s87019957408774

23 ms

__utm.gif

__utm.gif

15 ms

tmpageid=14&levyouruid=0.7663672673515975&tmpageref=1&tmad=c&tmcampid=27&tmdom=1&tmtag=iframe&tmlogit=1

tmpageid=14&levyouruid=0.7663672673515975&tmpageref=1&tmad=c&tmcampid=27&tmdom=1&tmtag=iframe&tmlogit=1

25 ms

Accessibility Review

ancestryshop.co.uk accessibility score

87

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<input type="image"> elements do not have [alt] text

Best Practices

ancestryshop.co.uk best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

ancestryshop.co.uk SEO score

62

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ancestryshop.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ancestryshop.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

ancestryshop.co.uk

Open Graph description is not detected on the main page of Ancestry Shop. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: