Tools & Wizards About Us
borshch.co.uk screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 81

    SEO

    Google-friendlier than
    43% of websites

borshch.co.uk

Borshch Electric. New, graded and ex-display appliances. Birmingham, Dudley and Erdington

Page Load Speed

3.1 sec in total

First Response

393 ms

Resources Loaded

2.3 sec

Page Rendered

452 ms

borshch.co.uk screenshot

About Website

Click here to check amazing Borshch content. Otherwise, check out these important facts you probably never knew about borshch.co.uk

Borshch Electric. Graded Appliances, New Appliances and Ex Display Appliances. Discount Appliances. Birmingham, Dudley and Erdington.

Visit borshch.co.uk

Key Findings

We analyzed Borshch.co.uk page load time and found that the first response time was 393 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

borshch.co.uk performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value12.8 s

0/100

25%

SI (Speed Index)

Value10.2 s

9/100

10%

TBT (Total Blocking Time)

Value4,270 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.157

74/100

15%

TTI (Time to Interactive)

Value28.8 s

0/100

10%

Network Requests Diagram

borshch.co.uk

393 ms

calendar.css

74 ms

mpBlogIcon.css

160 ms

default.css

236 ms

styles-m.css

384 ms

Our browser made a total of 87 requests to load all elements on the main page. We found that 93% of them (81 requests) were addressed to the original Borshch.co.uk, 1% (1 request) were made to Fonts.googleapis.com and 1% (1 request) were made to Widget.trustpilot.com. The less responsive or slowest element that took the longest time to load (964 ms) belongs to the original domain Borshch.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 273.7 kB (17%)

Content Size

1.6 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Borshch.co.uk main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 143.2 kB

  • Original 161.2 kB
  • After minification 103.7 kB
  • After compression 18.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 57.5 kB, which is 36% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 143.2 kB or 89% of the original size.

Image Optimization

-9%

Potential reduce by 113.0 kB

  • Original 1.3 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Borshch images are well optimized though.

JavaScript Optimization

-37%

Potential reduce by 16.3 kB

  • Original 43.6 kB
  • After minification 43.6 kB
  • After compression 27.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 16.3 kB or 37% of the original size.

CSS Optimization

-1%

Potential reduce by 1.3 kB

  • Original 140.7 kB
  • After minification 140.4 kB
  • After compression 139.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Borshch.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 19 (24%)

Requests Now

78

After Optimization

59

  • Images
  • JavaScript
  • CSS

The browser has sent 78 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Borshch. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

borshch.co.uk

borshch.co.uk

393 ms

calendar.css

calendar.css

74 ms

mpBlogIcon.css

mpBlogIcon.css

160 ms

default.css

default.css

236 ms

styles-m.css

styles-m.css

384 ms

clearpay-express-checkout.css

clearpay-express-checkout.css

236 ms

button.css

button.css

236 ms

gallery.css

gallery.css

236 ms

trustpilot.min.css

trustpilot.min.css

237 ms

css2

css2

34 ms

styles-l.css

styles-l.css

310 ms

magnific-popup.css

magnific-popup.css

308 ms

require.js

require.js

417 ms

mixins.js

mixins.js

316 ms

requirejs-config.js

requirejs-config.js

317 ms

consentdefault.js

consentdefault.js

417 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

16 ms

sharethis.js

sharethis.js

21 ms

gtm.js

gtm.js

67 ms

BorshchLogo2.png

BorshchLogo2.png

92 ms

Erdington_Virtual_Tour.jpg

Erdington_Virtual_Tour.jpg

150 ms

Birmingham_Virtual_Tour.jpg

Birmingham_Virtual_Tour.jpg

297 ms

hoover_hhsbso6174xkmg_1241961_34-0100-0267.jpg

hoover_hhsbso6174xkmg_1241961_34-0100-0267.jpg

95 ms

Graded_Item_Tag_1.png

Graded_Item_Tag_1.png

93 ms

more_photos.png

more_photos.png

93 ms

hoover-logo.png

hoover-logo.png

150 ms

neff_i96bmv5n5bmg_1165506_34-0100-0267.jpg

neff_i96bmv5n5bmg_1165506_34-0100-0267.jpg

149 ms

neff_logo_en.svg.png

neff_logo_en.svg.png

225 ms

indesit_iwdc65125s_980312_34-0100-0267.jpg

indesit_iwdc65125s_980312_34-0100-0267.jpg

151 ms

indesit.png

indesit.png

226 ms

beko_den36x30xt_1241748_34-0100-0267.jpg

beko_den36x30xt_1241748_34-0100-0267.jpg

223 ms

beko.jpg

beko.jpg

223 ms

aga-rangemaster_ecl45scblbl_1241867_34-0100-0267.jpg

aga-rangemaster_ecl45scblbl_1241867_34-0100-0267.jpg

224 ms

de-dietrich_dhv7962x_1241780_34-0100-0267.jpg

de-dietrich_dhv7962x_1241780_34-0100-0267.jpg

296 ms

de-dietrich.jpg

de-dietrich.jpg

297 ms

siemens_gs36naxep_1241872_34-0100-0267.jpg

siemens_gs36naxep_1241872_34-0100-0267.jpg

298 ms

siemens.jpg

siemens.jpg

300 ms

siemens_cm633gbs1bmg_1241870_34-0100-0267.jpg

siemens_cm633gbs1bmg_1241870_34-0100-0267.jpg

297 ms

holding-image-thumb.png

holding-image-thumb.png

369 ms

neff_i98wmm1s1bmg_1241864_34-0100-0267.jpg

neff_i98wmm1s1bmg_1241864_34-0100-0267.jpg

369 ms

aeg.png

aeg.png

517 ms

amica.jpg

amica.jpg

370 ms

baumatic.jpg

baumatic.jpg

372 ms

belling.jpg

belling.jpg

372 ms

bosch.jpg

bosch.jpg

515 ms

candy.jpg

candy.jpg

442 ms

caple.jpg

caple.jpg

443 ms

cda-logo.png

cda-logo.png

445 ms

electrolux.jpg

electrolux.jpg

445 ms

fisher-and-paykel.jpg

fisher-and-paykel.jpg

517 ms

flavel.png

flavel.png

520 ms

fridgemaster.jpg

fridgemaster.jpg

518 ms

haden.jpg

haden.jpg

519 ms

haier-europe-uk-ltd.png

haier-europe-uk-ltd.png

588 ms

hisense.jpg

hisense.jpg

585 ms

loader.js

loader.js

145 ms

tp.min.js

tp.min.js

36 ms

opensans-400.woff

opensans-400.woff

503 ms

opensans-300.woff

opensans-300.woff

512 ms

opensans-600.woff

opensans-600.woff

511 ms

opensans-700.woff

opensans-700.woff

511 ms

icomoon.woff

icomoon.woff

524 ms

jquery.js

jquery.js

886 ms

domReady.js

domReady.js

801 ms

session.js

session.js

964 ms

hotpoint.jpg

hotpoint.jpg

459 ms

ice-king.jpg

ice-king.jpg

457 ms

igenix.jpg

igenix.jpg

537 ms

lec.jpg

lec.jpg

536 ms

leisure.jpg

leisure.jpg

537 ms

lg.jpg

lg.jpg

539 ms

liebherr.jpg

liebherr.jpg

539 ms

montpellier.jpg

montpellier.jpg

539 ms

newworld.jpg

newworld.jpg

611 ms

quooker.jpg

quooker.jpg

610 ms

rangemaster.jpg

rangemaster.jpg

610 ms

31-font-samsung-logo-768x190.png

31-font-samsung-logo-768x190.png

614 ms

sharp.jpg

sharp.jpg

612 ms

smeg-uk.png

smeg-uk.png

614 ms

statesman.jpg

statesman.jpg

653 ms

stoves.jpg

stoves.jpg

683 ms

wellco-logo.png

wellco-logo.png

612 ms

whirlpool.jpg

whirlpool.jpg

613 ms

logo_zanussi.png

logo_zanussi.png

653 ms

footer-logos.png

footer-logos.png

665 ms

please-wait.gif

please-wait.gif

612 ms

print.css

print.css

74 ms

Accessibility Review

borshch.co.uk accessibility score

74

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s are not contained by their required parent element

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

borshch.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

borshch.co.uk SEO score

81

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Borshch.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Borshch.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

borshch.co.uk

Open Graph description is not detected on the main page of Borshch. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: