Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 56

    Accessibility

    Visual factors better than
    that of 23% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

columbiasportswear.hk

Columbia香港官方網店

Page Load Speed

94.9 sec in total

First Response

3.1 sec

Resources Loaded

90.4 sec

Page Rendered

1.4 sec

columbiasportswear.hk screenshot

About Website

Visit columbiasportswear.hk now to see the best up-to-date Columbia Sportswear content for Hong Kong and also check out these interesting facts you probably never knew about columbiasportswear.hk

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Visit columbiasportswear.hk

Key Findings

We analyzed Columbiasportswear.hk page load time and found that the first response time was 3.1 sec and then it took 91.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 74 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

columbiasportswear.hk performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.2 s

1/100

10%

LCP (Largest Contentful Paint)

Value38.8 s

0/100

25%

SI (Speed Index)

Value15.9 s

0/100

10%

TBT (Total Blocking Time)

Value450 ms

62/100

30%

CLS (Cumulative Layout Shift)

Value1.18

1/100

15%

TTI (Time to Interactive)

Value37.1 s

0/100

10%

Network Requests Diagram

columbiasportswear.hk

3110 ms

style.css

592 ms

main.css

1073 ms

ch_traditional.css

1348 ms

jquery.min.js

2655 ms

Our browser made a total of 160 requests to load all elements on the main page. We found that 4% of them (7 requests) were addressed to the original Columbiasportswear.hk, 79% (126 requests) were made to Res.columbiasportswear.hk and 3% (4 requests) were made to Tags.tiqcdn.com. The less responsive or slowest element that took the longest time to load (20.5 sec) relates to the external source Res.columbiasportswear.hk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (8%)

Content Size

14.0 MB

After Optimization

12.9 MB

In fact, the total size of Columbiasportswear.hk main page is 14.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 13.7 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 77.4 kB

  • Original 88.3 kB
  • After minification 76.4 kB
  • After compression 10.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.9 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 77.4 kB or 88% of the original size.

Image Optimization

-7%

Potential reduce by 919.9 kB

  • Original 13.7 MB
  • After minification 12.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Columbia Sportswear images are well optimized though.

JavaScript Optimization

-51%

Potential reduce by 70.1 kB

  • Original 137.6 kB
  • After minification 137.4 kB
  • After compression 67.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 70.1 kB or 51% of the original size.

CSS Optimization

-84%

Potential reduce by 101.1 kB

  • Original 121.0 kB
  • After minification 97.9 kB
  • After compression 19.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Columbiasportswear.hk needs all CSS files to be minified and compressed as it can save up to 101.1 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 33 (43%)

Requests Now

77

After Optimization

44

The browser has sent 77 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Columbia Sportswear. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

columbiasportswear.hk accessibility score

56

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

columbiasportswear.hk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

columbiasportswear.hk SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Columbiasportswear.hk can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Columbiasportswear.hk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Columbia Sportswear. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: