3.1 sec in total
146 ms
2.7 sec
319 ms
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Visit brunswickdealeradvantage.comWe analyzed Brunswickdealeradvantage.com page load time and found that the first response time was 146 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.
brunswickdealeradvantage.com performance score
name
value
score
weighting
Value2.7 s
60/100
10%
Value11.4 s
0/100
25%
Value6.5 s
39/100
10%
Value200 ms
90/100
30%
Value0.929
3/100
15%
Value13.0 s
13/100
10%
146 ms
292 ms
50 ms
39 ms
162 ms
Our browser made a total of 71 requests to load all elements on the main page. We found that 85% of them (60 requests) were addressed to the original Brunswickdealeradvantage.com, 3% (2 requests) were made to Google.com and 3% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Brunswickdealeradvantage.com.
Page size can be reduced by 185.9 kB (7%)
2.7 MB
2.6 MB
In fact, the total size of Brunswickdealeradvantage.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.
Potential reduce by 30.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.4 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 30.3 kB or 78% of the original size.
Potential reduce by 93.5 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brunswick Dealer Advantage images are well optimized though.
Potential reduce by 37.2 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.
Potential reduce by 25.0 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brunswickdealeradvantage.com needs all CSS files to be minified and compressed as it can save up to 25.0 kB or 57% of the original size.
Number of requests can be reduced by 19 (28%)
67
48
The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brunswick Dealer Advantage. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.
brunswickdealeradvantage.com
146 ms
brunswickdealeradvantage.com
292 ms
api.js
50 ms
css
39 ms
Roboto
162 ms
app.css
125 ms
style.css
156 ms
icons.css
202 ms
foundation.min.css
232 ms
font-awesome.css
246 ms
font-awesome.min.css
250 ms
WebResource.axd
267 ms
js
134 ms
jquery.js
1010 ms
what-input.js
332 ms
foundation.js
999 ms
foundation.min.js
332 ms
app-min.js
332 ms
jquery.cycle2.min.js
801 ms
jquery.cycle2.carousel.min.js
361 ms
jquery.cycle2.center.js
361 ms
recaptcha__en.js
24 ms
dealer_advantage_2019.png
122 ms
HeroShotWebsite.jpg
520 ms
DPS_CAROUSELSlider041423.jpg
939 ms
PodiumCarouselImage.jpg
334 ms
FY24Q1_BrunswickDealerAdvantageProgram_CarouselImage_Boatline.jpg
579 ms
0BlueWaterFinanceBDAwebsite.jpg
969 ms
0KenectBDAwebsite.jpg
1502 ms
1BoatersChoiceCarouselImage.jpg
851 ms
LightspeedBDAwebsitereversedlogo.jpg
1300 ms
BDAHomepageBPPCAd.jpg
1961 ms
RollickHeroImage2021.jpg
1028 ms
InsperityCarouselImage.jpg
1230 ms
MRAAHealthlogo.jpg
1061 ms
ClickHereImage.png
1080 ms
a1-arilogo.jpg
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a2-adp%20logo.jpg
1130 ms
b1-bitmarinelogofull.fw.png
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b2-boaterchoicelogo_4c.jpg
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b30-boatline-logo.png
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b5-brunswick_1_acceptance_company.jpg
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b7-brunswick_7_foundation.jpg
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b8-brunswick_6_product_protection.jpg
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c1-mercury%20productprotection.jpg
1334 ms
c4-dealerspike-logo.png
1345 ms
c5-dps_logo-sm.jpg
1379 ms
d1-elavon_cmyk.jpg
1339 ms
font
50 ms
fontawesome-webfont.woff
1459 ms
d10-insperity-logo.png
1347 ms
js
84 ms
analytics.js
27 ms
d2-lightspeed_logo_rgb.png
1328 ms
d3-kecectblue-logo.png
1332 ms
d4-marine_dealer_solutions.png
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d5-podium%20logo.jpg
1351 ms
collect
15 ms
collect
62 ms
ga-audiences
66 ms
e1-rollick_main.png
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e2-usps_boating_club.jpg
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e3--cdwred.jpg
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e4-intercontinental-hotels-group-logo.svg.jpg
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e5-mraalogo.png
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e6-staples%20logo.jpg
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f1-threds%20small.jpg
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f2-ups%20logo.jpg
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f3-vestis.jpg
619 ms
brunswickdealeradvantage.com accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
[aria-*] attributes do not match their roles
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Image elements do not have [alt] attributes
Links do not have a discernible name
brunswickdealeradvantage.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
brunswickdealeradvantage.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
robots.txt is not valid
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brunswickdealeradvantage.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brunswickdealeradvantage.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
brunswickdealeradvantage.com
Open Graph description is not detected on the main page of Brunswick Dealer Advantage. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: