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fallenfront.co.nz screenshot

Report Summary

  • 72

    Performance

    Renders faster than
    82% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

fallenfront.co.nz

FallenFront | Elevated Unisex Streetwear

Page Load Speed

4.3 sec in total

First Response

761 ms

Resources Loaded

2.7 sec

Page Rendered

840 ms

fallenfront.co.nz screenshot

About Website

Visit fallenfront.co.nz now to see the best up-to-date Fallen Front content for Australia and also check out these interesting facts you probably never knew about fallenfront.co.nz

Locally owned & operated, FallenFront offers a boutique experience in the streetwear landscape, stocking brands from Aoteroa to the world!

Visit fallenfront.co.nz

Key Findings

We analyzed Fallenfront.co.nz page load time and found that the first response time was 761 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

fallenfront.co.nz performance score

72

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value5.4 s

20/100

25%

SI (Speed Index)

Value3.1 s

93/100

10%

TBT (Total Blocking Time)

Value90 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0.039

100/100

15%

TTI (Time to Interactive)

Value5.2 s

74/100

10%

Network Requests Diagram

www.fallenfront.co.nz

761 ms

vendor-scripts-v11.js

47 ms

theme.js

38 ms

prefetch_critical_resourcess.js

80 ms

preload.js

96 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 53% of them (37 requests) were addressed to the original Fallenfront.co.nz, 13% (9 requests) were made to Cdn.shopify.com and 13% (9 requests) were made to Static.klaviyo.com. The less responsive or slowest element that took the longest time to load (964 ms) relates to the external source App.sizeswatch.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 641.5 kB (15%)

Content Size

4.3 MB

After Optimization

3.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Fallenfront.co.nz main page is 4.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.2 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 638.9 kB

  • Original 724.8 kB
  • After minification 592.1 kB
  • After compression 85.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 132.7 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 638.9 kB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 1.6 kB

  • Original 3.2 MB
  • After minification 3.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fallen Front images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 646 B

  • Original 391.5 kB
  • After minification 391.4 kB
  • After compression 390.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 339 B

  • Original 47.0 kB
  • After minification 47.0 kB
  • After compression 46.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fallenfront.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (58%)

Requests Now

66

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fallen Front. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 34 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.fallenfront.co.nz

www.fallenfront.co.nz

761 ms

vendor-scripts-v11.js

vendor-scripts-v11.js

47 ms

theme.js

theme.js

38 ms

prefetch_critical_resourcess.js

prefetch_critical_resourcess.js

80 ms

preload.js

preload.js

96 ms

theme.css

theme.css

36 ms

preloads.js

preloads.js

45 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

34 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

62 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

61 ms

country-flags.css

country-flags.css

62 ms

boost-pfs-instant-search.css

boost-pfs-instant-search.css

61 ms

boost-pfs-custom.css

boost-pfs-custom.css

64 ms

klaviyo.js

klaviyo.js

60 ms

avada-joy.js

avada-joy.js

87 ms

common.min.css

common.min.css

60 ms

widget_script.js

widget_script.js

56 ms

jquery-3.6.4.min.js

jquery-3.6.4.min.js

39 ms

boost-pfs-core-instant-search.js

boost-pfs-core-instant-search.js

47 ms

boost-pfs-instant-search.js

boost-pfs-instant-search.js

58 ms

boost-pfs-init.js

boost-pfs-init.js

216 ms

gem.js

gem.js

58 ms

glide.min.js

glide.min.js

64 ms

free_shipping_bar_essential_apps.min.js

free_shipping_bar_essential_apps.min.js

214 ms

ALV-UjWEErQEagnd_R0Do_Qy3UgvBjbuSw-lsTgf4EEjNn0wS_BSUb-K=s128-c0x00000000-cc-rp-mo

ALV-UjWEErQEagnd_R0Do_Qy3UgvBjbuSw-lsTgf4EEjNn0wS_BSUb-K=s128-c0x00000000-cc-rp-mo

172 ms

chandelier_logo_more_spacing_180x.png

chandelier_logo_more_spacing_180x.png

217 ms

chandelier_logo_more_spacing_150x.png

chandelier_logo_more_spacing_150x.png

166 ms

chandelier_logo_more_white_spacing_180x.png

chandelier_logo_more_white_spacing_180x.png

169 ms

chandelier_logo_more_white_spacing_150x.png

chandelier_logo_more_white_spacing_150x.png

170 ms

tough-times-wide.jpg

tough-times-wide.jpg

167 ms

tough-times-tall.jpg

tough-times-tall.jpg

414 ms

butter_wide.jpg

butter_wide.jpg

172 ms

butter_tall.jpg

butter_tall.jpg

217 ms

samba_wide.jpg

samba_wide.jpg

235 ms

samba_tall.jpg

samba_tall.jpg

560 ms

TNF_SALE_BANNER_89a9b56f-67c8-4533-b448-bc005660145b.jpg

TNF_SALE_BANNER_89a9b56f-67c8-4533-b448-bc005660145b.jpg

521 ms

TNF_SALE_BANNER_TALL.jpg

TNF_SALE_BANNER_TALL.jpg

577 ms

carhartt_wide.jpg

carhartt_wide.jpg

398 ms

carhartt_t2all.jpg

carhartt_t2all.jpg

593 ms

butter_rework_june_24_300x.jpg

butter_rework_june_24_300x.jpg

399 ms

carhartt_rework_june_24_300x.jpg

carhartt_rework_june_24_300x.jpg

401 ms

tnf_31d96b88-32ba-4c52-9963-32f3fbc8d26e_300x.jpg

tnf_31d96b88-32ba-4c52-9963-32f3fbc8d26e_300x.jpg

520 ms

sale_june_24_300x.jpg

sale_june_24_300x.jpg

519 ms

web-banner-low-new-store-photo-jun-24_300x.jpg

web-banner-low-new-store-photo-jun-24_300x.jpg

676 ms

ALV-UjVAMUwv8MvLLPvZUmBMvyhwmdTtei-qWyWgPz-1IQaOtu1xfj0=s128-c0x00000000-cc-rp-mo

ALV-UjVAMUwv8MvLLPvZUmBMvyhwmdTtei-qWyWgPz-1IQaOtu1xfj0=s128-c0x00000000-cc-rp-mo

215 ms

ALV-UjUgqtU0CsSdTp28l7QTg1hFp8NT2Oi_BWDdPXaDutXEhoLf4uHu=s128-c0x00000000-cc-rp-mo-ba3

ALV-UjUgqtU0CsSdTp28l7QTg1hFp8NT2Oi_BWDdPXaDutXEhoLf4uHu=s128-c0x00000000-cc-rp-mo-ba3

399 ms

ALV-UjU_68iteMWiquIi-So9XCgYh-rTzrkIx_8HDbvOWDLBIcfYWok=s128-c0x00000000-cc-rp-mo-ba3

ALV-UjU_68iteMWiquIi-So9XCgYh-rTzrkIx_8HDbvOWDLBIcfYWok=s128-c0x00000000-cc-rp-mo-ba3

400 ms

lil_fallen_slideshow_2048x2048.jpg

lil_fallen_slideshow_2048x2048.jpg

168 ms

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

487 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

486 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

519 ms

css2

css2

102 ms

tile_section_1800x.jpg

tile_section_1800x.jpg

413 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

87 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

87 ms

runtime.dcfa2db264d19f9c17a3.js

runtime.dcfa2db264d19f9c17a3.js

56 ms

sharedUtils.e8c90ec039ff40fd1c44.js

sharedUtils.e8c90ec039ff40fd1c44.js

82 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews.79a680d9b10daef823dd.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews.79a680d9b10daef823dd.js

82 ms

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

82 ms

vendors~signup_forms.87a8144324ad4ca548d7.js

vendors~signup_forms.87a8144324ad4ca548d7.js

81 ms

default~signup_forms~onsite-triggering.88e27c46b11194aaa904.js

default~signup_forms~onsite-triggering.88e27c46b11194aaa904.js

81 ms

signup_forms.53f6f8ccb52efe5fc472.js

signup_forms.53f6f8ccb52efe5fc472.js

80 ms

KFOlCnqEu92Fr1MmEU9vAw.ttf

KFOlCnqEu92Fr1MmEU9vAw.ttf

74 ms

KFOmCnqEu92Fr1Me5Q.ttf

KFOmCnqEu92Fr1Me5Q.ttf

118 ms

KFOlCnqEu92Fr1MmWUlvAw.ttf

KFOlCnqEu92Fr1MmWUlvAw.ttf

120 ms

sizeswatch.js

sizeswatch.js

964 ms

instafeed-07ee2ccbc680d25c9873b008c6d932dc.js

instafeed-07ee2ccbc680d25c9873b008c6d932dc.js

124 ms

SizingPlugin.prod.js

SizingPlugin.prod.js

97 ms

klaviyo.js

klaviyo.js

6 ms

scriptVersion.json

scriptVersion.json

22 ms

Accessibility Review

fallenfront.co.nz accessibility score

88

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

fallenfront.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

High

Page has valid source maps

SEO Factors

fallenfront.co.nz SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fallenfront.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fallenfront.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fallenfront.co.nz

Open Graph data is detected on the main page of Fallen Front. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: