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bowflex.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 92% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

bowflex.com

BowFlex Home Exercise Equipment - Bikes, Home Gyms, Treadmills | BowFlex

Page Load Speed

10.8 sec in total

First Response

222 ms

Resources Loaded

9.2 sec

Page Rendered

1.4 sec

bowflex.com screenshot

About Website

Click here to check amazing Bow Flex content for United States. Otherwise, check out these important facts you probably never knew about bowflex.com

See our full lineup of indoor cycling bikes, Max Trainers, Home Gyms, treadmills, adjustable dumbbells, and more. Free shipping on select products. Shop today!

Visit bowflex.com

Key Findings

We analyzed Bowflex.com page load time and found that the first response time was 222 ms and then it took 10.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

bowflex.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

9/100

10%

LCP (Largest Contentful Paint)

Value23.0 s

0/100

25%

SI (Speed Index)

Value15.9 s

0/100

10%

TBT (Total Blocking Time)

Value4,470 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.056

98/100

15%

TTI (Time to Interactive)

Value27.1 s

0/100

10%

Network Requests Diagram

bowflex.com

222 ms

bowflex.jsp

312 ms

placeholder_v1_m56577569832035145.css

248 ms

css

365 ms

popups_v1_m56577569832811799.css

368 ms

Our browser made a total of 77 requests to load all elements on the main page. We found that 9% of them (7 requests) were addressed to the original Bowflex.com, 16% (12 requests) were made to Nautilus.scene7.com and 8% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Pixel.rubiconproject.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 267.4 kB (37%)

Content Size

722.5 kB

After Optimization

455.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bowflex.com main page is 722.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 344.8 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 28.4 kB

  • Original 38.1 kB
  • After minification 36.9 kB
  • After compression 9.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.4 kB or 74% of the original size.

Image Optimization

-1%

Potential reduce by 2.7 kB

  • Original 323.4 kB
  • After minification 320.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bow Flex images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 223.6 kB

  • Original 344.8 kB
  • After minification 279.2 kB
  • After compression 121.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 223.6 kB or 65% of the original size.

CSS Optimization

-79%

Potential reduce by 12.8 kB

  • Original 16.2 kB
  • After minification 14.3 kB
  • After compression 3.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bowflex.com needs all CSS files to be minified and compressed as it can save up to 12.8 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 50 (78%)

Requests Now

64

After Optimization

14

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bow Flex. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

bowflex.com

bowflex.com

222 ms

bowflex.jsp

bowflex.jsp

312 ms

placeholder_v1_m56577569832035145.css

placeholder_v1_m56577569832035145.css

248 ms

css

css

365 ms

popups_v1_m56577569832811799.css

popups_v1_m56577569832811799.css

368 ms

jquery.min.js

jquery.min.js

360 ms

mbox_v1_m56577569833401551.js

mbox_v1_m56577569833401551.js

480 ms

JSGeneral_v1_m56577569831974945.js

JSGeneral_v1_m56577569831974945.js

243 ms

picturefill.min.js

picturefill.min.js

289 ms

sitecatalyst_v1_m56577569833184689.js

sitecatalyst_v1_m56577569833184689.js

530 ms

bwfl.netmng.com

bwfl.netmng.com

378 ms

ga.js

ga.js

341 ms

target.js

target.js

76 ms

standard

standard

8 ms

BFX-mplp-logo

BFX-mplp-logo

133 ms

dod-over-facebook

dod-over-facebook

51 ms

dod-over-instagram

dod-over-instagram

43 ms

dod-over-youtube

dod-over-youtube

6 ms

dod-over-twitter

dod-over-twitter

102 ms

dod-over-pinterest

dod-over-pinterest

37 ms

dod-over-google-plus

dod-over-google-plus

37 ms

standard

standard

35 ms

BFX-mplp-hero-large

BFX-mplp-hero-large

43 ms

gtm.js

gtm.js

172 ms

s21174091540742

s21174091540742

101 ms

BFX-mplp-trc-large-v2

BFX-mplp-trc-large-v2

81 ms

standard

standard

73 ms

BFX-mplp-bmt-large-v2

BFX-mplp-bmt-large-v2

123 ms

BFX-mplp-bhg-large-v2

BFX-mplp-bhg-large-v2

104 ms

BFX-mplp-bst-large-v2

BFX-mplp-bst-large-v2

110 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

266 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

275 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

349 ms

PRmiXeptR36kaC0GEAetxi8cqLH4MEiSE0ROcU-qHOA.ttf

PRmiXeptR36kaC0GEAetxi8cqLH4MEiSE0ROcU-qHOA.ttf

338 ms

PRmiXeptR36kaC0GEAetxp_TkvowlIOtbR7ePgFOpF4.ttf

PRmiXeptR36kaC0GEAetxp_TkvowlIOtbR7ePgFOpF4.ttf

315 ms

xjAJXh38I15wypJXxuGMBp0EAVxt0G0biEntp43Qt6E.ttf

xjAJXh38I15wypJXxuGMBp0EAVxt0G0biEntp43Qt6E.ttf

314 ms

pixel.js

pixel.js

396 ms

fbds.js

fbds.js

396 ms

w.js

w.js

283 ms

fbevents.js

fbevents.js

390 ms

tv2track.js

tv2track.js

521 ms

activityi;src=2718585;type=newre0;cat=newre0;ord=7538793829200;~oref=http%3A%2F%2Fbowflex.com%2Fbowflex-home-gyms-us%2Fbowflex.jsp

activityi;src=2718585;type=newre0;cat=newre0;ord=7538793829200;~oref=http%3A%2F%2Fbowflex.com%2Fbowflex-home-gyms-us%2Fbowflex.jsp

237 ms

__utm.gif

__utm.gif

282 ms

bwfl.netmng.com

bwfl.netmng.com

252 ms

__utm.gif

__utm.gif

231 ms

wave

wave

178 ms

pixel

pixel

189 ms

rtset

rtset

232 ms

Pug

Pug

188 ms

rum

rum

184 ms

13209

13209

183 ms

262 ms

match.aspx

match.aspx

169 ms

84 ms

87 ms

sync

sync

254 ms

255 ms

conversion

conversion

112 ms

portalsettings.js

portalsettings.js

678 ms

225 ms

u.php

u.php

250 ms

gif

gif

206 ms

piwik.php

piwik.php

159 ms

piwik.php

piwik.php

202 ms

382706.gif

382706.gif

97 ms

rum

rum

101 ms

mapuser

mapuser

89 ms

sd

sd

40 ms

lr.gif

lr.gif

36 ms

40 ms

pixel.gif

pixel.gif

34 ms

30 ms

merge

merge

66 ms

20 ms

tap.php

tap.php

1235 ms

portaldetection.js

portaldetection.js

231 ms

dlxdata.netmng.com

dlxdata.netmng.com

82 ms

Accessibility Review

bowflex.com accessibility score

97

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

bowflex.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

bowflex.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bowflex.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bowflex.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

bowflex.com

Open Graph data is detected on the main page of Bow Flex. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: