Tools & Wizards About Us
elmershardware.co.uk screenshot

Report Summary

  • 46

    Performance

    Renders faster than
    65% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

elmershardware.co.uk

Elmers Hardware | Trade & DIY Shop Online & in Ipswich

Page Load Speed

2.9 sec in total

First Response

215 ms

Resources Loaded

2.4 sec

Page Rendered

336 ms

elmershardware.co.uk screenshot

About Website

Welcome to elmershardware.co.uk homepage info - get ready to check Elmers Hardware best content for United Kingdom right away, or after learning these important things about elmershardware.co.uk

Established in 1959, Elmers Hardware is a family-run business in Kesgrave, Ipswich. View our huge range in our online DIY shop, we ship across the UK...

Visit elmershardware.co.uk

Key Findings

We analyzed Elmershardware.co.uk page load time and found that the first response time was 215 ms and then it took 2.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

elmershardware.co.uk performance score

46

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value9.7 s

0/100

25%

SI (Speed Index)

Value6.6 s

37/100

10%

TBT (Total Blocking Time)

Value340 ms

75/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value8.7 s

36/100

10%

Network Requests Diagram

elmershardware.co.uk

215 ms

www.elmershardware.co.uk

452 ms

style.min.css

86 ms

vendors-style.css

170 ms

style.css

317 ms

Our browser made a total of 56 requests to load all elements on the main page. We found that 86% of them (48 requests) were addressed to the original Elmershardware.co.uk, 7% (4 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (686 ms) belongs to the original domain Elmershardware.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 113.4 kB (8%)

Content Size

1.4 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Elmershardware.co.uk main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 79.2 kB

  • Original 94.8 kB
  • After minification 91.7 kB
  • After compression 15.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 79.2 kB or 84% of the original size.

Image Optimization

-2%

Potential reduce by 28.8 kB

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Elmers Hardware images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 1.1 kB

  • Original 70.9 kB
  • After minification 70.9 kB
  • After compression 69.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-7%

Potential reduce by 4.2 kB

  • Original 59.4 kB
  • After minification 59.4 kB
  • After compression 55.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Elmershardware.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (40%)

Requests Now

50

After Optimization

30

  • Images
  • JavaScript
  • CSS

The browser has sent 50 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Elmers Hardware. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

elmershardware.co.uk

elmershardware.co.uk

215 ms

www.elmershardware.co.uk

www.elmershardware.co.uk

452 ms

style.min.css

style.min.css

86 ms

vendors-style.css

vendors-style.css

170 ms

style.css

style.css

317 ms

woocommerce-layout.css

woocommerce-layout.css

240 ms

woocommerce.css

woocommerce.css

244 ms

style.css

style.css

328 ms

jquery.js

jquery.js

333 ms

jquery-migrate.min.js

jquery-migrate.min.js

254 ms

gtm4wp-woocommerce-enhanced.js

gtm4wp-woocommerce-enhanced.js

320 ms

js

js

60 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

323 ms

add-to-cart.min.js

add-to-cart.min.js

336 ms

js.cookie.min.js

js.cookie.min.js

393 ms

woocommerce.min.js

woocommerce.min.js

398 ms

cart-fragments.min.js

cart-fragments.min.js

404 ms

site.js

site.js

409 ms

wp-embed.min.js

wp-embed.min.js

413 ms

editor.css

editor.css

94 ms

css

css

28 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

162 ms

gtm.js

gtm.js

123 ms

hotjar-1688489.js

hotjar-1688489.js

189 ms

ssl.png

ssl.png

179 ms

bosch-low-res-image.jpg

bosch-low-res-image.jpg

262 ms

stellartitanXII.jpg

stellartitanXII.jpg

256 ms

hozelock-600x382.jpg

hozelock-600x382.jpg

337 ms

Ironing_1-2.jpg

Ironing_1-2.jpg

250 ms

Blue-Tit-in-Flight_Web-Crop-600x492.jpg

Blue-Tit-in-Flight_Web-Crop-600x492.jpg

265 ms

iStock-1132710098-1.png

iStock-1132710098-1.png

262 ms

map-1.svg

map-1.svg

330 ms

stars.svg

stars.svg

337 ms

227litrewaterbutt150x150_large.jpg

227litrewaterbutt150x150_large.jpg

424 ms

EINHELL-Petrol_Lawn_Mower_3404762_GE_PM_53_S_HW_B_S_Lifestage11-943x1024.jpg

EINHELL-Petrol_Lawn_Mower_3404762_GE_PM_53_S_HW_B_S_Lifestage11-943x1024.jpg

508 ms

DRAPER-97974-QUIET-GARDEN-SHREDDER-300x300.jpg

DRAPER-97974-QUIET-GARDEN-SHREDDER-300x300.jpg

348 ms

DRAPER-79901-305MM-MITRE-SAW-300x300.jpg

DRAPER-79901-305MM-MITRE-SAW-300x300.jpg

409 ms

TOWER-T17099-AIR-FRYER-300x236.jpg

TOWER-T17099-AIR-FRYER-300x236.jpg

415 ms

sealant_2.jpg

sealant_2.jpg

418 ms

einhellghpm56shighwheelselfpropelledpetrollawnmower.jpg

einhellghpm56shighwheelselfpropelledpetrollawnmower.jpg

434 ms

dhr202z_makita.jpg

dhr202z_makita.jpg

566 ms

565.jpg

565.jpg

496 ms

STANLEY-LOGO.png

STANLEY-LOGO.png

500 ms

alko-logo-e1586422452270.png

alko-logo-e1586422452270.png

505 ms

HOZELOCK-LOGO.png

HOZELOCK-LOGO.png

518 ms

JUDGE-LOGO.png

JUDGE-LOGO.png

576 ms

image-11-e1586422466681.png

image-11-e1586422466681.png

582 ms

image-7-e1586422477190.png

image-7-e1586422477190.png

587 ms

ltg-levington-seeds-and-young-plants_1-600x900.jpg

ltg-levington-seeds-and-young-plants_1-600x900.jpg

592 ms

image-13.jpg

image-13.jpg

686 ms

autumn-gardening-600x450.jpg

autumn-gardening-600x450.jpg

644 ms

cards.jpg

cards.jpg

654 ms

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

6xK3dSBYKcSV-LCoeQqfX1RYOo3qOK7g.ttf

46 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ik4zwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3ik4zwlxdr.ttf

45 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3i54rwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3i54rwlxdr.ttf

55 ms

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

6xKydSBYKcSV-LCoeQqfX1RYOo3ig4vwlxdr.ttf

55 ms

Accessibility Review

elmershardware.co.uk accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

elmershardware.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

elmershardware.co.uk SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Elmershardware.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Elmershardware.co.uk main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

elmershardware.co.uk

Open Graph data is detected on the main page of Elmers Hardware. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: