Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

direct-marketer.co.uk

IIS Windows Server

Page Load Speed

7.5 sec in total

First Response

2.7 sec

Resources Loaded

4.7 sec

Page Rendered

102 ms

direct-marketer.co.uk screenshot

About Website

Welcome to direct-marketer.co.uk homepage info - get ready to check Direct Marketer best content right away, or after learning these important things about direct-marketer.co.uk

Visit direct-marketer.co.uk

Key Findings

We analyzed Direct-marketer.co.uk page load time and found that the first response time was 2.7 sec and then it took 4.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

direct-marketer.co.uk performance score

0

Network Requests Diagram

direct-marketer.co.uk

2676 ms

www.direct-marketer.co.uk

273 ms

style.css

20 ms

style_he_123reg.css

16 ms

jsparkcaf.php

380 ms

Our browser made a total of 17 requests to load all elements on the main page. We found that 12% of them (2 requests) were addressed to the original Direct-marketer.co.uk, 24% (4 requests) were made to I.cdnpark.com and 18% (3 requests) were made to Parkingcrew.net. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Direct-marketer.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 36.1 kB (29%)

Content Size

123.5 kB

After Optimization

87.4 kB

In fact, the total size of Direct-marketer.co.uk main page is 123.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Javascripts take 75.2 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 10.8 kB

  • Original 13.6 kB
  • After minification 12.3 kB
  • After compression 2.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.8 kB or 79% of the original size.

Image Optimization

-21%

Potential reduce by 6.5 kB

  • Original 31.4 kB
  • After minification 25.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Direct Marketer needs image optimization as it can save up to 6.5 kB or 21% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-22%

Potential reduce by 16.9 kB

  • Original 75.2 kB
  • After minification 71.0 kB
  • After compression 58.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 16.9 kB or 22% of the original size.

CSS Optimization

-62%

Potential reduce by 2.0 kB

  • Original 3.3 kB
  • After minification 2.7 kB
  • After compression 1.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Direct-marketer.co.uk needs all CSS files to be minified and compressed as it can save up to 2.0 kB or 62% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (27%)

Requests Now

15

After Optimization

11

The browser has sent 15 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direct Marketer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

direct-marketer.co.uk SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Direct-marketer.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Direct-marketer.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Direct Marketer. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: