Report Summary

  • 71

    Performance

    Renders faster than
    81% of other websites

  • 46

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

essentialrentals.com

Essential Rentals : For your Cape Cod Vacation Rental : Crib, highchair, linen, bike, kayak and beach rentals

Page Load Speed

241 ms in total

First Response

25 ms

Resources Loaded

216 ms

Page Rendered

0 ms

About Website

Visit essentialrentals.com now to see the best up-to-date Essential Rentals content and also check out these interesting facts you probably never knew about essentialrentals.com

Providing Cape Cod vacation equipment rentals including linens, cribs, highchairs, bikes, kayaks, beach chairs, grills, umbrellas and much more. Free delivery and pickup on all orders.

Visit essentialrentals.com

Key Findings

We analyzed Essentialrentals.com page load time and found that the first response time was 25 ms and then it took 216 ms to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

essentialrentals.com performance score

71

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.7 s

92/100

10%

LCP (Largest Contentful Paint)

Value5.8 s

15/100

25%

SI (Speed Index)

Value1.7 s

100/100

10%

TBT (Total Blocking Time)

Value190 ms

90/100

30%

CLS (Cumulative Layout Shift)

Value0.035

100/100

15%

TTI (Time to Interactive)

Value6.2 s

61/100

10%

Network Requests Diagram

essentialrentals.com

25 ms

www.essentialrentals.com

109 ms

Styles.css

19 ms

general.js

26 ms

mm_menu.js

29 ms

Our browser made a total of 16 requests to load all elements on the main page. We found that 94% of them (15 requests) were addressed to the original Essentialrentals.com, 6% (1 request) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (109 ms) belongs to the original domain Essentialrentals.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 40.3 kB (5%)

Content Size

843.9 kB

After Optimization

803.6 kB

In fact, the total size of Essentialrentals.com main page is 843.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 788.0 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 29.2 kB

  • Original 35.3 kB
  • After minification 31.5 kB
  • After compression 6.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.8 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 29.2 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 1.8 kB

  • Original 788.0 kB
  • After minification 786.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Essential Rentals images are well optimized though.

JavaScript Optimization

-45%

Potential reduce by 8.6 kB

  • Original 19.1 kB
  • After minification 19.1 kB
  • After compression 10.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 8.6 kB or 45% of the original size.

CSS Optimization

-49%

Potential reduce by 707 B

  • Original 1.5 kB
  • After minification 1.5 kB
  • After compression 750 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Essentialrentals.com needs all CSS files to be minified and compressed as it can save up to 707 B or 49% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

14

After Optimization

14

The browser has sent 14 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Essential Rentals. According to our analytics all requests are already optimized.

Accessibility Review

essentialrentals.com accessibility score

46

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

essentialrentals.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

essentialrentals.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Essentialrentals.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Essentialrentals.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Essential Rentals. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: