18.1 sec in total
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Visit bmw.co.nz now to see the best up-to-date BMW content for New Zealand and also check out these interesting facts you probably never knew about bmw.co.nz
Welcome to BMW New Zealand, the official website that offers a range of information and services about new and used BMW vehicles.
Visit bmw.co.nzWe analyzed Bmw.co.nz page load time and found that the first response time was 2 sec and then it took 16.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.
bmw.co.nz performance score
name
value
score
weighting
Value5.6 s
5/100
10%
Value9.9 s
0/100
25%
Value13.2 s
2/100
10%
Value1,870 ms
9/100
30%
Value0
100/100
15%
Value11.1 s
20/100
10%
2030 ms
710 ms
476 ms
757 ms
1652 ms
Our browser made a total of 116 requests to load all elements on the main page. We found that 73% of them (85 requests) were addressed to the original Bmw.co.nz, 9% (11 requests) were made to Google.com and 3% (4 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (8.7 sec) belongs to the original domain Bmw.co.nz.
Page size can be reduced by 1.4 MB (60%)
2.4 MB
954.2 kB
In fact, the total size of Bmw.co.nz main page is 2.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.
Potential reduce by 105.4 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 105.4 kB or 74% of the original size.
Potential reduce by 785.6 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, BMW needs image optimization as it can save up to 785.6 kB or 53% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 216.9 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 216.9 kB or 57% of the original size.
Potential reduce by 341.6 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bmw.co.nz needs all CSS files to be minified and compressed as it can save up to 341.6 kB or 83% of the original size.
Number of requests can be reduced by 43 (39%)
110
67
The browser has sent 110 CSS, Javascripts, AJAX and image requests in order to completely render the main page of BMW. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.
bmw.co.nz
2030 ms
eAF7sqpgb-jyGdIAFrMEaw__
710 ms
skinning.js
476 ms
social.css
757 ms
digital_global.css
1652 ms
digital_generic.css
2369 ms
jquery.reject.css
485 ms
jquery.min.js
77 ms
jquery.reject.js
952 ms
flash_detect.js
1188 ms
configuration.js
773 ms
bmw_scriptlib.js
2210 ms
bmw_common.js
2145 ms
tracking_include.js
1417 ms
navigation.js
1668 ms
bmw_navigation.js
1663 ms
panorama_slide.js
1655 ms
panoramas.css
2112 ms
bmw_sales_bar.js
1913 ms
idangerous.swiper_custom.css
2174 ms
idangerous.swiper.css
2173 ms
jquery.infieldlabel.min.js
2386 ms
jquery.cycle.all.js
2496 ms
toggle-switch.css
2799 ms
redirection-mobile.js
2365 ms
btn_search.gif
2142 ms
1_series_thumbnail.png
3084 ms
2SeriesCoupe_F22_thumbnail_large.png
3077 ms
2SeriesConvThumb.png
3061 ms
BMW_2series_active_tourer_thumbnail.png
2851 ms
3_sedan_Large.png
3402 ms
3_touring_Large.png
3495 ms
4_series_coupe_Large.png
3789 ms
4Ser_Convertible_2_topnav.png
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BMW_4series_gran_coupe_thumbnail.png
3315 ms
model_thumbnails_F10-lci.png
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6_series_coupe_Large.png
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6Series_gran_coupe.png
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7_sedan_Large.png
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x1_large.png
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BMW_x3_thumbnail.png
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BMW_x4_thumbnail.png
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conversion.js
15 ms
urchin.js
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jquery-ui.min.js
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bmw_generic_tracking.js
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idangerous.swiper.min.js
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x5_Large.png
4266 ms
X6_thumbnail_large.png
3739 ms
m2_coupe_Large.png
3575 ms
BMW_M3_Sedan_thumbnail.png
3119 ms
M4_concept_thumbnail_large.png
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M4_convetible_thumbnail_large.png
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model_thumbnails_F10M-lci.png
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M6_coupe.png
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X5M_thumbnail.png
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X6M_thumbnail.png
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bmw_i.png
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bmw_i3.png
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bmw_i8.png
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BMW_ID_Module.png
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x1_01_small.jpg
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coty_2014_nz_small.jpg
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thumb__0000s_0008_1.jpg
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small__0000s_0009_01.jpg
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cse.js
82 ms
jsapi
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default+en.css
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default.css
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default+en.I.js
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default.css
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bmwtypewebbold-webfont.woff
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transparent.gif
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P90151858_highResSmall.jpg
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m4-convertible.jpg
3554 ms
x4-international-media-release.jpg
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94 ms
ga.js
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dc.js
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gtm.js
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__utm.gif
34 ms
collect
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48 ms
4-series-gran-coupe.jpg
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activityi;src=4346349;type=SiteW0;cat=BMWSi0;ord=3343857005960;~oref=http%3A%2F%2Fbmw.co.nz%2F
40 ms
ga-audiences
16 ms
usedcar.jpg
4274 ms
bmwi.jpg
4715 ms
fbds.js
6 ms
17 ms
98 ms
21 ms
spec-and-pricing-teaser.jpg
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77 ms
cd-icon.jpg
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ultimate-offers-teaser.jpg
4204 ms
bmw-accessories-teaser.jpg
4885 ms
finance-calculator-teaser.jpg
4068 ms
5-year-warranty-teaser.jpg
4748 ms
test-drive-teaser.jpg
4573 ms
BMW_FastStart_teaser.jpg
3998 ms
1px_bgs.png
4460 ms
icons.png
5132 ms
social-icons.png
4325 ms
BMW0367-7H-HPbanner-1270x420.jpg
6198 ms
BMW_FastStart.jpg
5438 ms
BMW0366-X1-Homepage-Banner-1270x420-B.jpg
8710 ms
BMW0442-3S-Home-Page-banner-1270x420.jpg
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promotions_button.png
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eAF7sqpgb-jyGdIAFrMEaw__
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async-ads.js
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small-logo.png
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search_box_icon.png
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clear.png
17 ms
nav_logo114.png
16 ms
bmw.co.nz accessibility score
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
[id] attributes on active, focusable elements are not unique
Heading elements are not in a sequentially-descending order
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Image elements do not have [alt] attributes
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
bmw.co.nz best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
bmw.co.nz SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bmw.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bmw.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
bmw.co.nz
Open Graph description is not detected on the main page of BMW. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: