Tools & Wizards About Us
dutyfree.com.au screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

dutyfree.com.au

Shop Online at Sochi Duty Free | Duty Free Sochi Airport Shops

Page Load Speed

9.7 sec in total

First Response

585 ms

Resources Loaded

8.9 sec

Page Rendered

215 ms

dutyfree.com.au screenshot

About Website

Welcome to dutyfree.com.au homepage info - get ready to check Duty Free best content for Australia right away, or after learning these important things about dutyfree.com.au

Shop online at Sochi duty free airport shops. Shop online for perfumes, food and liquor at Sochi duty free shops and collect your shopping at the airport

Visit dutyfree.com.au

Key Findings

We analyzed Dutyfree.com.au page load time and found that the first response time was 585 ms and then it took 9.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

dutyfree.com.au performance score

0

Network Requests Diagram

dutyfree.com.au

585 ms

index.html

239 ms

www.firstdutyfree.com.au

847 ms

default.aspx

1325 ms

tinybox.css

475 ms

Our browser made a total of 93 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Dutyfree.com.au, 91% (85 requests) were made to Firstdutyfree.com.au and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.9 sec) relates to the external source Firstdutyfree.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 458.9 kB (47%)

Content Size

973.6 kB

After Optimization

514.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Dutyfree.com.au main page is 973.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 441.3 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 58.4 kB

  • Original 72.2 kB
  • After minification 63.9 kB
  • After compression 13.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 8.3 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.4 kB or 81% of the original size.

Image Optimization

-14%

Potential reduce by 61.4 kB

  • Original 441.3 kB
  • After minification 379.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Duty Free needs image optimization as it can save up to 61.4 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-72%

Potential reduce by 274.3 kB

  • Original 383.2 kB
  • After minification 337.6 kB
  • After compression 108.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 274.3 kB or 72% of the original size.

CSS Optimization

-84%

Potential reduce by 64.8 kB

  • Original 76.9 kB
  • After minification 57.6 kB
  • After compression 12.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dutyfree.com.au needs all CSS files to be minified and compressed as it can save up to 64.8 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (47%)

Requests Now

88

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 88 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Duty Free. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

dutyfree.com.au

dutyfree.com.au

585 ms

index.html

index.html

239 ms

www.firstdutyfree.com.au

www.firstdutyfree.com.au

847 ms

default.aspx

default.aspx

1325 ms

tinybox.css

tinybox.css

475 ms

tinybox.js

tinybox.js

716 ms

flash.js

flash.js

473 ms

prototype.js

prototype.js

1424 ms

scriptaculous.js

scriptaculous.js

479 ms

MixNMatch.js

MixNMatch.js

716 ms

screen.css

screen.css

1646 ms

menu.css

menu.css

726 ms

panelbar.css

panelbar.css

960 ms

RadMenu.js

RadMenu.js

1192 ms

RadPanelbar.js

RadPanelbar.js

785 ms

getseal

getseal

136 ms

effects.js

effects.js

239 ms

thickbox.css

thickbox.css

237 ms

header-login-bg.png

header-login-bg.png

236 ms

header-logo.png

header-logo.png

237 ms

header-login-field-username.png

header-login-field-username.png

240 ms

header-login-field-password.png

header-login-field-password.png

239 ms

header-login-btn-go.png

header-login-btn-go.png

240 ms

header-login-btn-forgot.png

header-login-btn-forgot.png

241 ms

header-login-btn-become.png

header-login-btn-become.png

471 ms

header-login-login.png

header-login-login.png

471 ms

getGraphic.aspx

getGraphic.aspx

475 ms

getGraphic.aspx

getGraphic.aspx

1461 ms

getGraphic.aspx

getGraphic.aspx

1491 ms

getGraphic.aspx

getGraphic.aspx

478 ms

getGraphic.aspx

getGraphic.aspx

708 ms

main-content-btn-buynow.png

main-content-btn-buynow.png

709 ms

main-content-btn-moreinfo.png

main-content-btn-moreinfo.png

710 ms

getGraphic.aspx

getGraphic.aspx

714 ms

getGraphic.aspx

getGraphic.aspx

946 ms

getGraphic.aspx

getGraphic.aspx

1457 ms

getGraphic.aspx

getGraphic.aspx

949 ms

getGraphic.aspx

getGraphic.aspx

952 ms

getGraphic.aspx

getGraphic.aspx

1185 ms

getGraphic.aspx

getGraphic.aspx

1187 ms

getGraphic.aspx

getGraphic.aspx

1191 ms

getGraphic.aspx

getGraphic.aspx

1425 ms

getGraphic.aspx

getGraphic.aspx

1427 ms

getGraphic.aspx

getGraphic.aspx

1430 ms

header-bg.png

header-bg.png

1655 ms

header-topnav-left.png

header-topnav-left.png

1654 ms

header-topnav-right.png

header-topnav-right.png

1657 ms

main-bg.png

main-bg.png

1674 ms

main-leftnav-top-bg.png

main-leftnav-top-bg.png

1678 ms

main-leftnav-search-bg.png

main-leftnav-search-bg.png

1707 ms

title-lookingForSomething.png

title-lookingForSomething.png

1874 ms

main-leftnav-search-bottom.png

main-leftnav-search-bottom.png

1877 ms

main-leftnav-btn-go.png

main-leftnav-btn-go.png

1881 ms

title-selectCategory.png

title-selectCategory.png

1906 ms

getseal

getseal

201 ms

ga.js

ga.js

12 ms

__utm.gif

__utm.gif

15 ms

WOWSlider.aspx

WOWSlider.aspx

1713 ms

main-leftnav-bottom.png

main-leftnav-bottom.png

1725 ms

main-leftnav-bg.png

main-leftnav-bg.png

1894 ms

first-securepaymentoptions.gif

first-securepaymentoptions.gif

1896 ms

payment-visa.gif

payment-visa.gif

1899 ms

payment-mastercard.gif

payment-mastercard.gif

1925 ms

payment-americanexpress.gif

payment-americanexpress.gif

1710 ms

payment-dinerscard.gif

payment-dinerscard.gif

1728 ms

payment-jcb.gif

payment-jcb.gif

1893 ms

payment-dps.gif

payment-dps.gif

1893 ms

main-content-border.png

main-content-border.png

1667 ms

title-hugeSavings.png

title-hugeSavings.png

1691 ms

content-input-bg.png

content-input-bg.png

1706 ms

title-greatBargains.png

title-greatBargains.png

1722 ms

bullet.png

bullet.png

1656 ms

footer-bg.png

footer-bg.png

1655 ms

footer-copyright.png

footer-copyright.png

1658 ms

footer-relate.png

footer-relate.png

1450 ms

style.css

style.css

709 ms

jquery.js

jquery.js

965 ms

wowslider.js

wowslider.js

896 ms

script.js

script.js

897 ms

css

css

54 ms

getGraphic.aspx

getGraphic.aspx

241 ms

getGraphic.aspx

getGraphic.aspx

739 ms

getGraphic.aspx

getGraphic.aspx

1753 ms

getGraphic.aspx

getGraphic.aspx

1239 ms

getGraphic.aspx

getGraphic.aspx

242 ms

getGraphic.aspx

getGraphic.aspx

242 ms

getGraphic.aspx

getGraphic.aspx

479 ms

getGraphic.aspx

getGraphic.aspx

482 ms

bullet.png

bullet.png

482 ms

arrows.png

arrows.png

690 ms

pause.png

pause.png

694 ms

RYLSjEXQ0nNtLLc4n7--dQ.ttf

RYLSjEXQ0nNtLLc4n7--dQ.ttf

63 ms

print.css

print.css

238 ms

SEO Factors

dutyfree.com.au SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dutyfree.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dutyfree.com.au main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

dutyfree.com.au

Open Graph description is not detected on the main page of Duty Free. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: