Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

florist.com

Flowers: Send Flowers & Fresh Floral Arrangements Online | FTD

Page Load Speed

1.6 sec in total

First Response

69 ms

Resources Loaded

1.3 sec

Page Rendered

219 ms

florist.com screenshot

About Website

Welcome to florist.com homepage info - get ready to check Florist best content for United States right away, or after learning these important things about florist.com

Order fresh flowers online with same day delivery or visit local FTD florists. Shop for flowers, sweets, gifts and gift baskets by occasion & season.

Visit florist.com

Key Findings

We analyzed Florist.com page load time and found that the first response time was 69 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

florist.com performance score

0

Network Requests Diagram

florist.com

69 ms

www.florist.com

151 ms

434 ms

satelliteLib-58f76622904defe25922d2a5765723d2334530cd.js

87 ms

compressed20160314.js

124 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 11% of them (9 requests) were addressed to the original Florist.com, 73% (58 requests) were made to Ftdimg.com and 6% (5 requests) were made to Assets.adobedtm.com. The less responsive or slowest element that took the longest time to load (434 ms) belongs to the original domain Florist.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 934.9 kB (47%)

Content Size

2.0 MB

After Optimization

1.1 MB

In fact, the total size of Florist.com main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 978.5 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 74.0 kB

  • Original 90.5 kB
  • After minification 75.4 kB
  • After compression 16.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.1 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 74.0 kB or 82% of the original size.

Image Optimization

-6%

Potential reduce by 44.2 kB

  • Original 790.1 kB
  • After minification 745.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Florist images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 706.0 kB

  • Original 978.5 kB
  • After minification 961.5 kB
  • After compression 272.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 706.0 kB or 72% of the original size.

CSS Optimization

-83%

Potential reduce by 110.8 kB

  • Original 133.5 kB
  • After minification 128.9 kB
  • After compression 22.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Florist.com needs all CSS files to be minified and compressed as it can save up to 110.8 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (34%)

Requests Now

77

After Optimization

51

The browser has sent 77 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Florist. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

SEO Factors

florist.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Florist.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Florist.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Florist. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: