Report Summary

  • 54

    Performance

    Renders faster than
    72% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 58

    SEO

    Google-friendlier than
    20% of websites

blackfriday.gottadeal.com

Black Friday @ GottaDEAL - 2022 Black Friday Ads - The Official Black Friday Deals Site

Page Load Speed

3.2 sec in total

First Response

814 ms

Resources Loaded

1.6 sec

Page Rendered

759 ms

blackfriday.gottadeal.com screenshot

About Website

Visit blackfriday.gottadeal.com now to see the best up-to-date Black Friday GottaDEAL content for United States and also check out these interesting facts you probably never knew about blackfriday.gottadeal.com

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Key Findings

We analyzed Blackfriday.gottadeal.com page load time and found that the first response time was 814 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

blackfriday.gottadeal.com performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

26/100

10%

LCP (Largest Contentful Paint)

Value7.1 s

5/100

25%

SI (Speed Index)

Value5.3 s

57/100

10%

TBT (Total Blocking Time)

Value170 ms

93/100

30%

CLS (Cumulative Layout Shift)

Value0.032

100/100

15%

TTI (Time to Interactive)

Value11.6 s

18/100

10%

Network Requests Diagram

blackfriday.gottadeal.com

814 ms

gd10.css

265 ms

css

26 ms

widgets.js

142 ms

logo2x.png

48 ms

Our browser made a total of 75 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Blackfriday.gottadeal.com, 88% (66 requests) were made to I.gottadeal.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (814 ms) belongs to the original domain Blackfriday.gottadeal.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 172.1 kB (22%)

Content Size

798.2 kB

After Optimization

626.1 kB

In fact, the total size of Blackfriday.gottadeal.com main page is 798.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 601.8 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 92.3 kB

  • Original 108.2 kB
  • After minification 102.4 kB
  • After compression 15.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 92.3 kB or 85% of the original size.

Image Optimization

-3%

Potential reduce by 15.8 kB

  • Original 601.8 kB
  • After minification 586.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Black Friday GottaDEAL images are well optimized though.

JavaScript Optimization

-60%

Potential reduce by 32.0 kB

  • Original 52.9 kB
  • After minification 52.9 kB
  • After compression 20.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 32.0 kB or 60% of the original size.

CSS Optimization

-91%

Potential reduce by 32.0 kB

  • Original 35.3 kB
  • After minification 28.0 kB
  • After compression 3.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blackfriday.gottadeal.com needs all CSS files to be minified and compressed as it can save up to 32.0 kB or 91% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

74

After Optimization

74

The browser has sent 74 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Black Friday GottaDEAL. According to our analytics all requests are already optimized.

Accessibility Review

blackfriday.gottadeal.com accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

blackfriday.gottadeal.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

blackfriday.gottadeal.com SEO score

58

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blackfriday.gottadeal.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Blackfriday.gottadeal.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Black Friday GottaDEAL. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: