Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

product.ellechina.com

ELLE中文网 | 全新高端女性门户网站 | ELLE 世界时装之苑杂志官方网站

Page Load Speed

60.1 sec in total

First Response

6.1 sec

Resources Loaded

49.6 sec

Page Rendered

4.4 sec

product.ellechina.com screenshot

About Website

Visit product.ellechina.com now to see the best up-to-date Product ELLE China content for Singapore and also check out these interesting facts you probably never knew about product.ellechina.com

ELLE中国高端女性门户,全方位解读最新的时装趋势,提供最专业的美容指南,剖析最热门的明星事件,倡导最健康的生活品质,分享最感人的情感故事,着力打造全新潮流女性高端门户。

Visit product.ellechina.com

Key Findings

We analyzed Product.ellechina.com page load time and found that the first response time was 6.1 sec and then it took 54 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 7 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

product.ellechina.com performance score

0

Network Requests Diagram

product.ellechina.com

6064 ms

style.css

1081 ms

men.css

749 ms

jquery.js

20164 ms

ScrollPic.js

3124 ms

Our browser made a total of 176 requests to load all elements on the main page. We found that 27% of them (47 requests) were addressed to the original Product.ellechina.com, 29% (51 requests) were made to Brand.ellechina.com and 9% (15 requests) were made to Images.ellechina.com. The less responsive or slowest element that took the longest time to load (20.2 sec) belongs to the original domain Product.ellechina.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 541.9 kB (30%)

Content Size

1.8 MB

After Optimization

1.3 MB

In fact, the total size of Product.ellechina.com main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 113.4 kB

  • Original 132.8 kB
  • After minification 93.2 kB
  • After compression 19.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 39.6 kB, which is 30% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 113.4 kB or 85% of the original size.

Image Optimization

-7%

Potential reduce by 77.3 kB

  • Original 1.2 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Product ELLE China images are well optimized though.

JavaScript Optimization

-64%

Potential reduce by 223.6 kB

  • Original 348.2 kB
  • After minification 314.3 kB
  • After compression 124.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 223.6 kB or 64% of the original size.

CSS Optimization

-85%

Potential reduce by 127.6 kB

  • Original 149.7 kB
  • After minification 132.5 kB
  • After compression 22.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Product.ellechina.com needs all CSS files to be minified and compressed as it can save up to 127.6 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 52 (32%)

Requests Now

165

After Optimization

113

The browser has sent 165 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Product ELLE China. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

SEO Factors

product.ellechina.com SEO score

0

Language and Encoding

  • Language Detected

    ZH

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Product.ellechina.com can be misinterpreted by Google and other search engines. Our service has detected that Chinese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Product.ellechina.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Product ELLE China. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: