Tools & Wizards About Us
blackhawknetwork.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 65

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 76

    SEO

    Google-friendlier than
    35% of websites

blackhawknetwork.com

ECommerce | Gift Cards | Payments | Merchant Service | BHN | Blackhawk Network

Page Load Speed

4 sec in total

First Response

557 ms

Resources Loaded

3.1 sec

Page Rendered

380 ms

blackhawknetwork.com screenshot

About Website

Visit blackhawknetwork.com now to see the best up-to-date Blackhawk Network content for United States and also check out these interesting facts you probably never knew about blackhawknetwork.com

BHN Blackhawk Network provides solutions on gift cards sales, online payments, digital solutions & digital rewards to help companies build their strong brands.

Visit blackhawknetwork.com

Key Findings

We analyzed Blackhawknetwork.com page load time and found that the first response time was 557 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

blackhawknetwork.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.1 s

0/100

10%

LCP (Largest Contentful Paint)

Value16.4 s

0/100

25%

SI (Speed Index)

Value32.1 s

0/100

10%

TBT (Total Blocking Time)

Value48,500 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value74.5 s

0/100

10%

Network Requests Diagram

blackhawknetwork.com

557 ms

wp-emoji-release.min.js

16 ms

prettyPhoto.css

23 ms

wp-video-lightbox.css

19 ms

styles.css

24 ms

Our browser made a total of 194 requests to load all elements on the main page. We found that 99% of them (192 requests) were addressed to the original Blackhawknetwork.com, 1% (2 requests) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (824 ms) belongs to the original domain Blackhawknetwork.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (55%)

Content Size

2.2 MB

After Optimization

992.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Blackhawknetwork.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. CSS take 837.1 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 106.0 kB

  • Original 121.0 kB
  • After minification 118.8 kB
  • After compression 15.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 106.0 kB or 88% of the original size.

Image Optimization

-8%

Potential reduce by 59.9 kB

  • Original 795.9 kB
  • After minification 736.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blackhawk Network images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 309.8 kB

  • Original 436.2 kB
  • After minification 390.8 kB
  • After compression 126.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 309.8 kB or 71% of the original size.

CSS Optimization

-86%

Potential reduce by 721.8 kB

  • Original 837.1 kB
  • After minification 721.7 kB
  • After compression 115.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blackhawknetwork.com needs all CSS files to be minified and compressed as it can save up to 721.8 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (18%)

Requests Now

191

After Optimization

157

  • Images
  • JavaScript
  • CSS

The browser has sent 191 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blackhawk Network. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

blackhawknetwork.com

blackhawknetwork.com

557 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

16 ms

prettyPhoto.css

prettyPhoto.css

23 ms

wp-video-lightbox.css

wp-video-lightbox.css

19 ms

styles.css

styles.css

24 ms

page-list.css

page-list.css

25 ms

logos.css

logos.css

31 ms

grid.css

grid.css

28 ms

base.css

base.css

35 ms

layout.css

layout.css

41 ms

shortcodes.css

shortcodes.css

56 ms

magnific-popup.css

magnific-popup.css

51 ms

mediaelementplayer.css

mediaelementplayer.css

53 ms

enfold_child.css

enfold_child.css

72 ms

custom.css

custom.css

63 ms

style.css

style.css

63 ms

jquery.js

jquery.js

83 ms

jquery-migrate.min.js

jquery-migrate.min.js

83 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

84 ms

video-lightbox.js

video-lightbox.js

84 ms

jquery.carouFredSel-6.2.1.js

jquery.carouFredSel-6.2.1.js

85 ms

logos.js

logos.js

84 ms

avia-compat.js

avia-compat.js

304 ms

jquery.carouFredSel-6.2.1-packed.js

jquery.carouFredSel-6.2.1-packed.js

824 ms

jquery.form.min.js

jquery.form.min.js

307 ms

scripts.js

scripts.js

312 ms

avia.js

avia.js

321 ms

shortcodes.js

shortcodes.js

329 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

325 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

330 ms

wp-mediaelement.js

wp-mediaelement.js

329 ms

wp-embed.min.js

wp-embed.min.js

331 ms

blackhawk.js

blackhawk.js

334 ms

base.css

base.css

279 ms

layout.css

layout.css

287 ms

enfold_child.css

enfold_child.css

292 ms

logo_blackahawk_network1.png

logo_blackahawk_network1.png

69 ms

giftcards-exchanges.png

giftcards-exchanges.png

67 ms

giftcards-omnicards-nimble.png

giftcards-omnicards-nimble.png

70 ms

home-card-display1.jpg

home-card-display1.jpg

73 ms

incentives-home.jpg

incentives-home.jpg

71 ms

home-marketing-promotions.jpg

home-marketing-promotions.jpg

73 ms

home-technology.jpg

home-technology.jpg

75 ms

home-lady.jpg

home-lady.jpg

74 ms

logo_AP.png

logo_AP.png

73 ms

logo_AccountNow1.png

logo_AccountNow1.png

76 ms

logo_Aeropostale.png

logo_Aeropostale.png

77 ms

logo_Ahold.png

logo_Ahold.png

77 ms

logo_Albert-Heijn.png

logo_Albert-Heijn.png

78 ms

logo_Albertsons.png

logo_Albertsons.png

79 ms

logo_AMC.png

logo_AMC.png

79 ms

logo_American-Eagle.png

logo_American-Eagle.png

79 ms

logo_American-Express.png

logo_American-Express.png

80 ms

logo_Applebees.png

logo_Applebees.png

81 ms

logo_AustraliaPost.png

logo_AustraliaPost.png

82 ms

logo_Barnes&Noble.png

logo_Barnes&Noble.png

82 ms

logo_BassPro.png

logo_BassPro.png

83 ms

logo_BathBodyWorks.png

logo_BathBodyWorks.png

83 ms

logo_BedBathBeyond.png

logo_BedBathBeyond.png

84 ms

logo_Bell.png

logo_Bell.png

84 ms

logo_BestBuy.png

logo_BestBuy.png

85 ms

logo_BiLo.png

logo_BiLo.png

86 ms

logo_bjs.png

logo_bjs.png

87 ms

logo_Bonefish.png

logo_Bonefish.png

87 ms

logo_Boost.png

logo_Boost.png

87 ms

logo_BP.png

logo_BP.png

88 ms

logo_BuffaloWildWings.png

logo_BuffaloWildWings.png

89 ms

logo_Canadian-Tire.png

logo_Canadian-Tire.png

91 ms

logo_Cara.png

logo_Cara.png

90 ms

logo_carrs.png

logo_carrs.png

92 ms

logo_CheesecakeFactory.png

logo_CheesecakeFactory.png

91 ms

dc.js

dc.js

498 ms

logo_Cineplex.png

logo_Cineplex.png

438 ms

logo_coinstar.png

logo_coinstar.png

438 ms

logo_ColdStone.png

logo_ColdStone.png

439 ms

logo_Coles.png

logo_Coles.png

436 ms

logo_CrackerBarrel.png

logo_CrackerBarrel.png

437 ms

logo_Cricket.png

logo_Cricket.png

438 ms

logo_Dillons.png

logo_Dillons.png

437 ms

logo_Disneyland.png

logo_Disneyland.png

437 ms

logo_Event.png

logo_Event.png

438 ms

logo_Facebook.png

logo_Facebook.png

439 ms

logo_Fandango.png

logo_Fandango.png

469 ms

logo_FoodLion.png

logo_FoodLion.png

465 ms

logo_Food4Less.png

logo_Food4Less.png

466 ms

logo_Forever21.png

logo_Forever21.png

464 ms

logo_FredMeyer1.png

logo_FredMeyer1.png

463 ms

logo_Frys.png

logo_Frys.png

465 ms

logo_GameStop.png

logo_GameStop.png

680 ms

logo_Gap.png

logo_Gap.png

682 ms

logo_Giant.png

logo_Giant.png

689 ms

logo_Giant-Eagle.png

logo_Giant-Eagle.png

686 ms

logo_giant_foods.png

logo_giant_foods.png

689 ms

logo_GiftCardMall1.png

logo_GiftCardMall1.png

691 ms

logo_GoPhone.png

logo_GoPhone.png

695 ms

logo_GreenDot.png

logo_GreenDot.png

696 ms

logo_Hannaford.png

logo_Hannaford.png

698 ms

logo_HarrisTeeter.png

logo_HarrisTeeter.png

700 ms

logo_home-depot.png

logo_home-depot.png

702 ms

logo_HyVee.png

logo_HyVee.png

705 ms

logo_iHop.png

logo_iHop.png

707 ms

logo_Immix.png

logo_Immix.png

711 ms

logo_iTunes.png

logo_iTunes.png

719 ms

logo_JayC.png

logo_JayC.png

718 ms

logo_JCPenney.png

logo_JCPenney.png

719 ms

logo_KarmaKoin.png

logo_KarmaKoin.png

722 ms

logo_KingSoopers.png

logo_KingSoopers.png

722 ms

entypo-fontello.woff

entypo-fontello.woff

723 ms

logo_KMart.png

logo_KMart.png

320 ms

logo_Kohl.png

logo_Kohl.png

367 ms

logo_Kroger.png

logo_Kroger.png

367 ms

logo_Kroger-C.png

logo_Kroger-C.png

367 ms

logo_Loblaw.png

logo_Loblaw.png

367 ms

logo_Lowes.png

logo_Lowes.png

368 ms

logo_Lowes-Foods.png

logo_Lowes-Foods.png

368 ms

logo_Macys.png

logo_Macys.png

482 ms

logo_Marianos.png

logo_Marianos.png

485 ms

logo_Marshalls.png

logo_Marshalls.png

476 ms

logo_Martins.png

logo_Martins.png

460 ms

logo_Mastercard.png

logo_Mastercard.png

461 ms

logo_McDonalds.png

logo_McDonalds.png

465 ms

logo_Meijer.png

logo_Meijer.png

469 ms

logo_Metro.png

logo_Metro.png

470 ms

logo_MetroMarket.png

logo_MetroMarket.png

471 ms

__utm.gif

__utm.gif

11 ms

logo_Michaels.png

logo_Michaels.png

258 ms

logo_Microsoft.png

logo_Microsoft.png

257 ms

logo_MoneyNetwork.png

logo_MoneyNetwork.png

255 ms

logo_Morrisons.png

logo_Morrisons.png

256 ms

logo_NET10.png

logo_NET10.png

256 ms

logo_NetSpend.png

logo_NetSpend.png

256 ms

logo_Nordstrom.png

logo_Nordstrom.png

256 ms

logo_OCharleys.png

logo_OCharleys.png

257 ms

logo_officemax.png

logo_officemax.png

256 ms

logo_Olive-Garden.png

logo_Olive-Garden.png

256 ms

logo_Outback.png

logo_Outback.png

256 ms

logo_PFChangs.png

logo_PFChangs.png

255 ms

logo_Panera.png

logo_Panera.png

254 ms

logo_pavilions.png

logo_pavilions.png

249 ms

logo_Paylo.png

logo_Paylo.png

250 ms

logo_PayPal.png

logo_PayPal.png

250 ms

logo_PicknSave.png

logo_PicknSave.png

251 ms

logo_play-station.png

logo_play-station.png

250 ms

logo_price-chopper.png

logo_price-chopper.png

252 ms

logo_QFX.png

logo_QFX.png

253 ms

logo_rainbow.png

logo_rainbow.png

210 ms

logo_Ralphs.png

logo_Ralphs.png

210 ms

logo_randalls.png

logo_randalls.png

212 ms

logo_Red-Lobster.png

logo_Red-Lobster.png

210 ms

logo_Red-Robin.png

logo_Red-Robin.png

213 ms

logo_Regal.png

logo_Regal.png

213 ms

logo_KatzRexall.png

logo_KatzRexall.png

210 ms

logo_Roundys.png

logo_Roundys.png

100 ms

logo_RubyTuesday.png

logo_RubyTuesday.png

99 ms

logo_Safeway.png

logo_Safeway.png

101 ms

logo_Sears.png

logo_Sears.png

102 ms

logo_Sephora.png

logo_Sephora.png

103 ms

logo_Skype.png

logo_Skype.png

102 ms

logo_Smiths.png

logo_Smiths.png

101 ms

logo_Southwest.png

logo_Southwest.png

101 ms

logo_Spotify.png

logo_Spotify.png

104 ms

logo_Staples.png

logo_Staples.png

103 ms

logo_StarDoll.png

logo_StarDoll.png

104 ms

logo_Stater-Bros.png

logo_Stater-Bros.png

103 ms

logo_StopShop.png

logo_StopShop.png

103 ms

logo_Subway.png

logo_Subway.png

107 ms

logo_SuperValu.png

logo_SuperValu.png

106 ms

logo_T-Gaia.png

logo_T-Gaia.png

103 ms

logo_Target.png

logo_Target.png

103 ms

logo_TelCel.png

logo_TelCel.png

105 ms

logo_Tesco.png

logo_Tesco.png

104 ms

logo_TJMAXX.png

logo_TJMAXX.png

103 ms

logo_TMobile.png

logo_TMobile.png

105 ms

logo_TocaTel.png

logo_TocaTel.png

102 ms

logo_tom_thumb.png

logo_tom_thumb.png

100 ms

logo_Tops.png

logo_Tops.png

97 ms

logo_ToysRUs.png

logo_ToysRUs.png

96 ms

logo_Tracfone.png

logo_Tracfone.png

95 ms

logo_Univision.png

logo_Univision.png

92 ms

logo_Verizon.png

logo_Verizon.png

87 ms

logo_Virgin.png

logo_Virgin.png

84 ms

logo_Visa.png

logo_Visa.png

82 ms

logo_vons.png

logo_vons.png

83 ms

logo_Wawa.png

logo_Wawa.png

82 ms

logo_Wegmans.png

logo_Wegmans.png

82 ms

logo_Weis.png

logo_Weis.png

81 ms

logo_WinnDixie.png

logo_WinnDixie.png

82 ms

logo_Woolworths.png

logo_Woolworths.png

81 ms

logo_Zwinky.png

logo_Zwinky.png

80 ms

rotator.php

rotator.php

87 ms

back-belly-band.png

back-belly-band.png

82 ms

home-card-swipe.jpg

home-card-swipe.jpg

80 ms

home-smart-phone.jpg

home-smart-phone.jpg

82 ms

print.css

print.css

8 ms

Accessibility Review

blackhawknetwork.com accessibility score

65

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[role]s are not contained by their required parent element

High

[aria-*] attributes do not have valid values

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

blackhawknetwork.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

blackhawknetwork.com SEO score

76

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Document doesn't have a valid hreflang

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blackhawknetwork.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blackhawknetwork.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blackhawknetwork.com

Open Graph description is not detected on the main page of Blackhawk Network. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: