2.5 sec in total
134 ms
2.1 sec
302 ms
Visit equalexchange.com now to see the best up-to-date Equal Exchange content and also check out these interesting facts you probably never knew about equalexchange.com
We offer a wide range of fair trade & organic coffee, chocolate, tea, cocoa and snacks direct from small-scale farmers and direct to your door.
Visit equalexchange.comWe analyzed Equalexchange.com page load time and found that the first response time was 134 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.
equalexchange.com performance score
name
value
score
weighting
Value5.3 s
7/100
10%
Value15.5 s
0/100
25%
Value12.7 s
3/100
10%
Value5,280 ms
0/100
30%
Value0.518
15/100
15%
Value34.1 s
0/100
10%
134 ms
367 ms
252 ms
40 ms
72 ms
Our browser made a total of 94 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Equalexchange.com, 54% (51 requests) were made to Equalexchange.coop and 15% (14 requests) were made to . The less responsive or slowest element that took the longest time to load (552 ms) relates to the external source Equalexchange.coop.
Page size can be reduced by 1.8 MB (46%)
3.8 MB
2.0 MB
In fact, the total size of Equalexchange.com main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.2 MB which makes up the majority of the site volume.
Potential reduce by 213.5 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 213.5 kB or 84% of the original size.
Potential reduce by 573.2 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Equal Exchange needs image optimization as it can save up to 573.2 kB or 26% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 708.6 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 708.6 kB or 68% of the original size.
Potential reduce by 275.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Equalexchange.com needs all CSS files to be minified and compressed as it can save up to 275.1 kB or 87% of the original size.
Number of requests can be reduced by 38 (53%)
72
34
The browser has sent 72 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Equal Exchange. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.
equalexchange.com
134 ms
www.equalexchange.coop
367 ms
equalexchange.coop
252 ms
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equalexchange.com accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
[aria-*] attributes are not valid or misspelled
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
equalexchange.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
equalexchange.com SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Equalexchange.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Equalexchange.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
equalexchange.com
Open Graph description is not detected on the main page of Equal Exchange. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: