19 sec in total
265 ms
18.1 sec
665 ms
Welcome to directline.com homepage info - get ready to check Direct Line best content for United Kingdom right away, or after learning these important things about directline.com
Direct Line is one of the UK’s leading insurers. Go online or call to buy insurance for motor, home, pet, travel, life, cycling, landlord, business and breakdown cover.
Visit directline.comWe analyzed Directline.com page load time and found that the first response time was 265 ms and then it took 18.7 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.
directline.com performance score
name
value
score
weighting
Value4.0 s
24/100
10%
Value15.4 s
0/100
25%
Value5.5 s
55/100
10%
Value750 ms
39/100
30%
Value0.107
88/100
15%
Value14.7 s
8/100
10%
265 ms
119 ms
314 ms
561 ms
281 ms
Our browser made a total of 36 requests to load all elements on the main page. We found that 50% of them (18 requests) were addressed to the original Directline.com, 8% (3 requests) were made to Lptag.liveperson.net and 6% (2 requests) were made to Assets.adobedtm.com. The less responsive or slowest element that took the longest time to load (784 ms) relates to the external source Analytics.directlinegroup.com.
Page size can be reduced by 401.5 kB (69%)
579.4 kB
177.9 kB
In fact, the total size of Directline.com main page is 579.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 486.7 kB which makes up the majority of the site volume.
Potential reduce by 35.7 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.5 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 35.7 kB or 82% of the original size.
Potential reduce by 0 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Direct Line images are well optimized though.
Potential reduce by 365.8 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 365.8 kB or 75% of the original size.
Number of requests can be reduced by 9 (32%)
28
19
The browser has sent 28 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direct Line. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.
directline.com
265 ms
int
119 ms
app.css
314 ms
logo.png
561 ms
high-value-tag.png
281 ms
faq-int-home.png
681 ms
logo2.jpg
558 ms
dl-homepage-car-bg.jpg
121 ms
dl-homepage-home-bg.jpg
297 ms
dl-homepage-select-bg.jpg
296 ms
500.woff
99 ms
DL-icons.woff
378 ms
900.woff
195 ms
100.woff
235 ms
300.woff
235 ms
700.woff
334 ms
app.js
224 ms
satelliteLib-5669ccfebd1b7ade085ec6206e0c10bb1d6cf565.js
86 ms
id
70 ms
id
215 ms
track.gif
784 ms
347 ms
s-code-contents-eb362108b8b0f05f0e44e941acba417e2fe4b3a0.js
64 ms
json
55 ms
tag.js
139 ms
activityi;src=3535200;type=omniture;cat=omnit0;u21=25975088571950288372959696348253383349;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;ord=3910477599129.0806
78 ms
s04181275349110
6 ms
dlg-ping.js
119 ms
bannertracker.php
433 ms
.jsonp
24 ms
storage.cross.domain.min.html
188 ms
57924549
420 ms
zones
102 ms
storage.min.html
441 ms
.jsonp
15 ms
57924549
81 ms
directline.com accessibility score
directline.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Page has valid source maps
directline.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directline.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Directline.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
directline.com
Open Graph data is detected on the main page of Direct Line. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: