Tools & Wizards About Us
avon.co.za screenshot

Report Summary

  • 1

    Performance

    Renders faster than
    19% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 72% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

avon.co.za

AVON | South Africa

Page Load Speed

22 sec in total

First Response

145 ms

Resources Loaded

14.3 sec

Page Rendered

7.5 sec

avon.co.za screenshot

About Website

Welcome to avon.co.za homepage info - get ready to check AVON best content for South Africa right away, or after learning these important things about avon.co.za

South Africa’s coolest make-up brand for all your beauty essentials online today! Free delivery to your door when you spend R600 or more online.

Visit avon.co.za

Key Findings

We analyzed Avon.co.za page load time and found that the first response time was 145 ms and then it took 21.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

avon.co.za performance score

1

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value33.5 s

0/100

25%

SI (Speed Index)

Value35.2 s

0/100

10%

TBT (Total Blocking Time)

Value27,250 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value1.003

2/100

15%

TTI (Time to Interactive)

Value39.1 s

0/100

10%

Network Requests Diagram

www.avon.co.za

145 ms

home_page.page

516 ms

usec.css

461 ms

mt_style.css

524 ms

win.css

524 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 81% of them (51 requests) were addressed to the original Avon.co.za, 6% (4 requests) were made to Youtube.com and 3% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (5.1 sec) relates to the external source Google.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.5 MB (31%)

Content Size

7.9 MB

After Optimization

5.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Avon.co.za main page is 7.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 6.7 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 37.8 kB

  • Original 46.9 kB
  • After minification 42.7 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.8 kB or 81% of the original size.

Image Optimization

-23%

Potential reduce by 1.5 MB

  • Original 6.7 MB
  • After minification 5.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, AVON needs image optimization as it can save up to 1.5 MB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 468.0 kB

  • Original 668.4 kB
  • After minification 593.4 kB
  • After compression 200.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 468.0 kB or 70% of the original size.

CSS Optimization

-83%

Potential reduce by 450.9 kB

  • Original 542.3 kB
  • After minification 533.3 kB
  • After compression 91.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Avon.co.za needs all CSS files to be minified and compressed as it can save up to 450.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (33%)

Requests Now

57

After Optimization

38

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 57 CSS, Javascripts, AJAX and image requests in order to completely render the main page of AVON. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.avon.co.za

www.avon.co.za

145 ms

home_page.page

home_page.page

516 ms

usec.css

usec.css

461 ms

mt_style.css

mt_style.css

524 ms

win.css

win.css

524 ms

scroll.js

scroll.js

364 ms

dhtml.js

dhtml.js

319 ms

s_code.js

s_code.js

363 ms

omniture.js

omniture.js

544 ms

jquery.js

jquery.js

1214 ms

DirtyPageCheck.js

DirtyPageCheck.js

542 ms

mt_dropdownC.js

mt_dropdownC.js

903 ms

prsite.js

prsite.js

870 ms

ecard.js

ecard.js

848 ms

formsEncode.js

formsEncode.js

835 ms

jquery-1.6.1.min.js

jquery-1.6.1.min.js

851 ms

countdown.js

countdown.js

850 ms

jquery-1.6.1.min.js

jquery-1.6.1.min.js

850 ms

jquery.nivo.slider.pack.js

jquery.nivo.slider.pack.js

1607 ms

background1.jpg

background1.jpg

1380 ms

avon_pr_logo.jpg

avon_pr_logo.jpg

1317 ms

empty.gif

empty.gif

1278 ms

microscope.jpg

microscope.jpg

1315 ms

FR20x13.gif

FR20x13.gif

1315 ms

section1_top_img.jpg

section1_top_img.jpg

1312 ms

section2_top_img.jpg

section2_top_img.jpg

1267 ms

section3_top_img.jpg

section3_top_img.jpg

1353 ms

section4_top_img.jpg

section4_top_img.jpg

1268 ms

section5_top_img.jpg

section5_top_img.jpg

1334 ms

section6_top_img.jpg

section6_top_img.jpg

1453 ms

HT_bottom_line.jpg

HT_bottom_line.jpg

1333 ms

home_750x300_a.jpg

home_750x300_a.jpg

1334 ms

home_750x300_b.jpg

home_750x300_b.jpg

1451 ms

home_750x300_c.jpg

home_750x300_c.jpg

1383 ms

home_750x300_d.jpg

home_750x300_d.jpg

1385 ms

home_750x300_e.jpg

home_750x300_e.jpg

1545 ms

home_750x300_f.jpg

home_750x300_f.jpg

1353 ms

home_750x300_g.jpg

home_750x300_g.jpg

1468 ms

home_750x300_g2.jpg

home_750x300_g2.jpg

1515 ms

online_brochure.jpg

online_brochure.jpg

1420 ms

current_offers.jpg

current_offers.jpg

1511 ms

ithemba_homepage_banner.jpg

ithemba_homepage_banner.jpg

1465 ms

need_a_rep.jpg

need_a_rep.jpg

1509 ms

apply_rep.jpg

apply_rep.jpg

1452 ms

avon_TV.jpg

avon_TV.jpg

1193 ms

facebook.jpg

facebook.jpg

1180 ms

twitter.jpg

twitter.jpg

1189 ms

you_tube.jpg

you_tube.jpg

1174 ms

instagram.jpg

instagram.jpg

1157 ms

s71267510398756

s71267510398756

472 ms

space.gif

space.gif

251 ms

activityi;src=4445925;type=Homep0;cat=homep000;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=1;num=3947213396895.677

activityi;src=4445925;type=Homep0;cat=homep000;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=1;num=3947213396895.677

637 ms

loading.gif

loading.gif

390 ms

9HR6aTrJSvw

9HR6aTrJSvw

481 ms

www-player-vflMqr8uC.css

www-player-vflMqr8uC.css

75 ms

www-embed-player.js

www-embed-player.js

810 ms

base.js

base.js

1318 ms

id

id

3391 ms

8K3Zg6NpZGSge3qWJUIO0OW0x1SCW4IXoAiImY1mvc4.js

8K3Zg6NpZGSge3qWJUIO0OW0x1SCW4IXoAiImY1mvc4.js

5149 ms

ad_status.js

ad_status.js

5049 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

1272 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

1569 ms

logo_ringo-vflOpz8ZI.png

logo_ringo-vflOpz8ZI.png

1899 ms

Accessibility Review

avon.co.za accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

avon.co.za best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

avon.co.za SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Avon.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Avon.co.za main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

avon.co.za

Open Graph data is detected on the main page of AVON. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: