Tools & Wizards About Us
hi.fivestars.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 57% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 88

    SEO

    Google-friendlier than
    66% of websites

hi.fivestars.com

Small Business Marketing, Merchant Services, and Loyalty | Fivestars

Page Load Speed

4.1 sec in total

First Response

54 ms

Resources Loaded

3.5 sec

Page Rendered

586 ms

hi.fivestars.com screenshot

About Website

Click here to check amazing Hi Fivestars content for United States. Otherwise, check out these important facts you probably never knew about hi.fivestars.com

Fivestars is an all-in-one small business marketing and merchant services program combining payments, acquisition, retention, customer loyalty, and automation. Accept credit card payments and build a ...

Visit hi.fivestars.com

Key Findings

We analyzed Hi.fivestars.com page load time and found that the first response time was 54 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

hi.fivestars.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value19.7 s

0/100

25%

SI (Speed Index)

Value22.2 s

0/100

10%

TBT (Total Blocking Time)

Value35,370 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.046

99/100

15%

TTI (Time to Interactive)

Value56.1 s

0/100

10%

Network Requests Diagram

hi.fivestars.com

54 ms

hi.fivestars.com

203 ms

businesses

19 ms

7 ms

379 ms

Our browser made a total of 119 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Hi.fivestars.com, 28% (33 requests) were made to Fivestars.com and 7% (8 requests) were made to App-ab19.marketo.com. The less responsive or slowest element that took the longest time to load (2 sec) relates to the external source Fivestars.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 293.1 kB (22%)

Content Size

1.3 MB

After Optimization

1.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hi.fivestars.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 852.6 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 89.0 kB

  • Original 120.2 kB
  • After minification 120.1 kB
  • After compression 31.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 89.0 kB or 74% of the original size.

Image Optimization

-20%

Potential reduce by 173.5 kB

  • Original 852.6 kB
  • After minification 679.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Hi Fivestars needs image optimization as it can save up to 173.5 kB or 20% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-9%

Potential reduce by 29.1 kB

  • Original 318.7 kB
  • After minification 318.2 kB
  • After compression 289.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 1.4 kB

  • Original 34.4 kB
  • After minification 34.4 kB
  • After compression 33.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hi.fivestars.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 65 (62%)

Requests Now

105

After Optimization

40

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 105 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hi Fivestars. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 52 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hi.fivestars.com

hi.fivestars.com

54 ms

hi.fivestars.com

hi.fivestars.com

203 ms

businesses

businesses

19 ms

7 ms

379 ms

yse5day.js

yse5day.js

165 ms

gtm.js

gtm.js

86 ms

style.min.css

style.min.css

400 ms

main.css

main.css

426 ms

polyfill.min.js

polyfill.min.js

60 ms

jquery.min.js

jquery.min.js

49 ms

forms2.min.js

forms2.min.js

111 ms

06_progressive.js

06_progressive.js

397 ms

scripts.js

scripts.js

678 ms

js

js

109 ms

rewards-program-1-600x600.png

rewards-program-1-600x600.png

769 ms

Build-your-own-customer-database-600x600.png

Build-your-own-customer-database-600x600.png

761 ms

connect-with-customers-600x600.png

connect-with-customers-600x600.png

988 ms

we-automatically-send-campaigns-that-are-10x-more-effective-1.png

we-automatically-send-campaigns-that-are-10x-more-effective-1.png

768 ms

graph-2new.svg

graph-2new.svg

778 ms

upaxgif-1.gif

upaxgif-1.gif

1352 ms

Customer-Acquisitions-600x600.png

Customer-Acquisitions-600x600.png

1193 ms

all-major-credit-cards-accepted_1-600x600.png

all-major-credit-cards-accepted_1-600x600.png

1190 ms

Loyalty-and-retentionf-600x600.png

Loyalty-and-retentionf-600x600.png

1203 ms

Powerful-Promotions-600x600.png

Powerful-Promotions-600x600.png

1231 ms

Marketing-Automation-600x600.png

Marketing-Automation-600x600.png

1393 ms

Screen-Shot-2017-04-02-at-10.48.17-PM-1-600x600-1.jpg

Screen-Shot-2017-04-02-at-10.48.17-PM-1-600x600-1.jpg

1583 ms

28575890_10211155403033304_2604715789718289841_n-600x600.jpg

28575890_10211155403033304_2604715789718289841_n-600x600.jpg

1613 ms

100x100.jpg

100x100.jpg

1586 ms

logo-nyt-1.svg

logo-nyt-1.svg

1552 ms

logo-forbes-1.svg

logo-forbes-1.svg

1668 ms

logo-fast-1.svg

logo-fast-1.svg

1713 ms

logo-inc-1.svg

logo-inc-1.svg

1871 ms

logo-techchrunch-1.svg

logo-techchrunch-1.svg

1900 ms

logo-fox-1.svg

logo-fox-1.svg

1904 ms

1200px-Yahoo_Finance_Logo-300x111.png

1200px-Yahoo_Finance_Logo-300x111.png

1957 ms

analytics.js

analytics.js

89 ms

conversion_async.js

conversion_async.js

120 ms

bat.js

bat.js

128 ms

insight.min.js

insight.min.js

139 ms

conversion.js

conversion.js

145 ms

fbevents.js

fbevents.js

144 ms

munchkin.js

munchkin.js

401 ms

c3b8d93ff9fd434d96ff180aa8eb8c3e.js.ubembed.com

c3b8d93ff9fd434d96ff180aa8eb8c3e.js.ubembed.com

250 ms

869487.js

869487.js

277 ms

tp.widget.bootstrap.min.js

tp.widget.bootstrap.min.js

243 ms

obtp.js

obtp.js

397 ms

js

js

86 ms

core.js

core.js

140 ms

hotjar-805965.js

hotjar-805965.js

247 ms

js

js

138 ms

js

js

238 ms

Merchant-HeroShot-100x56.jpg

Merchant-HeroShot-100x56.jpg

1788 ms

d

d

78 ms

d

d

189 ms

d

d

189 ms

d

d

188 ms

d

d

189 ms

d

d

185 ms

collect

collect

36 ms

506 ms

560 ms

559 ms

5220027.js

5220027.js

128 ms

collect

collect

502 ms

main.3a217bc7.js

main.3a217bc7.js

196 ms

1487612021481926

1487612021481926

180 ms

421 ms

5220027

5220027

567 ms

modules.61e17720cf639c3e96a7.js

modules.61e17720cf639c3e96a7.js

425 ms

bundle.js

bundle.js

474 ms

hero-pattern.svg

hero-pattern.svg

1682 ms

icon-arrow-right-btn.svg

icon-arrow-right-btn.svg

1756 ms

footer-pattern-purple-2.svg

footer-pattern-purple-2.svg

1890 ms

collect

collect

252 ms

unifiedPixel

unifiedPixel

431 ms

cachedClickId

cachedClickId

425 ms

munchkin.js

munchkin.js

228 ms

p.gif

p.gif

341 ms

td.min.js

td.min.js

327 ms

departments

departments

282 ms

gen_204

gen_204

80 ms

Merchant-HeroShot-2200x1228.jpg

Merchant-HeroShot-2200x1228.jpg

1672 ms

246 ms

box-69edcc3187336f9b0a3fbb4c73be9fe6.html

box-69edcc3187336f9b0a3fbb4c73be9fe6.html

227 ms

visitWebPage

visitWebPage

248 ms

209 ms

212 ms

212 ms

a.html

a.html

105 ms

clarity.js

clarity.js

81 ms

pageviews

pageviews

50 ms

visit-data

visit-data

406 ms

page-defaults-26554cb.z.css

page-defaults-26554cb.z.css

34 ms

lp-jquery.bundle-5ffc9af.z.js

lp-jquery.bundle-5ffc9af.z.js

35 ms

jquery.min.js

jquery.min.js

9 ms

with-form.bundle-18be5ea.z.js

with-form.bundle-18be5ea.z.js

57 ms

489f5ca9-loyalty-guide-modal-r2-desktopmodal_0nc0db0nc0db000000001.png

489f5ca9-loyalty-guide-modal-r2-desktopmodal_0nc0db0nc0db000000001.png

45 ms

async-fd73fbe.z.css

async-fd73fbe.z.css

22 ms

css

css

40 ms

27 ms

w8gdH283Tvk__Lua32TysjIfp8uK.ttf

w8gdH283Tvk__Lua32TysjIfp8uK.ttf

20 ms

getForm

getForm

218 ms

getForm

getForm

168 ms

getForm

getForm

215 ms

common.js

common.js

10 ms

util.js

util.js

37 ms

controls.js

controls.js

29 ms

places_impl.js

places_impl.js

57 ms

shim.latest.js

shim.latest.js

38 ms

powered-by-google-on-white3.png

powered-by-google-on-white3.png

84 ms

frame.26a1001e.js

frame.26a1001e.js

50 ms

vendor.69f586df.js

vendor.69f586df.js

73 ms

autocomplete-icons.png

autocomplete-icons.png

84 ms

forms2.css

forms2.css

48 ms

forms2-theme-simple.css

forms2-theme-simple.css

45 ms

c.gif

c.gif

37 ms

XDFrame

XDFrame

43 ms

forms2.min.js

forms2.min.js

20 ms

Accessibility Review

hi.fivestars.com accessibility score

84

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

hi.fivestars.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

hi.fivestars.com SEO score

88

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hi.fivestars.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hi.fivestars.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hi.fivestars.com

Open Graph data is detected on the main page of Hi Fivestars. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: