Analyze CHIMP | Charitable Impact Blog

Stories, tips, and interviews about charity, fundraising, and how to make your impact.

Page load speed analysis

  • 60/100

    Normal result
  • 7

    Successful tests
  • 1

    Failed test
  • First response

    1.5 sec

  • Resources loaded

    3.3 sec

  • Page rendered

    1.7 sec

  • Total page load time

    6.5 sec

Click here to check amazing Blog CHIMP content for Canada. Otherwise, check out these important facts you probably never knew about

We analyzed page load time and found that the first response time was 1.5 sec and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Page optimization

  • HTML 144.7 kB
    Images 7.4 MB
    Javascripts 444.3 kB
    CSS 779.2 kB

    In fact, the total size of main page is 8.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 7.4 MB which makes up the majority of the site volume.

    • Original 144.7 kB
    • After minification 136.4 kB
    • After compression 18.3 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 126.3 kB or 87% of the original size.

    • Original 7.4 MB
    • After optimization 7.0 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blog CHIMP images are well optimized though.

    • Original 444.3 kB
    • After minification 375.9 kB
    • After compression 125.3 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 318.9 kB or 72% of the original size.

    • Original 779.2 kB
    • After minification 547.1 kB
    • After compression 90.0 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 689.3 kB or 88% of the original size.

Network requests diagram

  • fonts.css
  • socialfans-style.css
  • wpimagehover.css
  • elusive-webfont.css
  • chosen.css
  • frontend.css
  • font-awesome.css
  • bootstrap.min.css
  • style.css
  • style.css
  • jetpack.css
  • themewich-shortcodes.css
  • jquery.js
  • jquery-migrate.min.js
  • socialfans-script.js
  • modernizr.min.js
  • fixto.min.js
  • respond.min.js
  • themewich.shortcodes.js
  • wpimagehover.js
  • jquery.sharrre.min.js
  • devicepx-jetpack.js
  • comment-reply.min.js
  • superfish.min.js
  • jquery.mmenu.min.all.js
  • jquery.fitvids.js
  • jquery.easing.1.3.js
  • jquery.bxslider.min.js
  • jquery.magnific-popup.min.js
  • jquery.themewichtabs.min.js
  • jquery.backstretch.min.js
  • imagesloaded.pkgd.min.js
  • jquery.isotope.min.js
  • underscore.min.js
  • custom.js
  • e-201611.js
  • EFE5C36BFB1C710B2.css
  • wp-emoji-release.min.js
  • loading-spin.svg
  • loading-spin-dark.svg
  • loading.gif
  • loading-dark.gif
  • Chimp_BlogLogo.png
  • arts1-1500x550.jpeg
  • bottom-fade.png
  • InnocentProject_Banner_v2-1500x550.jpg
  • Alexandra-Header2-1500x550.jpg
  • university-1500x550.jpg
  • photo-1453749024858-4bca89bd9edc.jpg
  • EducationPageHeader.jpg
  • Climate-Change-Illustration-Banner-02.jpg
  • arts1-525x300.jpeg
  • InnocentProject_Banner_v2-525x300.jpg
  • facebook.svg
  • twitter.svg
  • instagram.svg
  • vimeo.svg
  • youtube.svg
  • linkedin.svg
  • individuals.png
  • charities.png
  • groups.png
  • companies.png
  • arts3-525x300.jpeg
  • university-525x300.jpg
  • plus.png
  • lunchroom2-75x75.jpg
  • InnocentProject_Banner_v2-75x75.jpg
  • iPhone3-75x75.png
  • Climate-Change-Illustration-Banner-02-75x75.jpg
  • environment-docs-75x75.jpeg
  • environment-75x75.jpg
  • arts1-75x75.jpeg
  • arts3-75x75.jpeg
  • Alexandra-Header2-75x75.jpg
  • university-75x75.jpg
  • library-75x75.jpg
  • GG-Video_banner.png
  • recurring-banner-525x300.png
  • ReuseGivingGroup_Banner2-525x300.jpg
  • hands-600497_1920-525x300.jpg
  • christmastree-525x300.jpg
  • rightarrow.png
  • rightarrow-dark.png
  • fontawesome-webfont.woff
  • ga.js

Our browser made a total of 88 requests to load all elements on the main page. We found that 92% of them (81 requests) were addressed to the original, 2% (2 requests) were made to and 1% (1 request) were made to The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain

Additional info on


The browser has sent 85 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blog CHIMP. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.









Possible request optimization











Normal result

IP address uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 119
CNAME 3599

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 58% of all visits is Canada. It lies approximately 1550 miles away from the server location (United States) and such a distance cannot critically affect website speed, but moving the server closer to their user base in Canada can speed up page load time anyway.

Normal result

Normal result

Social Sharing Optimization

Open Graph data is detected on the main page of Blog CHIMP. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

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