Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

asse.co.jp

Historical Record of ASSE – Love! Official Store

Page Load Speed

10.9 sec in total

First Response

1.3 sec

Resources Loaded

9.4 sec

Page Rendered

214 ms

asse.co.jp screenshot

About Website

Welcome to asse.co.jp homepage info - get ready to check ASSE best content for Japan right away, or after learning these important things about asse.co.jp

広島駅ビルに併設されたショッピングモールASSE

Visit asse.co.jp

Key Findings

We analyzed Asse.co.jp page load time and found that the first response time was 1.3 sec and then it took 9.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

asse.co.jp performance score

0

Network Requests Diagram

asse.co.jp

1255 ms

default.css

326 ms

common.css

504 ms

top.css

346 ms

jquery-1.5.2.min.js

1250 ms

Our browser made a total of 118 requests to load all elements on the main page. We found that 92% of them (108 requests) were addressed to the original Asse.co.jp, 3% (4 requests) were made to Platform.twitter.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (3.8 sec) belongs to the original domain Asse.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 193.1 kB (22%)

Content Size

889.6 kB

After Optimization

696.5 kB

In fact, the total size of Asse.co.jp main page is 889.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 678.7 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 16.2 kB

  • Original 21.3 kB
  • After minification 18.7 kB
  • After compression 5.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.6 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.2 kB or 76% of the original size.

Image Optimization

-7%

Potential reduce by 50.0 kB

  • Original 678.7 kB
  • After minification 628.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ASSE images are well optimized though.

JavaScript Optimization

-66%

Potential reduce by 117.6 kB

  • Original 177.6 kB
  • After minification 164.6 kB
  • After compression 60.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 117.6 kB or 66% of the original size.

CSS Optimization

-78%

Potential reduce by 9.3 kB

  • Original 12.1 kB
  • After minification 8.7 kB
  • After compression 2.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Asse.co.jp needs all CSS files to be minified and compressed as it can save up to 9.3 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 31 (26%)

Requests Now

117

After Optimization

86

The browser has sent 117 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ASSE. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

SEO Factors

asse.co.jp SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    JA

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Asse.co.jp can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is Japanese. Our system also found out that Asse.co.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of ASSE. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: