Report Summary

  • 39

    Performance

    Renders faster than
    59% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

brandbyme.co.uk

Brand By Me: Brand Strategy Consultancy • London • Hertfordshire

Page Load Speed

2.3 sec in total

First Response

585 ms

Resources Loaded

1.6 sec

Page Rendered

58 ms

brandbyme.co.uk screenshot

About Website

Click here to check amazing Brand By Me content. Otherwise, check out these important facts you probably never knew about brandbyme.co.uk

We are a brand strategy consultancy with offices in London and Hitchin, Hertfordshire, specialising in brand strategy development.

Visit brandbyme.co.uk

Key Findings

We analyzed Brandbyme.co.uk page load time and found that the first response time was 585 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster. This domain responded with an error, which can significantly jeopardize Brandbyme.co.uk rating and web reputation

Performance Metrics

brandbyme.co.uk performance score

39

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value4.8 s

31/100

25%

SI (Speed Index)

Value8.9 s

15/100

10%

TBT (Total Blocking Time)

Value400 ms

68/100

30%

CLS (Cumulative Layout Shift)

Value0.266

46/100

15%

TTI (Time to Interactive)

Value12.5 s

14/100

10%

Network Requests Diagram

brandbyme.co.uk

585 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Brandbyme.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (585 ms) belongs to the original domain Brandbyme.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 23.5 kB (7%)

Content Size

329.5 kB

After Optimization

306.0 kB

In fact, the total size of Brandbyme.co.uk main page is 329.5 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 217.7 kB which makes up the majority of the site volume.

HTML Optimization

-34%

Potential reduce by 137 B

  • Original 405 B
  • After minification 404 B
  • After compression 268 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 137 B or 34% of the original size.

Image Optimization

-6%

Potential reduce by 13.9 kB

  • Original 217.7 kB
  • After minification 203.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brand By Me images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 5.2 kB

  • Original 88.8 kB
  • After minification 88.8 kB
  • After compression 83.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-19%

Potential reduce by 4.3 kB

  • Original 22.6 kB
  • After minification 22.6 kB
  • After compression 18.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandbyme.co.uk needs all CSS files to be minified and compressed as it can save up to 4.3 kB or 19% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Review

brandbyme.co.uk accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

brandbyme.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

brandbyme.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandbyme.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Brandbyme.co.uk main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brand By Me. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: