Tools & Wizards About Us
electricaldirectltd.co.nz screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 50

    Accessibility

    Visual factors better than
    that of 20% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

electricaldirectltd.co.nz

Electrical Supplies Online, New Zealand's No1 Supplier of Electrical Products

Page Load Speed

8.1 sec in total

First Response

490 ms

Resources Loaded

7.1 sec

Page Rendered

525 ms

electricaldirectltd.co.nz screenshot

About Website

Click here to check amazing Electrical Directltd content for New Zealand. Otherwise, check out these important facts you probably never knew about electricaldirectltd.co.nz

Electrical Supplies Online. Electrical products and electrical supplies shop - buy electrical equipment, cables and kitchen appliances online.

Visit electricaldirectltd.co.nz

Key Findings

We analyzed Electricaldirectltd.co.nz page load time and found that the first response time was 490 ms and then it took 7.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster. This domain responded with an error, which can significantly jeopardize Electricaldirectltd.co.nz rating and web reputation

Performance Metrics

electricaldirectltd.co.nz performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

11/100

10%

LCP (Largest Contentful Paint)

Value9.4 s

0/100

25%

SI (Speed Index)

Value9.7 s

11/100

10%

TBT (Total Blocking Time)

Value1,090 ms

24/100

30%

CLS (Cumulative Layout Shift)

Value0.22

57/100

15%

TTI (Time to Interactive)

Value10.9 s

21/100

10%

Network Requests Diagram

electricaldirectltd.co.nz

490 ms

www.electricaldirectltd.co.nz

2343 ms

stylesheet.css

196 ms

carousel.css

383 ms

jquery-1.7.1.min.js

580 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 87% of them (39 requests) were addressed to the original Electricaldirectltd.co.nz, 4% (2 requests) were made to Google-analytics.com and 4% (2 requests) were made to Staticxx.facebook.com. The less responsive or slowest element that took the longest time to load (3.4 sec) belongs to the original domain Electricaldirectltd.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 983.6 kB (25%)

Content Size

4.0 MB

After Optimization

3.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Electricaldirectltd.co.nz main page is 4.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 3.5 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 36.4 kB

  • Original 44.5 kB
  • After minification 38.8 kB
  • After compression 8.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.7 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.4 kB or 82% of the original size.

Image Optimization

-18%

Potential reduce by 620.0 kB

  • Original 3.5 MB
  • After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Electrical Directltd needs image optimization as it can save up to 620.0 kB or 18% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 266.0 kB

  • Original 377.8 kB
  • After minification 370.3 kB
  • After compression 111.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 266.0 kB or 70% of the original size.

CSS Optimization

-86%

Potential reduce by 61.1 kB

  • Original 71.1 kB
  • After minification 54.8 kB
  • After compression 9.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Electricaldirectltd.co.nz needs all CSS files to be minified and compressed as it can save up to 61.1 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 5 (12%)

Requests Now

41

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 41 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Electrical Directltd. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

electricaldirectltd.co.nz

electricaldirectltd.co.nz

490 ms

www.electricaldirectltd.co.nz

www.electricaldirectltd.co.nz

2343 ms

stylesheet.css

stylesheet.css

196 ms

carousel.css

carousel.css

383 ms

jquery-1.7.1.min.js

jquery-1.7.1.min.js

580 ms

jquery-ui-1.8.16.custom.min.js

jquery-ui-1.8.16.custom.min.js

774 ms

jquery-ui-1.8.16.custom.css

jquery-ui-1.8.16.custom.css

401 ms

common.js

common.js

406 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

407 ms

analytics.js

analytics.js

29 ms

background.jpg

background.jpg

195 ms

edl-black.png

edl-black.png

193 ms

carrier-logo-80x80.jpg

carrier-logo-80x80.jpg

196 ms

Toshiba-80x80.png

Toshiba-80x80.png

202 ms

Vynco_Logo-80x80.jpg

Vynco_Logo-80x80.jpg

200 ms

Mitsubishi_Heavy_Industries-80x80.png

Mitsubishi_Heavy_Industries-80x80.png

195 ms

PDL-logo-80x80.jpg

PDL-logo-80x80.jpg

382 ms

Gree-Logo-80x80.png

Gree-Logo-80x80.png

384 ms

HPM_Logo-80x80.jpg

HPM_Logo-80x80.jpg

385 ms

unnamed-80x80.png

unnamed-80x80.png

385 ms

clipsal_logo-80x80.gif

clipsal_logo-80x80.gif

396 ms

Goldair_Logo_CMYK_633127-80x80.jpg

Goldair_Logo_CMYK_633127-80x80.jpg

396 ms

lg_logo-80x80.jpg

lg_logo-80x80.jpg

572 ms

sdk.js

sdk.js

74 ms

New%20LED%20Lamp%20-%20ES.jpg

New%20LED%20Lamp%20-%20ES.jpg

1710 ms

Asate%20Red%20Speaker.jpg

Asate%20Red%20Speaker.jpg

2664 ms

Vesttrim.jpg

Vesttrim.jpg

557 ms

button-search.png

button-search.png

822 ms

button-search.png

button-search.png

576 ms

background.png

background.png

579 ms

GeneralCable.jpg

GeneralCable.jpg

935 ms

1385131_521707947913748_715900317_n.jpg

1385131_521707947913748_715900317_n.jpg

1125 ms

Clipsal%20Zen%202.jpg

Clipsal%20Zen%202.jpg

772 ms

R622D2_Ducted_Instant_Heat_m.jpg

R622D2_Ducted_Instant_Heat_m.jpg

1567 ms

Heatpump%20-%20Gree%20-%20temp%20pic.JPG

Heatpump%20-%20Gree%20-%20temp%20pic.JPG

1165 ms

dinnerplate.png

dinnerplate.png

1507 ms

7wattledtrim.jpg

7wattledtrim.jpg

1317 ms

Solar%20Step%20Stair%20Light%20side%20view%203.JPG

Solar%20Step%20Stair%20Light%20side%20view%203.JPG

1363 ms

Solar%20Light%202.png

Solar%20Light%202.png

3408 ms

button-previous.png

button-previous.png

1644 ms

button-next.png

button-next.png

1705 ms

collect

collect

39 ms

80 ms

xd_arbiter.php

xd_arbiter.php

71 ms

xd_arbiter.php

xd_arbiter.php

128 ms

Accessibility Review

electricaldirectltd.co.nz accessibility score

50

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

electricaldirectltd.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

electricaldirectltd.co.nz SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Electricaldirectltd.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Electricaldirectltd.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

electricaldirectltd.co.nz

Open Graph description is not detected on the main page of Electrical Directltd. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: