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brandedcruise.com screenshot

Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 64

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 58

    SEO

    Google-friendlier than
    20% of websites

brandedcruise.com

404 Not Found

Page Load Speed

1.6 sec in total

First Response

358 ms

Resources Loaded

1 sec

Page Rendered

162 ms

brandedcruise.com screenshot

About Website

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Key Findings

We analyzed Brandedcruise.com page load time and found that the first response time was 358 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

brandedcruise.com performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.6 s

100/100

10%

LCP (Largest Contentful Paint)

Value0.6 s

100/100

25%

SI (Speed Index)

Value0.6 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value0.6 s

100/100

10%

Network Requests Diagram

brandedcruise.com

358 ms

Demosite.css

167 ms

brandedcruisesilversea1_frontpage.jpg

484 ms

API_DataFeed.png

190 ms

QuickSite.png

188 ms

Our browser made a total of 15 requests to load all elements on the main page. We found that all of those requests were addressed to Brandedcruise.com and no external sources were called. The less responsive or slowest element that took the longest time to load (596 ms) belongs to the original domain Brandedcruise.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 93.1 kB (18%)

Content Size

522.6 kB

After Optimization

429.4 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Brandedcruise.com main page is 522.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 511.5 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 6.8 kB

  • Original 8.8 kB
  • After minification 8.0 kB
  • After compression 1.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.8 kB or 78% of the original size.

Image Optimization

-17%

Potential reduce by 84.6 kB

  • Original 511.5 kB
  • After minification 426.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Brandedcruise needs image optimization as it can save up to 84.6 kB or 17% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

CSS Optimization

-76%

Potential reduce by 1.7 kB

  • Original 2.3 kB
  • After minification 1.8 kB
  • After compression 549 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandedcruise.com needs all CSS files to be minified and compressed as it can save up to 1.7 kB or 76% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

14

After Optimization

14

  • Images
  • CSS

The browser has sent 14 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brandedcruise. According to our analytics all requests are already optimized.

Network Requests Diagram

brandedcruise.com

brandedcruise.com

358 ms

Demosite.css

Demosite.css

167 ms

brandedcruisesilversea1_frontpage.jpg

brandedcruisesilversea1_frontpage.jpg

484 ms

API_DataFeed.png

API_DataFeed.png

190 ms

QuickSite.png

QuickSite.png

188 ms

DesignerSite.png

DesignerSite.png

189 ms

CustomSite.png

CustomSite.png

189 ms

DFeed.png

DFeed.png

255 ms

QPlus.jpg

QPlus.jpg

460 ms

DPlus.jpg

DPlus.jpg

420 ms

Custom.jpg

Custom.jpg

521 ms

bc_bg.png

bc_bg.png

190 ms

BrandedCruiseHeaderWide.png

BrandedCruiseHeaderWide.png

581 ms

Navbar_Grey.png

Navbar_Grey.png

271 ms

WashoutCC2.jpg

WashoutCC2.jpg

596 ms

Accessibility Review

brandedcruise.com accessibility score

64

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

brandedcruise.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

brandedcruise.com SEO score

58

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandedcruise.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Brandedcruise.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

brandedcruise.com

Open Graph description is not detected on the main page of Brandedcruise. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: