Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 46

    Accessibility

    Visual factors better than
    that of 19% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 46

    SEO

    Google-friendlier than
    18% of websites

open.alimama.com

淘宝联盟开放平台

Page Load Speed

7.2 sec in total

First Response

807 ms

Resources Loaded

6.3 sec

Page Rendered

153 ms

open.alimama.com screenshot

About Website

Welcome to open.alimama.com homepage info - get ready to check Open Alimama best content for China right away, or after learning these important things about open.alimama.com

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Key Findings

We analyzed Open.alimama.com page load time and found that the first response time was 807 ms and then it took 6.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

open.alimama.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value16.3 s

0/100

25%

SI (Speed Index)

Value13.9 s

1/100

10%

TBT (Total Blocking Time)

Value600 ms

49/100

30%

CLS (Cumulative Layout Shift)

Value0.146

77/100

15%

TTI (Time to Interactive)

Value8.8 s

35/100

10%

Network Requests Diagram

open.alimama.com

807 ms

global-min.css

376 ms

common.css

546 ms

index.css

531 ms

kissy-min.js

248 ms

Our browser made a total of 34 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Open.alimama.com, 44% (15 requests) were made to Img.alicdn.com and 29% (10 requests) were made to Assets.alicdn.com. The less responsive or slowest element that took the longest time to load (2.1 sec) relates to the external source Img03.taobaocdn.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 182.9 kB (40%)

Content Size

461.0 kB

After Optimization

278.1 kB

In fact, the total size of Open.alimama.com main page is 461.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 210.3 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 13.4 kB

  • Original 19.1 kB
  • After minification 19.1 kB
  • After compression 5.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 13.4 kB or 70% of the original size.

Image Optimization

-4%

Potential reduce by 7.7 kB

  • Original 194.3 kB
  • After minification 186.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Open Alimama images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 132.1 kB

  • Original 210.3 kB
  • After minification 209.9 kB
  • After compression 78.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 132.1 kB or 63% of the original size.

CSS Optimization

-80%

Potential reduce by 29.6 kB

  • Original 37.2 kB
  • After minification 34.9 kB
  • After compression 7.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Open.alimama.com needs all CSS files to be minified and compressed as it can save up to 29.6 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 11 (34%)

Requests Now

32

After Optimization

21

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Open Alimama. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

open.alimama.com accessibility score

46

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

open.alimama.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

open.alimama.com SEO score

46

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Open.alimama.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Open.alimama.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Open Alimama. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: