Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

burtoncard.com

Burton Menswear - Men's Clothing & Specialist Suits

Page Load Speed

6.3 sec in total

First Response

161 ms

Resources Loaded

2.5 sec

Page Rendered

3.6 sec

burtoncard.com screenshot

About Website

Click here to check amazing Burton Card content. Otherwise, check out these important facts you probably never knew about burtoncard.com

Burton is one of the UK's leading men's clothing & fashion retailers, with a range of men's clothing designed to make you look & feel good. Find formal & casual clothes & accessories for men online at...

Visit burtoncard.com

Key Findings

We analyzed Burtoncard.com page load time and found that the first response time was 161 ms and then it took 6.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

burtoncard.com performance score

0

Network Requests Diagram

burtoncard.com

161 ms

www.burton.co.uk

53 ms

tailwind-FZI6KS23.css

20 ms

swiper.min-BMC2FGMN.css

52 ms

pagination.min-A6BKIYZL.css

50 ms

Our browser made a total of 86 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Burtoncard.com, 76% (65 requests) were made to Media.debenhams.com and 14% (12 requests) were made to Burton.co.uk. The less responsive or slowest element that took the longest time to load (1.7 sec) relates to the external source Media.debenhams.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (27%)

Content Size

3.9 MB

After Optimization

2.8 MB

In fact, the total size of Burtoncard.com main page is 3.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 996.5 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 89.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 996.5 kB or 92% of the original size.

Image Optimization

-1%

Potential reduce by 27.7 kB

  • Original 2.7 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Burton Card images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 37 B

  • Original 104.6 kB
  • After minification 104.6 kB
  • After compression 104.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-69%

Potential reduce by 12.8 kB

  • Original 18.5 kB
  • After minification 6.4 kB
  • After compression 5.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Burtoncard.com needs all CSS files to be minified and compressed as it can save up to 12.8 kB or 69% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (17%)

Requests Now

84

After Optimization

70

The browser has sent 84 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Burton Card. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

SEO Factors

burtoncard.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Burtoncard.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Burtoncard.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Burton Card. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: