Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 68

    SEO

    Google-friendlier than
    28% of websites

duluthtrading.com

Men's & Women's Workwear & Clothing | Duluth Trading Company

Page Load Speed

1.7 sec in total

First Response

79 ms

Resources Loaded

1.4 sec

Page Rendered

250 ms

duluthtrading.com screenshot

About Website

Welcome to duluthtrading.com homepage info - get ready to check Duluth Trading best content for United States right away, or after learning these important things about duluthtrading.com

Home

Visit duluthtrading.com

Key Findings

We analyzed Duluthtrading.com page load time and found that the first response time was 79 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

duluthtrading.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.9 s

4/100

10%

LCP (Largest Contentful Paint)

Value17.9 s

0/100

25%

SI (Speed Index)

Value12.2 s

3/100

10%

TBT (Total Blocking Time)

Value7,610 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value26.2 s

0/100

10%

Network Requests Diagram

duluthtrading.com

79 ms

www.duluthtrading.com

269 ms

satelliteLib-5f30a0025ae012159cad5fd64ec15309c7afff82.js

105 ms

ecom.script.1.0.aspx

77 ms

acu-min-global-css-2.0281.css

27 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 8% of them (5 requests) were addressed to the original Duluthtrading.com, 14% (9 requests) were made to Dwguheb7ln5c.cloudfront.net and 14% (9 requests) were made to D38lmus20vhzyd.cloudfront.net. The less responsive or slowest element that took the longest time to load (336 ms) relates to the external source Dwguheb7ln5c.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.3 MB (55%)

Content Size

4.2 MB

After Optimization

1.9 MB

In fact, the total size of Duluthtrading.com main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 94.8 kB

  • Original 125.5 kB
  • After minification 123.0 kB
  • After compression 30.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 94.8 kB or 76% of the original size.

Image Optimization

-1%

Potential reduce by 8.1 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Duluth Trading images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 1.2 MB

  • Original 1.8 MB
  • After minification 1.8 MB
  • After compression 578.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.2 MB or 68% of the original size.

CSS Optimization

-84%

Potential reduce by 945.9 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 182.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Duluthtrading.com needs all CSS files to be minified and compressed as it can save up to 945.9 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (66%)

Requests Now

62

After Optimization

21

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Duluth Trading. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

duluthtrading.com accessibility score

74

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

duluthtrading.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

duluthtrading.com SEO score

68

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Duluthtrading.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Duluthtrading.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Duluth Trading. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: