Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

cowleyweb.com

Cowley | Full-Service Advertising Agency - Syracuse, NY

Page Load Speed

3.5 sec in total

First Response

172 ms

Resources Loaded

2.9 sec

Page Rendered

438 ms

cowleyweb.com screenshot

About Website

Click here to check amazing Cowley Web content for India. Otherwise, check out these important facts you probably never knew about cowleyweb.com

A trusted partner in creating breakthrough marketing and sales solutions that drive revenue and achieve untapped growth.

Visit cowleyweb.com

Key Findings

We analyzed Cowleyweb.com page load time and found that the first response time was 172 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

cowleyweb.com performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.3 s

3/100

10%

LCP (Largest Contentful Paint)

Value14.0 s

0/100

25%

SI (Speed Index)

Value10.5 s

8/100

10%

TBT (Total Blocking Time)

Value3,030 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.662

8/100

15%

TTI (Time to Interactive)

Value9.9 s

27/100

10%

Network Requests Diagram

cowleyweb.com

172 ms

cowleyweb.com

252 ms

www.cowleyweb.com

458 ms

opa3nhn.css

102 ms

styles.css

57 ms

Our browser made a total of 154 requests to load all elements on the main page. We found that 93% of them (143 requests) were addressed to the original Cowleyweb.com, 3% (5 requests) were made to Use.typekit.net and 1% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (665 ms) belongs to the original domain Cowleyweb.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.5 MB (35%)

Content Size

4.2 MB

After Optimization

2.7 MB

In fact, the total size of Cowleyweb.com main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.8 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 78.8 kB

  • Original 89.9 kB
  • After minification 83.8 kB
  • After compression 11.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 78.8 kB or 88% of the original size.

Image Optimization

-36%

Potential reduce by 1.4 MB

  • Original 3.8 MB
  • After minification 2.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Cowley Web needs image optimization as it can save up to 1.4 MB or 36% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-8%

Potential reduce by 17.7 kB

  • Original 212.5 kB
  • After minification 210.7 kB
  • After compression 194.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-24%

Potential reduce by 15.5 kB

  • Original 63.7 kB
  • After minification 63.3 kB
  • After compression 48.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Cowleyweb.com needs all CSS files to be minified and compressed as it can save up to 15.5 kB or 24% of the original size.

Requests Breakdown

Number of requests can be reduced by 53 (37%)

Requests Now

145

After Optimization

92

The browser has sent 145 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Cowley Web. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 29 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

cowleyweb.com accessibility score

75

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

cowleyweb.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

cowleyweb.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Cowleyweb.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Cowleyweb.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Cowley Web. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: