Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

august.com.au

Digital Marketing Agency In Melbourne, Australia - August

Page Load Speed

8.1 sec in total

First Response

553 ms

Resources Loaded

7.2 sec

Page Rendered

352 ms

august.com.au screenshot

About Website

Click here to check amazing August content for Australia. Otherwise, check out these important facts you probably never knew about august.com.au

August is an award-winning technology-led creative company. We exist to help you create amazing experiences for your customers, current and prospective.

Visit august.com.au

Key Findings

We analyzed August.com.au page load time and found that the first response time was 553 ms and then it took 7.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

august.com.au performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value48.9 s

0/100

25%

SI (Speed Index)

Value20.0 s

0/100

10%

TBT (Total Blocking Time)

Value1,500 ms

14/100

30%

CLS (Cumulative Layout Shift)

Value0.066

97/100

15%

TTI (Time to Interactive)

Value31.1 s

0/100

10%

Network Requests Diagram

august.com.au

553 ms

www.august.com.au

1266 ms

core.css

1508 ms

bugsnag-2.min.js

49 ms

hypotext.css

1005 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 65% of them (41 requests) were addressed to the original August.com.au, 5% (3 requests) were made to and 5% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain August.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (54%)

Content Size

2.2 MB

After Optimization

1.0 MB

In fact, the total size of August.com.au main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 757.2 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 358.2 kB

  • Original 424.1 kB
  • After minification 409.3 kB
  • After compression 65.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 358.2 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 833 B

  • Original 757.2 kB
  • After minification 756.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. August images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 257.8 kB

  • Original 414.5 kB
  • After minification 413.7 kB
  • After compression 156.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 257.8 kB or 62% of the original size.

CSS Optimization

-94%

Potential reduce by 556.5 kB

  • Original 591.9 kB
  • After minification 217.9 kB
  • After compression 35.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. August.com.au needs all CSS files to be minified and compressed as it can save up to 556.5 kB or 94% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (27%)

Requests Now

56

After Optimization

41

The browser has sent 56 CSS, Javascripts, AJAX and image requests in order to completely render the main page of August. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

august.com.au accessibility score

93

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

august.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

august.com.au SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise August.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that August.com.au main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of August. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: