Tools & Wizards About Us
fordretailonline.co.uk screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

fordretailonline.co.uk

TrustFord | Ford Dealer for New & Used Cars, Servicing & Parts

Page Load Speed

6.1 sec in total

First Response

246 ms

Resources Loaded

5.5 sec

Page Rendered

332 ms

fordretailonline.co.uk screenshot

About Website

Welcome to fordretailonline.co.uk homepage info - get ready to check Ford Retailonline best content right away, or after learning these important things about fordretailonline.co.uk

TrustFord is the world’s largest dedicated Ford dealer group, with 65 UK-wide dealerships for your car, servicing and repair needs. Find a dealership near you.

Visit fordretailonline.co.uk

Key Findings

We analyzed Fordretailonline.co.uk page load time and found that the first response time was 246 ms and then it took 5.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

fordretailonline.co.uk performance score

0

Network Requests Diagram

fordretailonline.co.uk

246 ms

www.fordretailonline.co.uk

290 ms

www.trustfordonline.co.uk

774 ms

c.js

218 ms

jquery.min.js

31 ms

Our browser made a total of 120 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Fordretailonline.co.uk, 64% (77 requests) were made to Trustfordonline.co.uk and 8% (10 requests) were made to D3bjscact0svdn.cloudfront.net. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Trustfordonline.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (35%)

Content Size

3.7 MB

After Optimization

2.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Fordretailonline.co.uk main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.1 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 122.8 kB

  • Original 146.5 kB
  • After minification 102.8 kB
  • After compression 23.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 43.7 kB, which is 30% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 122.8 kB or 84% of the original size.

Image Optimization

-3%

Potential reduce by 67.0 kB

  • Original 2.1 MB
  • After minification 2.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ford Retailonline images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 843.1 kB

  • Original 1.2 MB
  • After minification 1.1 MB
  • After compression 316.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 843.1 kB or 73% of the original size.

CSS Optimization

-88%

Potential reduce by 269.2 kB

  • Original 305.2 kB
  • After minification 217.0 kB
  • After compression 36.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fordretailonline.co.uk needs all CSS files to be minified and compressed as it can save up to 269.2 kB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 57 (50%)

Requests Now

115

After Optimization

58

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 115 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ford Retailonline. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

fordretailonline.co.uk

fordretailonline.co.uk

246 ms

www.fordretailonline.co.uk

www.fordretailonline.co.uk

290 ms

www.trustfordonline.co.uk

www.trustfordonline.co.uk

774 ms

c.js

c.js

218 ms

jquery.min.js

jquery.min.js

31 ms

jquery-ui-1.8.14.custom.min.js

jquery-ui-1.8.14.custom.min.js

321 ms

jquery.validate.js

jquery.validate.js

165 ms

additional-methods.js

additional-methods.js

165 ms

jquery-ui-1.8.14.custom.css

jquery-ui-1.8.14.custom.css

166 ms

reset.css

reset.css

173 ms

layout.css

layout.css

174 ms

components.css

components.css

369 ms

typo.css

typo.css

291 ms

dialogs.css

dialogs.css

291 ms

frontend.css

frontend.css

291 ms

home-layout04.css

home-layout04.css

292 ms

1415824945.js

1415824945.js

44 ms

mmcore.js

mmcore.js

154 ms

translate.js

translate.js

299 ms

currency.js

currency.js

299 ms

GBP.js

GBP.js

326 ms

forms.js

forms.js

325 ms

components.js

components.js

389 ms

jquery.selectboxes.min.js

jquery.selectboxes.min.js

392 ms

imageRotator.js

imageRotator.js

393 ms

jquery.cycle.all.min.js

jquery.cycle.all.min.js

392 ms

nd-select-data.js

nd-select-data.js

393 ms

nd-select-stock-data.js

nd-select-stock-data.js

394 ms

auto-phone-numbers.js

auto-phone-numbers.js

419 ms

communication.js

communication.js

450 ms

layout.js

layout.js

454 ms

leadbeast.js

leadbeast.js

454 ms

intellisearch-standard.js

intellisearch-standard.js

470 ms

new-vehicle-search-standard.js

new-vehicle-search-standard.js

471 ms

save-and-compare-standard.js

save-and-compare-standard.js

514 ms

sign-up-standard.js

sign-up-standard.js

546 ms

custom.js

custom.js

547 ms

intellitracker.js

intellitracker.js

547 ms

ga.js

ga.js

9 ms

sp.js

sp.js

237 ms

sp.js

sp.js

62 ms

analytics.js

analytics.js

4 ms

__utm.gif

__utm.gif

38 ms

__utm.gif

__utm.gif

24 ms

__utm.gif

__utm.gif

23 ms

collect

collect

149 ms

GMXZ-FOC.js

GMXZ-FOC.js

129 ms

NDB2056646_CK61GXZ_1.jpg

NDB2056646_CK61GXZ_1.jpg

576 ms

bodyBg.gif

bodyBg.gif

238 ms

leasing-pop-up.jpg

leasing-pop-up.jpg

494 ms

524.jpg

524.jpg

679 ms

526.jpg

526.jpg

703 ms

531.jpg

531.jpg

741 ms

btnPrevious.png

btnPrevious.png

341 ms

btnNext.png

btnNext.png

342 ms

logo.png

logo.png

468 ms

printHeader.jpg

printHeader.jpg

493 ms

btnQuickSearch.gif

btnQuickSearch.gif

547 ms

titleVehicleSearch.gif

titleVehicleSearch.gif

577 ms

btnSearch.gif

btnSearch.gif

578 ms

btnMoreInfoSml.gif

btnMoreInfoSml.gif

627 ms

featuredLeft.png

featuredLeft.png

663 ms

featuredRight.png

featuredRight.png

665 ms

btnSaveWishList.gif

btnSaveWishList.gif

708 ms

btnRetrieveWishList.gif

btnRetrieveWishList.gif

750 ms

NDB2982858_YL14JKU_1.jpg

NDB2982858_YL14JKU_1.jpg

506 ms

NDS3659686_BK14DGO_1.jpg

NDS3659686_BK14DGO_1.jpg

661 ms

NDB3318606_MA64HLN_1.jpg

NDB3318606_MA64HLN_1.jpg

505 ms

NDS3886268_NA14HNR_2.jpg

NDS3886268_NA14HNR_2.jpg

676 ms

NDS4004966_EU13TCY_2.jpg

NDS4004966_EU13TCY_2.jpg

523 ms

NDS4326802_LO64ZNJ_16.jpg

NDS4326802_LO64ZNJ_16.jpg

755 ms

NDS4361666_11N025527_10.jpg

NDS4361666_11N025527_10.jpg

908 ms

NDB4367313_LO64ZPY_1.jpg

NDB4367313_LO64ZPY_1.jpg

1020 ms

NDB4380155_LB64EUN_1.jpg

NDB4380155_LB64EUN_1.jpg

900 ms

btnViewWishList.gif

btnViewWishList.gif

747 ms

btnBackToTop.gif

btnBackToTop.gif

751 ms

gtm.js

gtm.js

65 ms

footerLogo.gif

footerLogo.gif

773 ms

34 ms

i

i

244 ms

collect

collect

17 ms

collect

collect

18 ms

reevoo_mark-b9d540d0d5215f781d7921a6ee435356.js

reevoo_mark-b9d540d0d5215f781d7921a6ee435356.js

66 ms

socialLinks.gif

socialLinks.gif

660 ms

bgQuickSearch.gif

bgQuickSearch.gif

689 ms

primaryJumpsBg.gif

primaryJumpsBg.gif

685 ms

spriteFranchiseJumps.jpg

spriteFranchiseJumps.jpg

1117 ms

titleFeaturedVehicles.gif

titleFeaturedVehicles.gif

687 ms

noImage.gif

noImage.gif

710 ms

titleHome.gif

titleHome.gif

711 ms

footerBg.gif

footerBg.gif

733 ms

logo-sunday-times.gif

logo-sunday-times.gif

755 ms

titleDealerInfo.gif

titleDealerInfo.gif

752 ms

titleRegister.gif

titleRegister.gif

774 ms

titleQuickLinks.gif

titleQuickLinks.gif

784 ms

t3.dll

t3.dll

917 ms

clicks.js

clicks.js

910 ms

i

i

382 ms

reevoomark-b8c3a9ce64633822b4b284a4023e740e.css

reevoomark-b8c3a9ce64633822b4b284a4023e740e.css

5 ms

separators.gif

separators.gif

753 ms

waypoints.js

waypoints.js

166 ms

GMXZ-FOC.json

GMXZ-FOC.json

86 ms

overlayBg.png

overlayBg.png

680 ms

sticky-footer-background.jpg

sticky-footer-background.jpg

688 ms

newCarDropdown.jpg

newCarDropdown.jpg

782 ms

spriteBannerControls.gif

spriteBannerControls.gif

712 ms

727 ms

vehicleCountBg.png

vehicleCountBg.png

734 ms

offline-left-col.gif

offline-left-col.gif

169 ms

ga.reevoo-69680a66fde24eeadc4e0bc08dfda29e.js

ga.reevoo-69680a66fde24eeadc4e0bc08dfda29e.js

5 ms

88.png

88.png

50 ms

__utm.gif

__utm.gif

15 ms

88.png

88.png

24 ms

__utm.gif

__utm.gif

9 ms

btnMoreOptions.gif

btnMoreOptions.gif

632 ms

btnLessOptions.gif

btnLessOptions.gif

630 ms

btnSpriteSearch.gif

btnSpriteSearch.gif

657 ms

spriteSearchTabs.gif

spriteSearchTabs.gif

622 ms

saveCompareBg.gif

saveCompareBg.gif

608 ms

print.css

print.css

85 ms

SEO Factors

fordretailonline.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fordretailonline.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fordretailonline.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

fordretailonline.co.uk

Open Graph description is not detected on the main page of Ford Retailonline. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: